Why Mobile?Martijn Pannevis - @PanManCC By http://www.flickr.com/photos/gaetanlee/118885175
http://www.flickr.com/photos/momoams/5408653702/
?
SEE IT HAPPEN
Skylines - investor deck - August 2011LAUNCHED AT TECHCRUNCH DISRUPT
Why?CC By http://www.flickr.com/photos/ameninadosolhos/2226574367
4thScreen
How we got here
What would you rather missfor one year?
31%69%SexTelefoon
Mobile is PersonalCC By http://www.flickr.com/photos/seandreilinger/133299418
Mobile is SocialCC by http://www.flickr.com/photos/polvero/3551035260
Mobile has ContextCC By http://www.flickr.com/photos/delphien/3029504174
Mobile is always nearCC By http://www.flickr.com/photos/lanier67/2979124681
Most important medium10-1920-2930-39 212842101211303722392325AgeTV PC Other Mobile
PC’s: 1.1 billionhttp://www.flickr.com/photos/61209873@N00/5357865167/
TV: 1.5 billionhttp://www.flickr.com/photos/33401860@N00/4172188331/
Radio: 3.9 billionhttp://www.flickr.com/photos/11922859@N00/170464222/
WC: 4.5 billionhttp://www.flickr.com/photos/80384851@N00/5885647486/
Phones...?http://www.flickr.com/photos/35211570@N00/3514892055/
Phones: 6.7 Billionhttp://www.flickr.com/photos/35211570@N00/3514892055/
Massai krijgersCC by http://www.flickr.com/photos/markkelley/1022720488/
Growth
0M66,667M133,333M200,000M
7.000.000 SmartphoneUsers in NL
4.300.000 TabletUsers in NL
Nu.nl
Nu.nl:64% mobile
Nu.nl Mobile Channels
347.369775.369apps
25%75%iOSAndroidMobile Spend
A WHOLE NEW WORLD46
The future of AR games
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
Big mobile
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Big mobile

  1. 1. Why Mobile?Martijn Pannevis - @PanManCC By http://www.flickr.com/photos/gaetanlee/118885175
  2. 2. http://www.flickr.com/photos/momoams/5408653702/
  3. 3. ?
  4. 4. SEE IT HAPPEN
  5. 5. Skylines - investor deck - August 2011LAUNCHED AT TECHCRUNCH DISRUPT
  6. 6. Why?CC By http://www.flickr.com/photos/ameninadosolhos/2226574367
  7. 7. 4thScreen
  8. 8. How we got here
  9. 9. What would you rather missfor one year?
  10. 10. 31%69%SexTelefoon
  11. 11. Mobile is PersonalCC By http://www.flickr.com/photos/seandreilinger/133299418
  12. 12. Mobile is SocialCC by http://www.flickr.com/photos/polvero/3551035260
  13. 13. Mobile has ContextCC By http://www.flickr.com/photos/delphien/3029504174
  14. 14. Mobile is always nearCC By http://www.flickr.com/photos/lanier67/2979124681
  15. 15. Most important medium10-1920-2930-39 212842101211303722392325AgeTV PC Other Mobile
  16. 16. PC’s: 1.1 billionhttp://www.flickr.com/photos/61209873@N00/5357865167/
  17. 17. TV: 1.5 billionhttp://www.flickr.com/photos/33401860@N00/4172188331/
  18. 18. Radio: 3.9 billionhttp://www.flickr.com/photos/11922859@N00/170464222/
  19. 19. WC: 4.5 billionhttp://www.flickr.com/photos/80384851@N00/5885647486/
  20. 20. Phones...?http://www.flickr.com/photos/35211570@N00/3514892055/
  21. 21. Phones: 6.7 Billionhttp://www.flickr.com/photos/35211570@N00/3514892055/
  22. 22. Massai krijgersCC by http://www.flickr.com/photos/markkelley/1022720488/
  23. 23. Growth
  24. 24. 0M66,667M133,333M200,000M
  25. 25. 7.000.000 SmartphoneUsers in NL
  26. 26. 4.300.000 TabletUsers in NL
  27. 27. Nu.nl
  28. 28. Nu.nl:64% mobile
  29. 29. Nu.nl Mobile Channels
  30. 30. 347.369775.369apps
  31. 31. 25%75%iOSAndroidMobile Spend
  32. 32. A WHOLE NEW WORLD46
  33. 33. The future of AR games
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