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apizzi mini folio

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  • 1. andrea lipizzi › designer › www.apizzi.comminifolio
  • 2. minifolioapizzi › design › corporate rebranding › logo designLogo designed aspart of a corporaterebranding initiative fora group of Health Carecompanies. StandardsLifeCycle Solutions wasintroduced to act as theparent company and mainbranding identity for:Standards Home HealthMedical HouseCall AssociatesStandards HospiceMedical Staff ManagementReal Life SolutionsLogo designed leaf-for-leaf by hand and signifiesgrowth, strength, and life.Logo trademarked and ownedby Standards LifeCycleSolutions.
  • 3. minifolioapizzi › design › corporate rebranding › business card designBusiness carddesigned as part of acorporate rebrandinginitiative for StandardsLifeCycle Solutions, thenewly introduced parentcompany to a handful ofHealth Care companies.Design includes Spot UVtreatment on both front andback of the card, highlightingimportant information as wellas subtle elements of theparent brand, StandardsLifeCycle Solutions.
  • 4. minifolioapizzi › design › corporate rebranding › brochure designBrochure designedas part of a corporaterebranding initiative forStandards Hospice, oneof the Standards LifeCycleSolutions group companies.With a light-hearted, yetaction-oriented design, thisbrochure aims to attractvolunteers, address FAQ,provide the materials neededto get started, and introducethe brand under its newparent brand, StandardsLifeCycle Soltuions.Name:HmPh:Cell:Address:City:State:Zip:Email:IamavailabletotravelmilestoseemypatientIneedmoreinformationonHospiceservicesIaminterestedinbecomingaStandardsHospicevolunteer(pleasechooseareaofinterestbelow)AdministrativeonlyDirectPatientCareBereavementIamveryflexibleandcanschedulewithfamilyIamavailableonthesedatesandtimes:SUN:fromam/pmtoam/pmTH:fromam/pmtoam/pmMON:fromam/pmtoam/pmFRI:fromam/pmtoam/pmTUES:fromam/pmtoam/pmSAT:fromam/pmtoam/pmWED:fromam/pmtoam/pmOr fill out and mail in the form belowContact us by phone or emailContact us today for information on all ofour Hospice care locations.Flexible hours to meet your schedule• Residential homes• Long-term care facilities• Assisted living facilities• HospitalsWhen andWhere will IVolunteer?How do I getstarted?What willI do as aVolunteer?info@standardshospice.com• Emotional support to the family—visits,calls, mail-outs• Help plan memorial services• Office help (weekly)• Special projects—floral, health fairs,etc.• Visits• Reading, letters, card/board games• Respite for the care provider• Help with errands• Sharing stories, create memory booksAdministrativeDirect Patient CareBereavement(855) 284-0045STANDARDSHOSPICEADmINISTRATIONOffICE602NTRAvISCAmERON,TExAS76520You Can Leavea LastingImpression onSomeone’s HeartVolunteer ProGrAMwww.StandardsHospice.comPlease complete & mail form inPhone: 855-284-0045Fax: 877-697-4011PLACEPOSTAGEHEREwww.StandardsLifeCycleSolutions.comA division of
  • 5. minifolioapizzi › design › corporate rebranding › print advertisementPersonalized attentionPrivacyComfortConvenienceRECEIVE:Driving or travelGermsER visitsDoctor waitsAVOID:Raising the Standards in Health CareSkilled NursingHome Health AidesSpeech TherapyOccupational TherapyPulmonary RecoveryPhysical TherapyCardiac Recoverywww.StandardsHomeHealth.comA division of(1-888-532-2737)1-888-53-CARESCustomer Care and Resource LineCall today for your FREE in-home evaluation!Raising the Standards in Health CareSkilled NursingOccupational TherapySpeech TherapyHome Health AidesCardiac RecoveryPhysical TherapyPulmonary Recovery(1-888-532-2737)1-888-53-CARESCustomer Care and Resource Linewww.StandardsHomeHealth.comCall today for your FREE in-home consultation!www.StandardsLifeCycleSolutions.comRaising the Standards in Health CareSeries of printadvertisements designedas part of a corporaterebranding initiativefor Standards LifeCycleSolutions.Fromt left to right: StandardsHome Health full page ad,Standards LifeCycle Solutionshalf-page ad, StandardsHome Health quarter-pageand full-page ads, MedicalHouseCall Associatesquarter-page and full-pageads.
