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FOWA_PhilipWilkinson_HotandColdWebapps_2007

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My 15 min open mic presentation (voted no.1 by users) for Future of Web Apps, Feb 2007.

My 15 min open mic presentation (voted no.1 by users) for Future of Web Apps, Feb 2007.

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http://www.handelskraft.de 10
http://blog.crowdstorm.com 2
http://greatapps.blogspot.com 1

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  • Oops ... actually looks like I misunderstood the graphic. Never mind!

    How is SmugMug not a current or future success? They are rocking out right now... they just don't have the SF 'web 2.0 crowd' following.
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  • I love these graphics! Totally gets the point across.
    I think slideshare is in the shark category... ;->
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    FOWA_PhilipWilkinson_HotandColdWebapps_2007 FOWA_PhilipWilkinson_HotandColdWebapps_2007 Presentation Transcript

    • What apps will succeed and which will fail in 2007?
    • The Approach
    • The Approach Thanks for voting! A really difficult task! hundreds of web apps and sites to be evaluated understand how the review blogs feel Looking at the products / vision not on team or finances Not Exhaustive or Definitive many more filters and companies lots of room for discussion :-)
    • The Approach Thanks for voting! Apply a series of filters 7 suggestions for a framework A really difficult task! would you invest your money and time? hundreds of web apps and sites to be evaluated understand how the review blogs feel Looking at the products / vision not on team or finances Not Exhaustive or Definitive many more filters and companies lots of room for discussion :-)
    • Crowdstorm Overview
    • (1) “Don’t roll out another Me 2.0 App!” • What will you do different and better? Are you ahead or behind the pack? • Is there space for another one of you, and for how long? • You are only first if customers “perceive” you as being first
    • (1) “Don’t roll out another Me 2.0 App!” • What will you do different and better? Are you ahead or behind the pack? • Is there space for another one of you, and for how long? • You are only first if customers “perceive” you as being first
    • (1) “Don’t roll out another Me 2.0 App!” • What will you do different and better? Are you ahead or behind the pack? • Is there space for another one of you, and for how long? • You are only first if customers “perceive” you as being first
    • Netvibes & Protopage
    • (2) “Simplicity is Key” • We’re impatient and confused by many things. Keep it simple to understand the concept and how to use it • Have one clear focus on what it does, e.g: YouTube - Video, Dropsend - sending large files
    • (2) “Simplicity is Key” • We’re impatient and confused by many things. Keep it simple to understand the concept and how to use it • Have one clear focus on what it does, e.g: YouTube - Video, Dropsend - sending large files
    • (2) “Simplicity is Key” • We’re impatient and confused by many things. Keep it simple to understand the concept and how to use it • Have one clear focus on what it does, e.g: YouTube - Video, Dropsend - sending large files
    • Twitter & Odeo
    • (3) “Don’t sell technology - sell user empowerment” • How does it make the users’ life better and solve a useful problem? Does is help them towards any aspirations? What’s the motivation to take part? • Avoid being a “technology tourist destination” (techcrunch links)
    • (3) “Don’t sell technology - sell user empowerment” • How does it make the users’ life better and solve a useful problem? Does is help them towards any aspirations? What’s the motivation to take part? • Avoid being a “technology tourist destination” (techcrunch links)
    • (3) “Don’t sell technology - sell user empowerment” • How does it make the users’ life better and solve a useful problem? Does is help them towards any aspirations? What’s the motivation to take part? • Avoid being a “technology tourist destination” (techcrunch links)
    • ebuddy & browsegoods
    • (4) “The Selfish Individual before the Social Good” • Make it work well for just one user first, then their close friends group, then everyone else comes later. • Relying on “social elements” first is tricky - but can be done by our “cool” selection
    • (4) “The Selfish Individual before the Social Good” • Make it work well for just one user first, then their close friends group, then everyone else comes later. • Relying on “social elements” first is tricky - but can be done by our “cool” selection
    • (4) “The Selfish Individual before the Social Good” • Make it work well for just one user first, then their close friends group, then everyone else comes later. • Relying on “social elements” first is tricky - but can be done by our “cool” selection
    • stumbleupon & 43places
    • (5) “Don’t try a play if the big boys can copy you” • Tempting though it is to build a niche or copy site - think about whether the app / site with the most traffic could do the same • How would you attack or defend in time?
    • (5) “Don’t try a play if the big boys can copy you” • Tempting though it is to build a niche or copy site - think about whether the app / site with the most traffic could do the same • How would you attack or defend in time?
    • (5) “Don’t try a play if the big boys can copy you” • Tempting though it is to build a niche or copy site - think about whether the app / site with the most traffic could do the same • How would you attack or defend in time?
    • digg & wikio
    • (6) “Entering the mainstream” • Can it really cross that chasm and offer enough to hit the mass market of users outside of that first group.. Will your mum and dad use it? • Can it do this without introducing feature creep and losing focus... • Actually - will this get easier as the younger gen matures?
    • (6) “Entering the mainstream” • Can it really cross that chasm and offer enough to hit the mass market of users outside of that first group.. Will your mum and dad use it? • Can it do this without introducing feature creep and losing focus... • Actually - will this get easier as the younger gen matures?
    • (6) “Entering the mainstream” • Can it really cross that chasm and offer enough to hit the mass market of users outside of that first group.. Will your mum and dad use it? • Can it do this without introducing feature creep and losing focus... • Actually - will this get easier as the younger gen matures?
    • pandora & last.fm
    • (7) “Ability to generate a big loyal following” • Being open, talkative, responsive, have a personality - tara mentioned this • First becomes viral, then instils loyalty
    • (7) “Ability to generate a big loyal following” • Being open, talkative, responsive, have a personality - tara mentioned this • First becomes viral, then instils loyalty
    • (7) “Ability to generate a big loyal following” • Being open, talkative, responsive, have a personality - tara mentioned this • First becomes viral, then instils loyalty
    • threadless & ecademy
    • Finally... Thanks To: “Sumon Sadhu” - jobably.com Late night brainstorming / ideas bouncer (1) “Douglas De Jager” - extate.com Late night brainstorming / ideas bouncer (2) NO TIME FOR QUESTIONS..... :-)