Your SlideShare is downloading. ×
Freebirds- Solo Tourism Together- Marketing
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Freebirds- Solo Tourism Together- Marketing

219

Published on

Technology Entrepreneurship, Stanford University

Technology Entrepreneurship, Stanford University

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
219
On Slideshare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Marketing page, tests / Higher fidelityPrototype dueTeam Start-Up @venture-labStanford University
  • 2. Freebirds : Solo Tourism Together!Index:1. Startup Idea2. Marketing page, tests3. Higher fidelity Prototype due
  • 3. 1.Startup IdeaHave you ever traveled alone before?In case we can find someone with same interest and same day-offwith you, would you consider yourself to go traveling with them?"Freebirds" is about a community,who "accidentally" traveling to thesame destination and same time, sowhy dont we arrange a travelingtogether with our new friend from allaround the world with differentculture ?
  • 4. How it is work:- Anyone can register and make a profilein order to start a group.-A member can open a group, pickupa location and time.-Then, other members can register in the group and start planning.
  • 5. How it is work:-The web provide a feature of makinga schedule, change it, add reservations, and so on.- People can evaluate their trip and sharetheir photos and recommendations.- The web provide a list of activitiesand interest in each city.- The web provide a search engine for hotels,cars, activities tickets…etcRevenue StreamsRevenue should come from advertisement,and % per each reservation through the web
  • 6. 2. Marketing page, testsCustomer Segments- Single 20s professionals- Old people who want to see the world- College students groups- Couples .
  • 7. Potential market Potential market: 1. Asia 2. Europe 3. North America Couchsurfers by country Couchsurfers by cityAccording to Internet Users and more information on other sites in service like us. Interestingexample is Couchsurfing Couchsurfing.org – The worlds largest travel community. Asia, Europeand America are also Potential market.
  • 8. 2. Marketing page, tests2.1 Marketing strategy-Differentiation strategies- National, Regional and Local MarketingStrategies-Seasonality strategies-Target market strategies- Advertising strategiesAccording to our research, We Decide to use5 strategies, the detail will be on ourMarketing plan soon.
  • 9. 2. Marketing page, tests2.2 marketing experiments-Our campaign on facebook page-Our lauchrock page to getcustomers to try out sign up withan email address.And then we share the links onsocial networking websites.
  • 10. 2. Marketing page, tests2.2 marketing experiments (facebook page)
  • 11. 2. Marketing page, tests 2.2 marketing experiments (facebook page)
  • 12. 2. Marketing page, tests 2.2 marketing experiments (lauchrock page )
  • 13. 2. Marketing page, tests The Results marketing experiments 28/11/2012 – 3/12/2012 72 Page viewers on lauchrock 20 Signups/ email address on lauchrock 2.2 marketing experiments
  • 14. 3. Higher fidelity Prototype due Home page :Before login
  • 15. 3. Higher fidelity Prototype due Home page :Before login
  • 16. 3. Higher fidelity Prototype due Join Now : Sign in with facebook or Sign Up
  • 17. 3. Higher fidelity Prototype due signed in : dashboard
  • 18. 3. Higher fidelity Prototype due signed in : Main Page
  • 19. 3. Higher fidelity Prototype due signed in :
  • 20. 3. Higher fidelity Prototype due signed in :
  • 21. 3. Higher fidelity Prototype due signed in :
  • 22. Thank you.Team Start-Up @venture-labStanford University

×