Session, PASSHE Universities - Carol Adukaitis, Cori Myers, Tim Keohane & Ellie Nesser

PASSHE UniversitiesMeeting Employers’ Needs through Partnerships PA WIB Symposium The Penn Stater August 18, 2011 Cori Myers, PhD Chair, Dept. Bus. Admin, Computer Science, IT Lock Haven University of Pennsylvania Timothy Keohane Director, Small Business Development Center, Lock Haven University of Pennsylvania Ellie Nesser Executive Director, Southpointe Center California University of Pannsylvania Carol Adukaitis, EdD Director, Pathways for Career Success PA State System of Higher Education

Role of Higher Education Who is defining higher education’s role inworkforce & economic development?

• January 15, 2003 Gov. Rendell’s challenge to University Presidents• “Captains” in the area of Economic Development Charge -- focus on higher education’s role in community development, workforce training, entrepreneurship and innovation.

PA NOT Reaching its Potential• 48th of 50 in economic development• 47th of 50 in employment growth• 44th in entrepreneurial hotspots report (Brookings Institute)• 42nd of 50 states in job creation (82% of businesses surveyed said they have trouble hiring qualified workers)• Lost more young people than any other state from 1990-2000 (age 25-34 cohort)

• January 18, 2011 Gov. Thomas Corbett• “VISION” for Economic Development in PA “I see a promising future… a future that embraces innovation in emerging frontiers of energy, life sciences and biotechnology. I see a future that sets free the kind of creativity and competition that will make Pennsylvania the envy of our nation…”

• January 25, 2011 President Barack Obama• State of the Union Address “ We need to out-innovate, out-educate, and out-build the rest of the world….America will once again have the highest proportion of college graduates in the world.”

Pennsylvania State System of Higher Education • Approximately 120,000 students, 90% of whom are PA residents are currently enrolled at the 14 PASSHE universities • Four out of five of these students will remain in the Commonwealth after graduation

Pennsylvania Rural & Urban Counties

PASSHE Strategic Initiatives Transform -1. Students and the learning environment2. Resources3. University-community relations4. PASSHE’s role in determining the Commonwealth’s future

PASSHE InitiativesPASSHE Strategic Goal1. Transform Student Learning Environment• Promote entrepreneurial culture for student innovation and success (ELC)• Encourage students to explore opportunities for self-employment through Small Business Development Centers (SBDC)• Offer customized job training; non-credit courses• Establish clubs, mentorship, summer boot camps

PASSHE InitiativesPASSHE Strategic Goal2. Transform Resources• Utilize campus facilities as Center for Student incubator opportunities• Provide seed money/stipends for students

PASSHE InitiativesPASSHE Strategic Goal3. Transform University-Community Resources• Improve local and regional economic conditions by engaging students and faculty in entrepreneurial activities and small business start-up companies• Seek WEDnet, DOD, TAA, NSF, other funding• Provide leadership training for university faculty, students and community

PASSHE InitiativesPASSE Strategic Goal4. Transform PASSHE’s Role in Determining the Commonwealth’s future• PASSHE a key member of the KINBER for construction & management of broadband network• Small businesses account for 52% of all jobs in Pennsylvania• Entrepreneurial Leadership Centers

PASSHE Entrepreneurial Leadership Centers11 Entrepreneurial Leadership Centers (ELC) formed since 2007 California, Cheyney, Edinboro, East Stroudsburg, Indiana, Mansfield, Millersville, Lock Haven, Shippensburg, Slippery Rock, West Chester • 471 Students involved in ELC including incubators and KIZ initiatives • Partnered with 63 businesses that received KIZ assistance totaling $1.0M • Resulted in development of 24 new commercially viable products developed.

