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Introduction to social Media

Introduction to social Media

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Final Assignment Final Assignment Presentation Transcript

  • What is Web 2.0 ?
  • What is Web 2.0 ?
  • What is Web 2.0 ?
    • A collection of new technologies and the web-based applications that allows for two way communication on an interactive platform (Phoenix SPI, 2009)
    • A significant change in the Internet, bringing with it a new platform and culture for doing business. (Phoenix SPI, 2009)
    • Emerging participatory environment that continuously redefine itself (Phoenix SPI, 2009)
    Web 2.0 is a “new wave of internet development offering a more dynamic online experience at low cost, using established software tools” (Eneroth in Hitge, 2007 as cited in Stassen, W. 2010)
  • What is Social Media ?
  • What is Social Media ?
  •  
  • What is Social Media ?
    • Social component of Web 2.0 that allows for community building and multi-way conversations online
    • According to Correa, Hinsley, and de Zúñiga, “ it provides a mechanism for the audience to connect, communicate, and interact with each other and their mutual friends (2010).
  • What is Social Media ?
    • Ultimately social media is allowing people to interact socially, politically, and economically in the global sphere through interconnectivity and non-linear interactions.
  • Want to know more ?
    • Become a fan on Facebook
    • http://www.facebook.com/pages/edit/?id=114711118573984#!/pages/PCOM-545/114711118573984?v=wall