Speaker: Cheryl Bledsoe, Division Managers, Emergency Management
This presentation covers the 4 types of social media engagement that everyone either consciously or
unconsciously chooses. These include: 1) No engagement; 2) Monitoring Only; 3) One-Way
Communication; and, 4) Two-Way Communications. The presentation will cover tips, tricks and things
to know about each of the various types of engagement strategies. These include: 1) Ways to monitor
social media without having a social media account. 2) Things to consider with one-way communications set-up (which is the most common choice). 3) Examples and case-studies of two-way
communications which include games, polls, feedback loops, and community connectivity.