PASSHE Entrepreneurial Leadership Centers Provide• Personal, technical and commercialization assistance to students to move from enterprise to business plan• Financing options, mentoring and networking opportunities• Best practices, entrepreneurial boot camps, seminars and workshops

PASSHE Small Business Development CentersPASSHE’s five SBDC programs:California, Clarion, Kutztown, LockHaven, & Shippensburg• Served 22 PA Counties in rural & urban areas which contain 22% of the population (Census 2000).• Served 2,237 clients• Helped 251 businesses secure over $31M in financing

LHU’s Entrepreneurial Leadership Center The Haven Center Unique Aspects: ■ International Dimension ■ Test Lab (Nano-incubator) ■ Social Entrepreneurship

Objectives• Develop entrepreneurship concentration• Provide experiential learning opportunities• Launch a student business incubator• Serve business needs (e.g., provide training, consulting, student assistance)• Seek advice from local business leaders

Seek Advice from Local Business LeadersName Organization/EmployerBeach, Jason Blue Cross of Northeastern PABrennan, Julie Senator Wozniaks OfficeCoploff, Larry Coploff, Ryan, & WelchDatt, Dawn College of Arts and Architecture, Penn StateFink, Jason Williamsport/Lycoming Chamber of CommerceFlanagan, Mike Clinton County Economic PartnershipJensen, Marlene Bus. Admin. Program, Lock Haven UniversityKeohane, Tim Small Bus. Dev. Center, Lock Haven UniversityKurzynski, Marcia Bus. Admin. Program, Lock Haven UniversityMcCormack, Bob Murphy McCormack Business Group, LLCMiller, Bill Miller Brothers Auto SalesMyers, Cori Bus. Admin. Program, Lock Haven UniversityNiklaus, Halle Susquehanna BankRiccardo, Beth Beth Riccardo Real EstateSoto, Jose Student Representative, Lock Haven University

Build an Identity

Develop an Entrepreneurship Concentration • Proposed the concentration using a combination of new and existing courses Courses Existing New Courses • Entrepreneurship (revised) • Small Business Management • Human Resource (09/10) Management • Entrepreneurial and Small • International Business Business Marketing (09/10) • Interpersonal & Leadership • Strategic Sustainability for Skills Entrepreneurs (Offer Fall ‘11) • Internet Marketing & • Small Business Finance eCommerce (10/11) • Marketing ResearchCurrently, LHU enrolls 22 students in the concentration

Provide Experiential Learning Opportunities• Sponsored such learning opportunities as trips, guest lecturers, and experiential, classroom projects with local businesses• Funded student workers to conduct research and develop market plans for businesses During the grant, 172 students provided services to 85 businesses

Launch a Student Incubator•Created incubator and maderefinements•Directed and marketed byfaculty member Dr. MarleneJensen•Offered one-on-oneconsulting to students in thebusiness program primarily foron-line businesses.•Made referrals to SBDC when Since inception of grant,appropriate 20 students were served

Serve Business NeedsAside from the student assistance andlectures mentioned earlier:• Workshops (on marketing and international topics)• Technical consulting on web development

Work In Progress• Entrepreneurship day for high school students• Workshops and open lecture on social entrepreneurship• Cooperative project with local Arts Council• Seek additional funding

Learning Outcomes DiscussionBest Practices• Incorporating Entrepreneurship into the Workplace• Creating Entrepreneurial workforce pipelines utilizing school districts, community colleges, universities and industry partnerships• Understanding the impact of commercialization in an Entrepreneurial Workforce Environment• Redefining the Future of Workforce Development

PASBDC Overview• Network of 18 Centers• Outreach Offices• Funded by Federal, State, & University Funds• Host University• National Network of Centers - ASBDC

SBDC Locations

SBDC Locations1. Bucknell University SBDC 10. Saint Francis University SBDC2. Clarion University SBDC 11. Saint Vincent College SBDC3. Duquesne University SBDC 12. Shippensburg University SBDC4. Gannon University SBDC 13. Temple University SBDC5. Indiana University SBDC 14. University of Pittsburgh SBDC6. Kutztown University SBDC 15. University of Scranton SBDC7. Lehigh University SBDC 16. Wharton School SBDC8. Lock Haven University SBDC 17. Widener University SBDC9. Penn State University SBDC 18. Wilkes University SBDC

