Paul E Maynard's Trade Show Marketing Experience

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Examples from the career of Paul E Maynard showing his expertise and abilities in the trade show and events industry.

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Paul E Maynard's Trade Show Marketing Experience

  1. 1. Examples Paul E. Maynard’sTrade Show Marketing Experience
  2. 2. Collective experience Twenty-five years’ experience  11 as a trade show manager  14 as an exhibit supplier, agency AE or consultant Diversity of industry  Defense, HVAC, electronics, security, data storage, retail systems Show complexity  10x10, 10x20, 10x30, 20x20, 20x30, 20x40, 30x50, 35x80, 40x60, 40x100 Geographical  35 cities in 21 states and 7 international locations
  3. 3. The process Purchasing space Managing and working with the internal team  Marketing, sales, executives, Marketing Communications Collecting and submitting orders  EAC/Labor  Electrical  Material handling  Rentals (furniture, cleaning, catering, AV) Directing and contracting with vendors  Exhibit companies  I&D companies  Freight carriers (van and air) Supporting at the show site  I&D supervision  Executive and staff care  Collecting and managing leads Facilitating post mortems  Successes and challenges
  4. 4. Programs Supported Hewlett-Packard  NRF  Retail Solutions Center Aviall  Program adviser Retalix  NACS & NACStech  AWMA Fujitsu  FMI  National Retail Federation Xiotech  Oracle Open World  HIMSS Honeywell  AHR Expo  ASIS  Retail, recruiting, air filtration  Global Demonstration Center Alliant Techsystems  Navy League  Paris Air  Dubai Air Show
  5. 5. Hewlett-Packard  Retail Solutions Center  Plano, Texas  Permanent installation
  6. 6. Hewlett-Packard  NRF  New York, 2012  Retail product demo
  7. 7. Aviall  Program adviser  RFI/RFP process to build new domestic exhibit  NBAA, MRO, FIDAE shows  Portables program
  8. 8. FTSI  Trade show program  Program assessment  Partner evaluation
  9. 9. Retalix  NACS  Chicago & Las Vegas, 2008-11  20x30 island
  10. 10. Retalix  NACStech  Dallas, 2008-12  20x30 island
  11. 11. Fujitsu  FMI  McCormick Place, Chicago, 2006  20x30 island
  12. 12. Fujitsu  NRF  New York, 2007  40x60 island
  13. 13. Xiotech  Oracle Open World  Moscone Center, San Francisco, 2003  20x30 island  HIMSS  Dallas Convention Center, 2005  20x20 island
  14. 14. Xiotech  Microsoft Tech Ed  San Diego Convention Center, 2004  Orange County Convention Center, Orlando, 2005  10x20 in-line
  15. 15. Honeywell  American Society of Industrial Security  1994-2000  20x40 to 30x50  Las Vegas, Dallas, Atlanta
  16. 16. Honeywell  AHR Expo  1995-2000  35x80, 40x100  Chicago, Philadelphia, Atlanta
  17. 17. Honeywell
  18. 18. Honeywell  Recruiting, retail, air filtration  1994-2000  20x20, 10x20, 20x30  Chicago, LA, Orlando
  19. 19. Honeywell  Global Demonstration Center  Product demos, meeting space, theatre area  $750,00 initial budget  Teamed Facilities, Marketing Communications, exhibit company
  20. 20. Alliant Techsystems  Navy League  1988-1994  20x20 to 20x40  Washington, DC
  21. 21. Alliant Techsystems  International shows  1990-1993  Athens, Dubai, Paris, Farnborough, Ankara
  22. 22. ReferencesAmbre Chevalier Pam StrattonOracle Hewlett-Packard480-883-8800 281-514-5960achevalier@sun.com Pamela.stratton@hp.comGary Donatell Brad PrizerCenterPoint Exhibits Retalix651-578-3600 469-241-8488gdonatell@centpoint.com Brad.prizer@retalix.comPeggy Keene David NaumannEsterline Control Systems PARtech206-281-1331 408-992-3509pkeene@korry.com david@cogentmc.comTim Hampton Kimberly WilliamsonTaylor Group Aviall, A Boeing Company858-467-0845 972-586-1047timh@taylorinc.com kwilliamson@aviall.com
  23. 23. For more information Paul E. Maynard  817-891-1167  paul@paulemaynard.com  www.linkedin.com/in/paulmaynard  www.facebook.com/thepaulmaynard  www.twitter.com/paulem53  Website: www.paulemaynard.com

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