• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Freebirds- Solo Tourism Together- Marketing
 

Freebirds- Solo Tourism Together- Marketing

on

  • 308 views

Technology Entrepreneurship, Stanford University

Technology Entrepreneurship, Stanford University

Statistics

Views

Total Views
308
Views on SlideShare
228
Embed Views
80

Actions

Likes
0
Downloads
2
Comments
0

6 Embeds 80

http://venture-lab.org 31
http://venturelab.stanford.edu 29
https://novoed.com 7
https://venture-lab.org 6
http://flinger.co 6
http://novo1.venture-lab.org 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Freebirds- Solo Tourism Together- Marketing Freebirds- Solo Tourism Together- Marketing Presentation Transcript

    • Marketing page, tests / Higher fidelityPrototype dueTeam Start-Up @venture-labStanford University
    • Freebirds : Solo Tourism Together!Index:1. Startup Idea2. Marketing page, tests3. Higher fidelity Prototype due
    • 1.Startup IdeaHave you ever traveled alone before?In case we can find someone with same interest and same day-offwith you, would you consider yourself to go traveling with them?"Freebirds" is about a community,who "accidentally" traveling to thesame destination and same time, sowhy dont we arrange a travelingtogether with our new friend from allaround the world with differentculture ?
    • How it is work:- Anyone can register and make a profilein order to start a group.-A member can open a group, pickupa location and time.-Then, other members can register in the group and start planning.
    • How it is work:-The web provide a feature of makinga schedule, change it, add reservations, and so on.- People can evaluate their trip and sharetheir photos and recommendations.- The web provide a list of activitiesand interest in each city.- The web provide a search engine for hotels,cars, activities tickets…etcRevenue StreamsRevenue should come from advertisement,and % per each reservation through the web
    • 2. Marketing page, testsCustomer Segments- Single 20s professionals- Old people who want to see the world- College students groups- Couples .
    • Potential market Potential market: 1. Asia 2. Europe 3. North America Couchsurfers by country Couchsurfers by cityAccording to Internet Users and more information on other sites in service like us. Interestingexample is Couchsurfing Couchsurfing.org – The worlds largest travel community. Asia, Europeand America are also Potential market.
    • 2. Marketing page, tests2.1 Marketing strategy-Differentiation strategies- National, Regional and Local MarketingStrategies-Seasonality strategies-Target market strategies- Advertising strategiesAccording to our research, We Decide to use5 strategies, the detail will be on ourMarketing plan soon.
    • 2. Marketing page, tests2.2 marketing experiments-Our campaign on facebook page-Our lauchrock page to getcustomers to try out sign up withan email address.And then we share the links onsocial networking websites.
    • 2. Marketing page, tests2.2 marketing experiments (facebook page)
    • 2. Marketing page, tests 2.2 marketing experiments (facebook page)
    • 2. Marketing page, tests 2.2 marketing experiments (lauchrock page )
    • 2. Marketing page, tests The Results marketing experiments 28/11/2012 – 3/12/2012 72 Page viewers on lauchrock 20 Signups/ email address on lauchrock 2.2 marketing experiments
    • 3. Higher fidelity Prototype due Home page :Before login
    • 3. Higher fidelity Prototype due Home page :Before login
    • 3. Higher fidelity Prototype due Join Now : Sign in with facebook or Sign Up
    • 3. Higher fidelity Prototype due signed in : dashboard
    • 3. Higher fidelity Prototype due signed in : Main Page
    • 3. Higher fidelity Prototype due signed in :
    • 3. Higher fidelity Prototype due signed in :
    • 3. Higher fidelity Prototype due signed in :
    • Thank you.Team Start-Up @venture-labStanford University