  • 6. minifolioapizzi › design › branding › event logo designPermanent eventlogo designed forThe University ofTexas MD AndersonCancer Center andThe University of TexasHealth Science Center atHouston’s annual CervicalCancer Summit.Client wanted a “logo withpunch” that they could useas the face of the eventfor years to come—one that incorporatedthe Cervical CancerAwareness colors—white and teal.
  • 7. minifolioapizzi › design › rebranding › 32-page program32-page eventprogram designed forThe University of TexasMD Anderson CancerCenter & The University ofTexas Health Science Centerat Houston’s annual CervicalCancer Summit.Client supplied written contentand I was in charge of design/layout.Notes section featuresa collection of customdesigned icons (named the‘dancing cancer ladies’during the project) tomatch logo design.9BReAkOuT 6Communicating HPV knowledge within a Community(For Community Health Workers Only) Houston Community College CHW InstructorsObjectives:• Outline communication strategies you can undertake to increaseknowledge about HPV within a community setting.• Discuss knowledge based terms you can use to talk about HPV within acommunity setting.• Explain communication barriers you are aware of when talking about HPVwithin a community.Breakout Sessions (Choose One)BReAkOuT 1(For Invited Survivors Only)BReAkOuT 2Stigma of HPV/School-based InterventionsJacquelyn P. Navarrete, PharmDClinical Assistant Professor UTEP/UT Austin Cooperative PharmacyProgram, Pharmacist-in-Charge, UTEP Student Health Center PharmacyObjectives:• Review human papillomavirus (HPV) background including vaccinecoverage rates amongst the young adult population.• Review disparities in certain populations.• Review barriers to HPV vaccine uptake in certain populations.• Identify different ways to provide HPV information and the HPV vaccine.HPV Vaccination Drive for Greek LifeJosh MorrisLambda Chi Alpha, Student, UT El PasoObjectives:• Identify reasons why HPV vaccination is important.• Identify strategies to promote the HPV vaccination for males and femaleson a university campus.• Learn about positive and negative reactions heard on campus about HPV.• Review measurements and preliminary data from the HPV VaccinationDrive for Greek Life.2:00 p.m. – 3:00 p.m.8• Describe the coalition’s main initiatives.• Share information gathered from coalition members (CPRIT-funded cervical cancer prevention grantees).Highlights from the 28thInternational Papillomavirus Conference & WorkshopsLois Ramondetta, MDProfessor, Department of Gynecologic Oncology & ReproductiveMedicine, University of Texas MD Anderson Cancer CenterChief, Division of Gynecologic Oncology, Lyndon B. Johnson General HospitalObjectives:• Review International Papilloma Conference research highlights.• Discuss World Health Organization (WHO) cervical cancer screeningrecommendations.BReAkOuT 4Talking about HPV Vaccination with Your Patients and Their ParentsAmy B. Middleman, MD, MSEd, MPHAssociate Professor of PediatricsDirector, Pediatric Core ClerkshipBaylor College of MedicineDirector, Adolescent & Young Adult Immunization TCH Center for VaccineAwareness & ResearchObjectives:• Describe three parental concerns often associated with the HPV vaccine.• Address safety concerns pertaining to the HPV vaccine with parents.• Support HPV vaccination at age 11 – 12 years versus an older patient age.Abbey B. Berenson, MD, PhDRuth Hartgraves Chair in Obstetrics & GynecologyDirector of the Center for Interdisciplinary Research in Women’s Health,UTMB GalvestonObjectives:• Demonstrate the prevalence and consequences of HPV infection in theUnited States.• Discuss the potential of the HPV vaccine to decrease morbidity andmortality.• Identify the known barriers to vaccine uptake and completion amongadolescents.• Identify possible strategies to address these barriers.BReAkOuT 5Community-Based knowledge of HPV(For Community Health Workers Only) Houston Community College CHW InstructorsObjectives:• State one example of information you have concerning HPV beforecoming to the conference.• List one new HPV information source you learned about today.• Describe what the new HPV information means to you and thepossibilities of using that information within a community setting.7• Describe strategies to address sexual difficulties after cervical cancer treatment.Making it G-Rated: Strategies for Talking to Children When a Parent isDiagnosed With CancerMartha Aschenbrenner, MACounselor, Symptom Control & Palliative Care, University of Texas MDAnderson Cancer CenterObjectives:• Understand the issues surrounding talking to children of parentsdiagnosed with cancer.