Prosperity Research Partner Presentation 09


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Prosperity Research is an established social media company based in Hong Kong. We have a proven method for successfully introducing business brands into social networks. This exploding industry is largely untapped and there is an investment opportunity for the right partner.

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  • We are here to provide an early in opportunity. By leveraging existing scalable technology our proven process and excellent market timing (technology acceptance and financially motivated) we will provide a low risk high return opportunity for Asia.
  • 2 nd most trusted source of brand information Social network Only budget channel seeing positive growth 50% year on year growth CMO’s in the U.S. ranked video as the number one priority for 2009 – higher sales more satisfied customers Banner ads dismal .2- .04% CTR, video 1.7+% 8.% times higher Small firms (<50 employees) are more likely to allocate a significantly* larger proportion to digital marketing than larger firms (ADMA 2008) Asia -- Most important for CMO’s in 2009 are Social Networks, viral and video sharing (ADMA 2008) Young professionals ages 25-29 are the most active users of social media in China Over 300 million Chinese citizens online – largest group in the world
  • Proven 5 step process fully DIY offering the only complete end to end solution available anywhere and the first in Asia Full range of professional services Digital strategy Creative Production/ build Seeding, community building, SEO
  • Prosperity Research Partner Presentation 09

    1. 1. Partner Presentation “ We unleash the Power of Social Media Marketing” 1/F, Teng Fuh Commercial Building, 333 Queen’s Road Central, Sheung Wan, HK.
    2. 2. <ul><li>Company Overview </li></ul><ul><li>Market Opportunity </li></ul><ul><li>Products and Services </li></ul><ul><li>Business Model </li></ul><ul><li>Management Team </li></ul><ul><li>Request </li></ul><ul><li>Exit Strategy </li></ul>Prosperity Research Ltd.
    3. 3. Company Overview <ul><li>Proven: Internet Marketing business plus new automated SaaS* “DIY” products – 10x ROI of alternative products </li></ul><ul><li>Capable : Already providing Social Media Marketing solutions never before available in Asia </li></ul><ul><li>Timely : US $1 billion + virtually untapped market in China/Asia and still growing </li></ul><ul><li>Talent : Experienced management, dedicated, multi-cultural staff, 5 years going concern </li></ul><ul><li>Ready : Automate and scale proven concept to increase ROI to clients and meet huge demand </li></ul>* SaaS – Software as a Service
    4. 4. Opportunity: Huge Demand <ul><li>Rapid expansion of China/Asia middle class </li></ul><ul><li>World’s highest rate of Internet adaptation </li></ul><ul><li>Social Media/Video fastest growing </li></ul><ul><li>Online marketing budgets increasing year on year </li></ul><ul><li>Businesses seeking innovative Marketing solutions </li></ul><ul><ul><li>Reach consumers on line </li></ul></ul><ul><ul><li>Multi-nationals looking for higher ROI </li></ul></ul><ul><ul><li>SME’s hungry for affordable alternatives </li></ul></ul>
    5. 5. Products and Services <ul><li>New Automated SaaS “DIY” products </li></ul><ul><ul><li>Business create, deploy & measure results </li></ul></ul><ul><ul><li>Automation highly scalable, high margin </li></ul></ul><ul><ul><li>Concept proven in existing business </li></ul></ul><ul><li>Existing Social Media Marketing Company </li></ul><ul><ul><li>Bespoke video-based Internet Marketing </li></ul></ul><ul><ul><li>Professional and Creative services </li></ul></ul><ul><li>Industry Partners </li></ul><ul><ul><li>Additional revenue source </li></ul></ul><ul><ul><li>Important connections in China/Asia </li></ul></ul><ul><ul><li>Added credibility – open more doors </li></ul></ul>
    6. 6. 1. Create 2. Publish 3. Share 4. Promote 5. Analyse Business Model <ul><li>Tier 1: Complete DIY hosted SaaS solution </li></ul><ul><ul><li>Self Service for business of all sizes, industries, geography </li></ul></ul><ul><li>Tier 2: Full range of Professional Services </li></ul><ul><ul><li>As little or as much help as clients need </li></ul></ul><ul><li>Tier 3: Up-sell/Cross-sell via Partner/Affiliate Networks </li></ul><ul><ul><li>Near infinite scalability: license, franchise, partner </li></ul></ul>Five Core Processes – Three Tier Solution
    7. 7. Request <ul><li>2 million USD funding for expansion and automation of solutions </li></ul><ul><li>3-5 year projected return on investment </li></ul><ul><li>Expansion Plan: </li></ul><ul><ul><li>Scale and Deploy automated SaaS “DIY” tools based upon existing design and proven technology </li></ul></ul><ul><ul><li>Increase sales and business development staff </li></ul></ul><ul><ul><li>Extend geographical reach </li></ul></ul><ul><ul><li>Expand key alliance partnerships </li></ul></ul><ul><ul><li>Continue to develop and launch related products </li></ul></ul>
    8. 8. Exit Strategy <ul><li>Multiple revenue streams provide flexibility </li></ul><ul><li>EBITDA break even in 2 – 3 years </li></ul><ul><li>Profitable - increasing margins after 3 years </li></ul><ul><li>Exit potential 10x return or more via: </li></ul><ul><ul><li>IPO of entire business </li></ul></ul><ul><ul><li>Spin off technology business from service business </li></ul></ul><ul><ul><li>Merger/Acquisition by larger agency or ad network </li></ul></ul><ul><ul><li>Sell out to alliance partner </li></ul></ul><ul><ul><li>Franchise or license </li></ul></ul><ul><ul><li>Internal buyout </li></ul></ul>
    9. 9. Why Invest in Prosperity Research? <ul><li>Huge market opportunity </li></ul><ul><li>Unmet need </li></ul><ul><li>Proven business model </li></ul><ul><li>Mutliple revenue streams </li></ul><ul><li>Experienced team </li></ul><ul><li>Short R&D cycle </li></ul>
    10. 10. Contact <ul><li>CEO and Founder, Douglas White </li></ul><ul><ul><li>20+ years management experience </li></ul></ul><ul><ul><li>10+ years web based solutions </li></ul></ul><ul><ul><li>Lived and worked in 23 countries </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul>
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