There's very little angst that Juno experiences over carrying the baby and giving it up - the character is almost disconnected from the many deep-seated emotions that pregnant teens feel. Is that deliberate - or naive? The narrative implies that carrying a pregnancy to term and relinquishing the baby - giving it up for adoption - is nothing. But we know that it isn't so for a pregnant woman. That's totally unrealistic. Knocked Up-positive points-sex w/out condoms results in pregnancy, and with alcohol involved wearing a condom in less likely. Negative points-endings are not always this way. In most teen relationships the father is not involved.
“ Children and youth spend more time using media than they do engaged in any other activity. They have more opportunity to learn about themselves, sexuality, and the nature of relationships from media than they do from school, parents, or any other source…Sexual content is prevalent and easy to access in a variety of media platforms from TV to the Internet, even at very young ages.”
National Campaign to Prevent Teen and Unplanned Pregnancies
The following types of media are powerful sex educators for young people:
Social Networking Sites
The kinds of media young people use every day typically portrays early, unprotected sexual behavior as normal, glamorous and risk free. The use of contraceptives or potentially negative outcomes are almost never discussed.
Half of the adolescents that watched and discussed the episode with an adult recalled the information that condoms were 97% effective.
This was twice the proportion of those that did not discuss it with anyone.
Collins, Rebecca L., Marc N. Elliott, Sandra H. Berry, David E. Kanouse, Dale Kunkel, Sarah B. Hunter, and Angela Miu, “Watching Sex on Television Predicts Adolescent Initiation of Sexual Behavior,” Pediatrics , Vol. 114, No. 3, September 2004.
Collins, Rebecca L., Marc N. Elliott, Sandra H. Berry, David E. Kanouse, and Sarah B. Hunter, “Entertainment Television as a Healthy Sex Educator: The Impact of Condom-Efficacy Information in an Episode of Friends ,” Pediatrics , Vol. 112, No. 5, November 2003.
70% of teenage girls report reading magazines regularly. Of these 70%, about half said they use magazines as a way to find information on sex, birth control, or ways to prevent STDs.
Two-thirds of these teens said they don’t look for this information from any other sources.
MAGAZINES National Campaign to Prevent Teen and Unplanned Pregnancy http://www.thenationalcampaign.org/
MEDIA OBSESSION WITH CELEBRITY BABIES AND “BABY BUMPS” Many portrayals of celebrities in magazines, on TV, and online glamorize pregnancy and motherhood. How is this affecting our young peoples’ attitudes about pregnancy?
Make sure to track your outcomes so that you can prove that using the Media works for your organization.
Conduct focus groups with young people and staff
Monitor your social networking sites on a regular basis to see how many people are tuning in!
Note any change in the amount of people using your services and try to connect it to your new sites!
Video Clips Friends Condom Episode: http://www.youtube.com/watch?v=cKznS61KipM&feature=related (Search on YouTube: Joey with the condoms ) Gossip Girl Season 1: http://www.youtube.com/watch?v=IYfagHrJs4E (search on YouTube: Gossip Girl Chuck and Blair limo scene) Knocked Up Advertisement: http://www.youtube.com/watch?v=SZfgASFP_SE (search on YouTube: Watch Knocked Up Full Movie Part 1) Mean Girls: http://www.youtube.com/watch?v=sJ9I8Z2xbwM (search on YouTube: Mean Girls Health Class)