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Networking by Association(s) Presented to NDCC Networking Skills Workshop July 12, 2011
Why do this? <ul><li>Interaction face-to-face </li></ul><ul><ul><li>This is about engagement </li></ul></ul><ul><li>Long t...
Evaluating <ul><li>Where </li></ul><ul><ul><li>Go where your customers are </li></ul></ul><ul><ul><li>Know your environmen...
The Formula <ul><li>Find </li></ul><ul><li>Attend </li></ul><ul><li>Serve </li></ul>Alice from Dallas and The Relentless N...
Find <ul><li>Research </li></ul><ul><ul><li>Internet search </li></ul></ul><ul><ul><li>Business journal or newspaper </li>...
Attend <ul><li>Try out an event </li></ul><ul><ul><li>More than once </li></ul></ul><ul><li>Work the room </li></ul><ul><u...
Serve <ul><li>Participate </li></ul><ul><ul><li>Volunteer </li></ul></ul><ul><ul><ul><li>Write </li></ul></ul></ul><ul><ul...
Types of Associations <ul><li>Professional Associations </li></ul><ul><ul><li>IABC </li></ul></ul><ul><ul><li>AMA </li></u...
Peer Professional <ul><li>“Your people”. They know: </li></ul><ul><ul><li>Your field </li></ul></ul><ul><ul><li>Your job <...
Service Clubs <ul><li>Connects you to a cause  </li></ul><ul><ul><li>And those in the community with the same interest </l...
Chambers of Commerce <ul><li>Best way to learn your community </li></ul><ul><ul><li>History </li></ul></ul><ul><ul><li>Iss...
Business Groups <ul><li>Could be national or local </li></ul><ul><li>Market- or business-specific </li></ul><ul><ul><li>BO...
Exercise <ul><li>Talk to the person next to you for 5 minutes  </li></ul><ul><ul><li>Ask about their success belonging to ...
In Summary <ul><li>Know why you are doing this </li></ul><ul><li>Remember the formula—FAS </li></ul><ul><li>Use all of you...
Alice from Dallas and The Relentless Networker Alice Dykeman [email_address] 214-528-2991 http://www.dykemanassociates.com...
Alice from Dallas and The Relentless Networker Paul E Maynard [email_address] 817-891-1167 www.paulemaynard.com Contact Info
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Networking by Association(s)

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Transcript of "Networking by Association(s)"

  1. 1. Networking by Association(s) Presented to NDCC Networking Skills Workshop July 12, 2011
  2. 2. Why do this? <ul><li>Interaction face-to-face </li></ul><ul><ul><li>This is about engagement </li></ul></ul><ul><li>Long term </li></ul><ul><ul><li>This takes time </li></ul></ul><ul><li>Relationship building </li></ul><ul><ul><li>Pay attention </li></ul></ul><ul><li>Service </li></ul><ul><ul><li>Become a part of the organization </li></ul></ul>Alice from Dallas and The Relentless Networker
  3. 3. Evaluating <ul><li>Where </li></ul><ul><ul><li>Go where your customers are </li></ul></ul><ul><ul><li>Know your environment </li></ul></ul><ul><li>Why </li></ul><ul><ul><li>Have a reason </li></ul></ul><ul><li>What </li></ul><ul><ul><li>Know the shelflife </li></ul></ul><ul><ul><li>Consider time </li></ul></ul><ul><li>Who </li></ul><ul><ul><li>The host </li></ul></ul><ul><ul><li>The attendees </li></ul></ul><ul><ul><li>Guests </li></ul></ul>Alice from Dallas and The Relentless Networker
  4. 4. The Formula <ul><li>Find </li></ul><ul><li>Attend </li></ul><ul><li>Serve </li></ul>Alice from Dallas and The Relentless Networker
  5. 5. Find <ul><li>Research </li></ul><ul><ul><li>Internet search </li></ul></ul><ul><ul><li>Business journal or newspaper </li></ul></ul><ul><li>Make a list and prioritize </li></ul><ul><ul><li>Rank them </li></ul></ul><ul><li>Ask around </li></ul><ul><ul><li>Do your peers and friends know about it? </li></ul></ul><ul><ul><li>Buzz? </li></ul></ul><ul><li>Determine if it is appropriate </li></ul><ul><ul><li>Who attends? </li></ul></ul><ul><ul><li>What is the value to you? </li></ul></ul>Alice from Dallas and The Relentless Networker
