Your SlideShare is downloading. ×
Using video and social media to update your brand
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Using video and social media to update your brand

353
views

Published on

Published in: Education, Business

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
353
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. 475 Years in a Minute: Using Video and Social Media to Update Your Brand
  • 2.  
  • 3.  
  • 4. New media, new options
  • 5. ≅ 50,000 current followers
  • 6.  
  • 7.  
  • 8. Jesuit 2.0 results
    • English version: 26,163 downloads
    • Spanish version: 1,014 downloads
    • Requests for use came in from:
    • College of the Holy Cross
    • Santa Clara University
    • Xavier University
    • Boston College
    • Spring Hill University
    • Loyola College
    • Creighton
    • St. Peter’s College
    • New York Nativity Schools
  • 9.  
  • 10.  
  • 11.  
  • 12.  
  • 13.  
  • 14.  
  • 15.  
  • 16.  
  • 17.  
  • 18.  
  • 19.
    • Launched October 2010
    • 173 prayer requests
    • 117 prayer community members
  • 20.  
  • 21.  
  • 22.  
  • 23.  
  • 24. Key takeaways
    • Embrace the unfamiliar
    • First to market
    • Speak your customer’s language
    • Build a sense of community
    • Traditional and social media ping pong
    • Messaging with emotion
    • Quality over quantity
    • If you’re small, play like you’re big; if you’re big, play like you’re small.
    • Don’t be afraid to crawl before you run.
  • 25. Thank you Dave Murphy Senior director of brand marketing Matt Wessel Marketing manager
  • 26.
    • Marquette University. Be The Difference.

×