Indi Blogger Prcai Official

  • 662 views
Uploaded on

Presentation made by Anoop Johnson, Director - Marketing and Strategic Partnerships at PRCAI Knowledge Series on New Media. Being shared under Creative Commons license.

Presentation made by Anoop Johnson, Director - Marketing and Strategic Partnerships at PRCAI Knowledge Series on New Media. Being shared under Creative Commons license.

More in: Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
662
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
7
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. IndiBlogger.in The Blogging Story Anoop Johnson Director – Marketing & Strategic Partnerships +91-9900001655
  • 2. The Egg That Is IndiBlogger.in
    • We are ..
    • Learning ..
    • Re-Defining ..
    • Evolving ..
  • 3. IndiBlogger.in – The community perspective
        • Network, Participate and Belong!
  • 4. IndiBlogger.in – The New Media perspective
          • Network, Share and Bond!
  • 5. IndiBlogger.in – The New Media Approach
            • Focus on quality and not quantity
            • Numbers don’t matter
            • Approach and Reach matters
            • Sustain relationships with Bloggers
            • Create a “Blogger lifecycle”
    Influence
  • 6. IndiBlogger.in - Interacting with Bloggers
    • Things not to do ..
            • Approach a Blogger without a Blog
            • Consider Bloggers as Journalists
            • Pay a Blogger to write favorable posts on his blog
            • Copy a Bloggers content without consent (Twilightfairy will kill you!)
            • Never consider a MicroBlogger as a Blogger
  • 7. IndiBlogger.in - Interacting with Bloggers
    • Things to do ..
            • Provide Content + Inspiration
  • 8. IndiBlogger.in - Talking Numbers
    • How many Bloggers do you need to promote your product/service?
    • How many posts/reviews do you need to achieve?
    • How many readers do these Bloggers have?
  • 9. IndiBlogger.in – The stats
  • 10. IndiBlogger.in - Interpreting the Stats
    • Sample Scenario : Starting a service/website for Women In Bangalore
            • 22% of all Bloggers are women – close to 2000 bloggers
            • 18% of Bloggers are from Bangalore – around 350 Bloggers
            • 8% of the Bloggers post everyday – around 30
  • 11. IndiBlogger.in- Citations
    • Stats released and Published in Gauravonomics
    • Reports on the Stats Published in Indian Express on May 21st 2009
    • Presentation on the state of the Indian blogosphere Slideshare.net
  • 12. An IndiBlogger – A Personal Story
  • 13. IndiBlogger.in –Personal Bloggers – We Salute you!
  • 14. Thank you PRCAI & Everyone
    • Anoop Johnson
        • Director - Marketing and strategic partnerships
        • Call me +91-9900001655
        • Send me an Email [email_address]
        • Visit us at http://indiblogger.in
        • If you are a blogger – Get your own badge at http://indiblogger.in/badges.php
  • 15. We are here to answer all question for which we know the answers. ? ? ?