[ PLM FOR FOOTWEAR AND APPAREL ]INNOVATION • PLM • CAD • CONSULTING • TECHNOLOGY
3The Footwear and Apparel industry creates productsthat are present in our everyday lives, no matter whereyou are in the world. As a result, people often lose sightof the significant role that clothes and shoes play inour lives and economy. The design and developmentof products in this industry are seasonal; whether it’s“Back to School” or a holiday season, a company mayneed to develop a collection that is specific to thatseason. Consequently, the product development cycle ischaracterized as being short with fast cycle times.Various business divisions like merchandising, productdesign, material development, vendor sourcing andlogistics need to work together to share productinformation in order to ensure on-time market deliveryand high profitability target points. Companies withinthe Footwear and Apparel industry view their productinformation and data as investments because theyrequire development or acquisition costs and incurcontinuous updates and revision costs.
PLM FOR FOOTWEAR AND APPARELChallengesThe success of the Footwear and Apparel industry relies on the capacity of its global supply chainto respond to new emerging consumer demands. The industry faces challenges that include:• Consumer needs: Consumer market is highly competitive. Consumers expect higher levels ofinnovation, greater selection, and better quality for less cost.• Time to market: Companies put increasing pressure on product teams to improve margins and cutcost, while reducing lead times.• Collaboration: Supply chain is global, with increasing number of products developed globally inpartnership with suppliers.• Regulations: Government requirements on product material content, testing, disposal and recyclingcontinue to increase.• Knowledge: Companies must find ways to prevent data and knowledge loss as people move toother companies.4
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