  6. 6. Attend <ul><li>Try out an event </li></ul><ul><ul><li>More than once </li></ul></ul><ul><li>Work the room </li></ul><ul><ul><li>Find out who are regulars, who are first timers </li></ul></ul><ul><li>Discover </li></ul><ul><ul><li>Why do people come to these things? </li></ul></ul><ul><ul><li>Who runs the organization? </li></ul></ul>Alice from Dallas and The Relentless Networker
  7. 7. Serve <ul><li>Participate </li></ul><ul><ul><li>Volunteer </li></ul></ul><ul><ul><ul><li>Write </li></ul></ul></ul><ul><ul><ul><li>Greet </li></ul></ul></ul><ul><li>Organize </li></ul><ul><ul><ul><li>Communicate </li></ul></ul></ul><ul><li>Serve </li></ul><ul><ul><li>Committees </li></ul></ul><ul><ul><li>Boards </li></ul></ul>Alice from Dallas and The Relentless Networker
  8. 8. Types of Associations <ul><li>Professional Associations </li></ul><ul><ul><li>IABC </li></ul></ul><ul><ul><li>AMA </li></ul></ul><ul><li>Service Clubs </li></ul><ul><ul><li>Rotary </li></ul></ul><ul><ul><li>Lions </li></ul></ul><ul><li>Chambers of Commerce </li></ul><ul><li>Business </li></ul><ul><ul><li>CEO Networkers, Home Builders </li></ul></ul><ul><ul><li>Homeowner’s associations </li></ul></ul><ul><ul><li>National groups; locals (SW Venture Forum) </li></ul></ul><ul><li>Clubs </li></ul><ul><ul><li>Alumni Associations </li></ul></ul><ul><ul><li>Sororities and Fraternities </li></ul></ul>Alice from Dallas and The Relentless Networker
  9. 9. Peer Professional <ul><li>“Your people”. They know: </li></ul><ul><ul><li>Your field </li></ul></ul><ul><ul><li>Your job </li></ul></ul><ul><ul><li>Your work </li></ul></ul><ul><li>Recognize trends </li></ul><ul><li>Could be partners </li></ul><ul><li>Could be clients </li></ul>Alice from Dallas and The Relentless Networker
  10. 10. Service Clubs <ul><li>Connects you to a cause </li></ul><ul><ul><li>And those in the community with the same interest </li></ul></ul><ul><li>Connects you to leaders in business and public office </li></ul><ul><li>Great outlet </li></ul><ul><ul><li>Sense of community and service </li></ul></ul><ul><ul><li>Your conscience </li></ul></ul>Alice from Dallas and The Relentless Networker
  11. 11. Chambers of Commerce <ul><li>Best way to learn your community </li></ul><ul><ul><li>History </li></ul></ul><ul><ul><li>Issues </li></ul></ul><ul><li>Connects you to leaders in business and public office </li></ul><ul><ul><li>Committee membership and chairmanships </li></ul></ul><ul><ul><li>Connections at events </li></ul></ul><ul><li>Great outlet for finding business partners and clients </li></ul><ul><ul><li>Over time </li></ul></ul><ul><ul><li>Persistence </li></ul></ul><ul><ul><li>Consistency </li></ul></ul>Alice from Dallas and The Relentless Networker
  12. 12. Business Groups <ul><li>Could be national or local </li></ul><ul><li>Market- or business-specific </li></ul><ul><ul><li>BOMA </li></ul></ul><ul><ul><li>ASIS </li></ul></ul><ul><ul><li>NACS </li></ul></ul><ul><ul><li>National Networkers </li></ul></ul><ul><li>Rely on word of mouth (WOM) for referrals </li></ul><ul><li>Connect you to a variety of peers </li></ul><ul><ul><li>Connections at events </li></ul></ul><ul><li>Great outlet for finding business partners as well as clients </li></ul>
  13. 13. Exercise <ul><li>Talk to the person next to you for 5 minutes </li></ul><ul><ul><li>Ask about their success belonging to clubs, groups and civic organizations </li></ul></ul><ul><ul><li>Be prepared to share the other person’s experience </li></ul></ul><ul><li>If you don’t have this experience, brainstorm on what you might do after hearing this presentation </li></ul>Alice from Dallas and The Relentless Networker
  14. 14. In Summary <ul><li>Know why you are doing this </li></ul><ul><li>Remember the formula—FAS </li></ul><ul><li>Use all of your tools </li></ul><ul><li>Practice patience and persistence </li></ul>Alice from Dallas and The Relentless Networker
  15. 15. Alice from Dallas and The Relentless Networker Alice Dykeman [email_address] 214-528-2991 http://www.dykemanassociates.com Contact Info
  16. 16. Alice from Dallas and The Relentless Networker Paul E Maynard [email_address] 817-891-1167 www.paulemaynard.com Contact Info
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