Facebook: Post events on walls of large Facebook groups. Create your own Facebook page if you haven’t already. Networks: Convince influential people to contact their legislators and write Letters to the Editor of local newspaper.
There are many ways to advocate, but we have only so much time, and only so many reliable volunteers to help. Prioritize the most effective ways to advocate.
Editorial boards: ask them to write an editorial in support of restoring funding for parks.Chamber of Com. & Town Board: Convince them to pass resolutions calling on Albany to restore funding to State Parks & Historic Sites. Send the resolutions to leadership and the press.
Save Our State Parks Campaign 2010
Running a Successful Campaign 101<br />What we need to do to save all <br />NY State Parks & Historic Sites<br />
The statewide Save Our State Parks Campaign up to this point. <br />We started by creating a buzz in the media—”Parks will be closed!”<br />
After Executive Budget HearingsGot word out that Closings were likely<br />
Closure List became a big story before it was released<br />
At first, legislators would not commit to keeping parks open. <br />We heard many of them say, “we support parks, but there’s just no money this year.” <br />
Early last month, portions of the closure list were leaked to the press. <br />
Public outrage has been best exemplified by net-roots activism<br />36,000 Fans<br />Nearly 100,000 Fans<br />17,000 Fans<br />
At PTNY we were able to work with Facebook activists to organize the largest Parks Advocacy Day ever.<br />
Over the past few weeks thousands of New Yorkers also attended Rallies in<br />Long Island<br />Knox Farm State Park<br />John Brown’s Farm<br />Woodlawn Beach State Park <br />Wilson-Tuscarora State Park<br />Allegany State Park<br />Fort Ontario<br />Riverbank State Park<br />DeVeaux Woods State Park<br />
Our efforts so far have resulted in:<br />Several law makers identifying parks as the issue they have heard more about than any other this legislative session. <br />During the press conference and legislative visits, dozens key law makers said they were committed to restoring $11.3 million to parks in order to keep all State Parks and Historic Sites open. <br />
Let’s keep up the momentum!<br />We have at least a month before the budget will be passed. <br />
Recruit others to helpThe outcry against closures can provide your friends group with a great opportunity to recruit volunteers.<br />Use <br />Contact and coordinate with community organizations<br />Chamber of Commerce<br />Tourism <br />Health/Outdoor Sports<br />Environmental/Conservation<br />Work your networks. <br />
Create a realistic strategy <br />Meet one-on-one with your legislators <br />Rally/Press Conference—only if you think it will get a lot of press. Invite legislators<br />Hand-written letter drive <br />Call-in Day<br />E-mail drive<br />Petition <br />
Make sure to target your local legislators, legislators in the majority, and leaders <br />Assembly Speaker Silver <br />Senator Sampson<br />The Governor<br />Enhance the attention you get by sending out Media Advisories and Press Releases to local media.<br />
Ideas to Generate Press & Support<br />Sit down with the editorial boards of your local papers<br />Write an Op-Ed or letter to the editor <br />Chamber of Commerce and town board <br />Hold a press conference with a coalition of groups and have a theme<br />St. Patrick’s Day-- pot of gold<br />April Fool’s Day—Governor announces full support for Parks<br />Historical figure is turned away by NY Government<br />Teachers & Students <br />Teams that practice in the park<br />
Our message is strongest if we are unified<br />Restoration of $11.3 Million to Operating Budget<br />Great Depression<br />State parks are economic engines <br />Generate $1.9 billion dollars<br />5 to 1 return on investment <br />The miniscule savings not worth the loss to local businesses <br />State parks and historic sites provide a sense of pride<br /> State parks and historic sites provide affordable, close to home recreation <br />
Thank You!<br />Contact:<br />Shawn McConnell<br />Director of Parks Campaign<br />Parks and Trails New York<br />email@example.com<br />(518) 434-1583<br />www.ptny.org<br />