• Review the research on communicating bad news to children.• Identify strategies to deliver age-appropriate cancer information to children when a parent is diagnosed with cancer.BReAkOuT 2Stigma of HPV/School-based InterventionsJacquelyn P. Navarrete, PharmDClinical Assistant Professor UTEP/UT Austin Cooperative PharmacyProgram, Pharmacist-in-Charge, UTEP Student Health Center PharmacyObjectives:• Review human papillomavirus (HPV) background including vaccinecoverage rates amongst the young adult population.• Review disparities in certain populations.• Review barriers to HPV vaccine uptake in certain populations.• Identify different ways to provide HPV information and the HPV vaccine.HPV Vaccination Drive for Greek LifeJosh MorrisLambda Chi Alpha, Student, UT El PasoObjectives:• Identify reasons why HPV vaccination is important.• Identify strategies to promote the HPV vaccination for males and femaleson a university campus.• Learn about positive and negative reactions heard on campus about HPV.• Review measurements and preliminary data from the HPV VaccinationDrive for Greek Life.BReAkOuT 3CPRIT/CCFTx Cervical Cancer CoalitionSally Vernon, PhDProgram Director, Cervical Cancer-Free TexasDirector, Division of Health Promotion & Behavioral SciencesBlair Justice, PhD Professorship in Mind-Body Medicine & Public HealthProfessor of Epidemiology & Behavioral SciencesUniversity of Texas School of Public HealthObjectives:• Present an overview of the collaboration between the Cancer PreventionResearch Institute of Texas (CPRIT) and Cervical Cancer-Free Texas (CCFTx).6• Understand and identify new clinical trials for patients with HPV-related oropharynx cancers and the ongoing efforts to adjust treatment based onHPV status.How and When to Screen in 2013Andrea Milbourne, MDProfessor, Department of Gynecologic Oncology & ReproductiveMedicine, University of Texas MD Anderson Cancer CenterObjectives:• Show the American Cancer Society (ACS) and American Congressof Obstetricians and Gynecologists cervical cancer screeningrecommendations.• Discuss reasoning for decreased frequency.New Ways to Screen for Cervical CancerMichael Scheurer, PhDAssistant Professor, Department of Pediatrics, Section of Hematology/OncologyDan L. Duncan Cancer Center, Baylor College of MedicineJane Montealegre, PhDPostdoctoral Fellow, Innovation for Cancer Prevention, University of TexasHealth Science CenterPostdoctoral Affiliate, Dan L. Duncan Cancer Center, Baylor College ofMedicineObjectives:• Describe limitations of the Pap test in low resource settings.• Describe new technologies for cervical cancer screening (Visual Inspectionwith Acetic Acid— VIA, HPV testing, imaging).• Describe challenges to the implementation of HPV self- testing in the U.S.• Summarize findings regarding feasibility and acceptability of HPV self-testing among Latina immigrant screening non- attendees in Harris County, Texas.Luncheon – SurvivorshipMerlita GiloElissa Pickard GriffyJackie GolsonVenus GinésBreakout Sessions (Choose One)BReAkOuT 1Thriving, Not Just Surviving: Sexual Health After Cervical CancerAndrea Bradford, PhDInstructor, Department of Gynecologic Oncology & ReproductiveMedicine, University of Texas MD Anderson Cancer CenterObjectives:• Identify three common sexual concerns in cervical cancer survivors.11:00 a.m. – 11:50 a.m.11:50 a.m. – 1:00 p.m.1:00 p.m. – 2:00 p.m.58:00 a.m. – 8:30 a.m. Breakfast and RegistrationWelcomeOpening RemarksHouston Council Member Ellen R. CohenKeynoteAffordable Care Act (ACA) Overview as it Relates to Women’s Health CareDelivery in TexasYvonne GutierrezVice President of Public Affairs & Government Relations, PlannedParenthood Gulf Coast, Inc.Bonnie K. Smith, RN, WHNP – BCClinical Vice President of Medical Services, Planned Parenthood GulfCoast, Inc.Objectives:• Understand the infrastructure dismantling that has occurred at the statelevel for women’s health.• Increase knowledge of services provided by Planned Parenthood.BreakHPV – What Does This Have to Do With Me?Amy B. Middleman, MDAdolescent Medicine Clinic Physician, Texas Children’s HospitalObjectives:• List the indications for use for the two available HPV vaccines.• Describe quadrivalent vaccine efficacy against HPV-related cancers other than cervical cancer.• Describe why the ACIP recommendations for HPV vaccine differ for malesand females.The Importance of HPV in Head and Neck Cancers in 2013Beth M. Beadle, MD, PhDAssistant Professor, Radiation Oncology, University of Texas MDAnderson Cancer CenterObjectives:• Understand the increasing association of HPV with head and neck cancer.• Understand the impact of HPV status on the prognosis of patients withoropharynx cancer.8:30 a.m. – 8:40 a.m.8:40 a.m. – 9:00 a.m.9:00 a.m. – 10:00 a.m.10:00 a.m. – 10:10 a.m.10:10 a.m. – 11:00 a.m.Agenda14Notes12Notes15Notes13Notes1317Notes16NotesPROGRAMUnited Way of Greater Houston(CRC Auditorium)50 Waugh DriveHouston, Texas 77007January 29, 2013
