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Viewbooks In a Digital Age - Part 01
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Viewbooks In a Digital Age - Part 01

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  • 1. VIEWBOOKSA IN A DIGITAL AGE VIEWBOOKS IN DIGITAL AGE
  • 2. Stalwart of the Comm FloVIEWBOOKS IN A DIGITAL AGE
  • 3. PS&L 2012 Survey 100 within higher education asked 71% respondedVIEWBOOKS IN A DIGITAL AGE
  • 4. PS&L 2012 SurveyVIEWBOOKS IN A DIGITAL AGE
  • 5. PS&L 2012 SurveyVIEWBOOKS IN A DIGITAL AGE
  • 6. PS&L 2012 SurveyVIEWBOOKS IN A DIGITAL AGE
  • 7. PS&L 2012 SurveyVIEWBOOKS IN A DIGITAL AGE
  • 8. PS&L 2012 SurveyVIEWBOOKS IN A DIGITAL AGE
  • 9. PS&L 2012 SurveyVIEWBOOKS IN A DIGITAL AGE
  • 10. PS&L 2012 SurveyVIEWBOOKS IN A DIGITAL AGE
  • 11. PS&L 2012 SurveyVIEWBOOKS IN A DIGITAL AGE
  • 12. PS&L 2012 Survey Comments: “Parents still read them.” “They want something to take home.” “Handy reference when not online.” “Good for comparisons.” “Kids don’t read newspapers or much else so why a viewbook?” “What about sustainability?”VIEWBOOKS IN A DIGITAL AGE
  • 13. VIEWBOOKS IN A DIGITAL AGE
  • 14. VIEWBOOKS IN A DIGITAL AGE
  • 15. VIEWBOOKS IN A DIGITAL AGE
  • 16. Anticipation. I get mail, therefore I am.VIEWBOOKS IN A DIGITAL AGE
  • 17. Read me. Share me.VIEWBOOKS IN A DIGITAL AGE
  • 18. Look at me. Look at me again.VIEWBOOKS IN A DIGITAL AGE
  • 19. This is different.VIEWBOOKS IN A DIGITAL AGE
  • 20. Go away.VIEWBOOKS IN A DIGITAL AGE
  • 21. Integrated MarketingVIEWBOOKS IN A DIGITAL AGE
  • 22. Integrated MarketingVIEWBOOKS IN A DIGITAL AGE
  • 23. Integrated MarketingVIEWBOOKS IN A DIGITAL AGE
  • 24. Integrated MarketingVIEWBOOKS IN A DIGITAL AGE