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How of mobile

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  • 1. How?CC By http://www.flickr.com/photos/ameninadosolhos/2226574367
  • 2. PlatformsCC By http://www.flickr.com/photos/stuckincustoms/211239773
  • 3. PC world
  • 4. MobileCC by http://www.flickr.com/photos/d_a_v_i_d_m_/89612916
  • 5. Mobile PlatformsSymbian S60J2meMeegoBlackberryWindows MobileWindows PhoneSMSMobile WebWidgetsiPhoneAndroid
  • 6. Mobile PlatformsSymbian S60J2meMeegoBlackberryWindows MobileWindows PhoneSMSMobile WebWidgetsiPhoneAndroidFirefox Phone?Blackberry revival?
  • 7. SMSCC By http://www.flickr.com/photos/sis/2789152982
  • 8. William Gibson"The future is here.Its just not evenlydistributed yet."
  • 9. iPhone
  • 10. Steve Jobs“Phone differentiation used to be aboutradios and antennas and things likethat...We think, going forward, the phone ofthe future will be differentiated by software”CC By http://www.flickr.com/photos/gilderic/3517477267
  • 11. Android
  • 12. AndroidCC By http://www.flickr.com/photos/laihiu/3799313903/
  • 13. AndroidMore open than iPhone:Possible to replace native parts (ie contacts)hook into OS. (ie: Receive SMS)run background tasks.Market & Own distribution possible (but not common).Growing, but not there yet
  • 14. Windows Phone 7
  • 15. Mobile Widgets
  • 16. Mobile Web
  • 17. Normal vs. Mobile webFew browsersConsistent behaviourBig screensInput: mouseMany browsersDifferent browsersDifferent screen sizesKeypad/touch/mouseemulator
  • 18. Mobile web is the futureLike normal web: distribution rulesInterface & sensor access will get thereMost apps are lists & screens with data anywayHTML 5 is leading the way: Cool new things
  • 19. Worldwide DistributionWorldwide PaymentsAppstore
  • 20. 112.556775.369apps
  • 21. 233,636,281CC By http://www.flickr.com/photos/eishier/179939755
  • 22. So, which one?
  • 23. Which platform?Reach in YOUR target groupCapabilities neededFuture-ness (that’s a perfectly cromulent word!)It’s still nowhere near a mature marketIf possible, go with the web
  • 24. Multiple PlatformsDon’t start from scratch all the timeBuild (internal) APIIf you are popular others will build for you :) eg: Twitter
  • 25. Let’s build an app
  • 26. Which Platform?
  • 27. ?
  • 28. Native Apps
  • 29. Why go native on mobile?More control over the user experienceRicher interaction (make buttons do stuff)Access to sensor dataDistribution through appstores
  • 30. Pay $100.
  • 31. Xcode
  • 32. Testing
  • 33. Simulator
  • 34. Test on device!CC from http://www.flickr.com/photos/bendodson/3367856091/
  • 35. UDID’sCC by http://www.flickr.com/photos/8533266@N04/2075411436/
  • 36. Objective C. Not easyCC by http://www.flickr.com/photos/veggiefrog/3435380297
  • 37. WebApps
  • 38. Powerful browser
  • 39. Web Based
  • 40. Browser Install
  • 41. Run as app
  • 42. Games
  • 43. Dashcode
  • 44. DisadvantagesCC by http://www.flickr.com/photos/iko/145211107/
  • 45. Appstore
  • 46. PhoneGap!
  • 47. Native
  • 48. Web-based apps
  • 49. WWW folder
  • 50. Submit
  • 51. Online app Management
  • 52. SubmitCC by http://www.flickr.com/photos/bright/77891644/
  • 53. Wait....CC by http://www.flickr.com/photos/flod/3241103792/
  • 54. Wait..........CC by http://www.flickr.com/photos/flod/3241103792/
  • 55. ApprovedCC by http://www.flickr.com/photos/striatic/2145725302
  • 56. Appstore
  • 57. Make Money!CC by http://www.flickr.com/photos/daviddmuir/2125697998/
  • 58. Sell apps?
  • 59. $230.000.000!
  • 60. Ads?
  • 61. Other sources?
  • 62. Thankswww.martijnpannevis.nlmartijn @ PanMan.nl@PanMan on Twitter