  • 8. minifolioSee official rulesPanel of Judges? ? ? ?Judge One Judge Two Judge Three Judge FourLorem ipsum dolor sit amet, consectetuer adipiscing elit.Nullam ornare dictum ligula. Maecenas elementum suscipitnisl. Cras imperdiet leo ac felis dictum luctus. Pellentesqueodio nisi, accumsan nec, scelerisque sed, consectetuer nec,justo. Sed tortor sapien, suscipit id, pulvinar vel, elementumid, lorem. Nullam consectetuer risus sit amet nibh. Vestibulumconsectetuer, quam vitae euismod volutpat, magna magnaHow it WorksMore >How it works Invite a friend* Last day to enter: 6/18 * Winners announced: 7/102011 RecapSee last year’s resultsShoot on your phone!consectetuer dui, et accumsan magna dui non nibh. Morbiadipiscing consequat erat. Vivamus quis massa eget orcifermentum laoreet. Morbi posuere purus. Duis feugiatlacus vel nisi. Aliquam ipsum felis, pretium sed, vehiculavel, dictum eget, nibh. Morbi turpis nulla, luctus viverra,pretium in, suscipit vitae, purus.Texas Non-Profitscan win a $5000fundraising videoHow it works Invite a friendShoot on your phone!Texas Non-Profitscan win a $5000fundraising videobrought to you byPrize DetailsEvery day, your favoritenonprofit changes livesfor the better.Here’s your chance to show that emotion; the smiles, thelaughs, the moment when they realize the gift they havereceived.The Grand Prize:a $5,000 FundraisingVideo by UPG VideoMarketingThe Top 5 most popular videos will be names finalists. Fromthere an All-Star Judge Panel will then choose the winner.apizzi › design › for web › landing page design & layoutLanding page andheader design for localnon-profit organizationhosting a contest.All aspects of thispromotional landing page—icons, formatting, buttons —were designed by me whichwere then implemented as aniframe on Facebook as wellas the main website.Project completed as anindependent contractorfor Umbrella Media.
  • 9. minifolioInfographic createdas the final pieceto a project spanningseveral months of intenseresearch, ideation, andpresentation design/development.The concept andaccompanying images arecreated entirely by handusing Adobe Illustratorand Photoshop. Research,ideation, and presentationdesign/development alsodone by me. (available uponrequest)Client has full ownership ofthis infographic.apizzi › design › custom infographic[Average timeAmericansspend per daysocializing viamobile]Sources: Borrell Associates; Internetretailer.com; White Horse; ComScore DataMinemobile shoppersshare details oftheir shoppingtrips with theirsocial networks
  • 10. minifolioIcon set designed fora Home Restorationcompany. Goal wasto provide visitors withinformation pertaining tothe different types of waterdamage and their sources.Additional icons were usedthroughout the site.Accompanying site content fora handful of pages was alsowritten by me (available uponrequest).Project completed as anindependent contractorfor Umbrella Media.apizzi › design › for web › icon designground surface/standing water, grey water not attended to, toilet back flows, flooded rivers/lakes, sewageshower or sink, washing machine, clear water not attended to, empty toilet bowls, dishwasherrainwater, tapwaterBlack Water (!!!) SourcesGrey Water (!!) SourcesClean Water (!) Sources
  • 11. minifolioapizzidesignerandrea@apizzi.comwww.apizzi.comGraduateHigh School(May ‘02)(May ‘08)(August ‘02)U.S. Unemployment RateCollege-bound Real WorldHere I come!Recession Forcing Companies to Make Changes to HR Programs,Watson Wyatt Survey FindsDecember 2008find experienceneedexperienceLearnStudyLearn “...but we’ll hang on to your“...on a hiring freeze but che“...looking for someone with more e“...need more expe resrumec kbacknceperiiencexRecommendations available upon requestI network my BEHIND offapizzi (my personal brand) is born2009(what I had to do)So I didFreelancer Contractor InternUnemployment rate for college grads is highestsince 1970December 6, 2010US Unemployment Rate Hits 10.2%, Highest in 26 YearsNovember 6, 2009ejust apizzi story

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