Learn how to use Google+ Communities like a boss
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Learn how to use Google+ Communities like a boss

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A quick how to guide for getting started on Google+ Communities. Great tips for moderators, too!

A quick how to guide for getting started on Google+ Communities. Great tips for moderators, too!

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    Learn how to use Google+ Communities like a boss Learn how to use Google+ Communities like a boss Presentation Transcript

    • Using Google+ Communities   Credit: http://www.flickr.com/photos/savvysmilinginlove/5424075943/…and engage with a global community. Sarah Evans, Chief Evangelist, Tracky, sarah@tracky.com, 224.789.8314 www.tracky.com
    • plus.google.comGoogle+ Communitiesare groups for sharedinterests via theGoogle+ socialnetwork.There are variousprivacy settingsdepending on whetheryou’d like yourCommunity public ornot. Click here for more: http://www.google.com/+/learnmore/communities/
    • Getting started.
    • Google+Communitiesengage morewhen they’recreated arounda shared interestor topic, like:Star Wars, LasVegas or Cult ofMac.
    • When creating yourgroup, decide if you’dlike it to be public (i.e.anyone can find, joinand post) or private(i.e. only invitedmembers can join andsee what is shared).NOTE: You can set upa requirement torequest permission tojoin a public group.
    • You can edit your Community name along Add a photo that will with the short help to easily community bio at identify your anytime. Community. Categories are a uniquefeature for Communities. Segment the types of conversations you think people may have. Youcan always update these later. Click the “x” to delete a category or “Add category” to add a new one.
    • Use your description toaccomplish a few things:•  Describe your Community in 1-2 sentences.•  Requirements for joining.•  Moderator rules.•  Reasons members may have content removed.•  Anything you think members should know.
    • If you’re the moderator for aCommunity, a few tips to consider:•  Adding in additional moderators, especially if you have a large Community. It’s tough for one person to moderate for hundreds (or more).•  Know your Community rules and guidelines and stick to them -- for everyone.•  Be open to change and feedback. It’s a community.•  Set up your notifications settings to a frequency that works for you.•  Block off time on your calendar daily to check in with your Community.
    • Categories.
    • The “original” category provided by Google can also be changed. Think about making it a“welcome” or “Hello my name is” category to getpeople participating right away.
    • Plan events for your Community.
    • You can plan in person, online orspecific Google+ Hangout eventsfor your Community. Maybe it’san engagement party,professional meetup or onlineeducation.Include your event name, time,date, location and any additionaldetails.You can also include a customheader theme.When you have all details filledout, select who from your Google+ connections you’d like to invite.
    • Find interesting or useful ways to integrate Google+ Hangouts.
    • The Public Relations Community set up Google+ Expert Hangouts on scheduled days and times.Featured experts are given 30 minutes to provide 4 teaching moments and then attendees have 30 minutes to ask questions.
    • To create a Google+Hangout in your event,select “Event Options” and then “Advanced.” You have two types of Hangouts you can create:1. “Google+ Hangout:” A Hangout only for your Community. Noone else will be allowed to view; or2. “On air:” Anyone has the ability to view the event.
    • To include things likea link to your websiteor blog, a ticket selleror your YouTubechannel, you mustselect “Showadditional fields”under “Advanced”options.
    • A few tips…
    • Download theGoogle+ appto participate in your Communityfrom a mobile device.
    • Use the “+” or “@” symbols in front of a username orbusiness name tomention them in a post.
    • Use moderator options to control what content is shared.
    • If you moderate a “private”Community you are not able to tagor mention someone (e.g. + or @) not in your Community.
    • If you find a public Community you like and join it, you can invite your friends.
    • All moderators of a Communityhave the ability to “approve” or“ignore” requests to join a public community with “request permission to join.”
    • The lower righthand column of your Community lets youinvite new members, view all membersand moderators, see upcoming events and start a Hangout at anytime.
    • Promote your Community.
    • If you want to find more people tojoin your Community, try these tips:•  Share the Community on your public Google+ profile;•  Share your Community’s URL on other social networks, like: Twitter, Facebook or Linkedin;•  If you have a niche Community like “Higher Education in Nevada,” search for more broad Communities with potential members;•  Include a call-to-action and link in your email signature•  Add a call-to-action and link on your blog or website•  Send a personal email to people you think might be interested.
    • Questions? Send me a tweet @PRsarahevans or email sarah@tracky.com.