Staff Structure• Director• Business Consultants• Educational Program Coordinators• Students• Private Consultants• Specialized Program Consultants

Educational Training• The First Step for Starting a Business• Human Resources• Writing an Effective Business Plan• Accounting and Bookkeeping Skills (Quickbooks®)• Sales and Marketing Strategies• Online/Webinar Topics

Business Consulting• Business Plan Development• Financial Projections• Accounting/Bookkeeping• Software Training• Human Resource Issues• Marketing Analysis• Financing/Sources of Capital*

Lock Haven SBDC Impact CY 2010 Deliverable Category PerformanceNumber of Clients 299Hours of Consulting 2775Educational Programs 37 Programs, 605 AttendeesCapital Formation $4,643,000Pre-Venture Impact 33 Businesses Started, 5 AcquiredSales Increased $4,905,000Jobs Created / Retained 120 / 70

Pennsylvania SBDC Network FY11Entrepreneurs Consulted ............................................................ 12,077Total Consulting Hours Provided .............................. ……………..114,271Professional Staff Hours ..................................... 81,094Student Project Hours ........................................ 32,121Hours for non-clients ............................................1,056Educational Workshops & Seminars ............................... ……………..765Educational Event Attendees .............................................……….14,500Client-Obtained Investment ............................................ $146,130,396Client New International Trade Sales ................................ $22,258,069Client Government Contracts .......................................... $133,465,358Assets Preserved .............................................................. $196,240,550

WEDnetPA The Workforce and Economic Development Network of Pennsylvania (WEDnetPA)was created to make companies across the Commonwealth of Pennsylvania more competitive by updating and improving the skills of their employees’ through workforce training.

WEDnetPA Partners with PASSHEWEDnetPA is a collaborative partnership among 32 education organizations Included in this partnership are Pennsylvanias 12 State System universities,Pennsylvanias 14 community colleges and other educational providers. Each provider/WEDnetPA partner serves as the point of contact for businesses accessing Guaranteed Free Training (GFT) funds.

WEDnetPA & California University of PA Since its inception 12 years ago, more than 900,000 workers from nearly 14,000 companies have received training through WEDnet PA. As one of the designated WEDnetPA partners since 1999, California University of Pennsylvania has assisted more than 180 companies in Southwestern PA with training funds administrating over 550 contracts.

Two Types of GFTraining Basic Skills Fundamental Skills Needed for Workplace SuccessDesigned to benefit both employees and employers, free Basic SkillsTraining provides instruction in a variety of basic skills needed to besuccessful in the workplace.Basic Skills are defined according to the type and scope of the business.Some of the training elements offered through the program include:Applied Mathematics and Measurement , Business Operations,Communications and Teamwork , Computers , ManufacturingFundamentals , Problem Solving , Product and Process Control , QualityAssurance , Workplace Behavior Skills and Workplace Health and Safety

Two Types of GFTraining Information Technology High-Tech Skills Needed for Workplace SuccessInformation Technology Training provides instruction in a variety ofInformation technology and advanced applied manufacturing subjects.Information Technology skills are defined according to the type andscope of you business.Some of the training elements offered through the program include:Advanced Applied Manufacturing Technology , Computer ProgrammingData Base Development , E-Business/Commerce , Information Security,Management Information Systems , Network Administration, SoftwareEngineering, Systems Analysis , Technology Support, Web Site Designand Development

How is GFTraining Provided?1) In-house by the company’s own expert staff,2) Classes taught by any third-party training provider, or3) Classes taught by any of the WEDnet PA partners.

Cal U’s Role as a Training Provider A client can select from more than 180 non-credit courses for onsite or offsite delivery to employees at their company.Our main service area for training is the southwestern Pennsylvania corridor.All of the courses match WEDnetPA guidelines.

Cal U’s Role as a Training ProviderThrough its involvement in the program,California University of PA has providedWEDnetPA assistance and/or training to more than 38,000 employees in topics ranging from computer skills, leadership, customer service, and lean manufacturing.

For more information contact:Cori Myers cmyers@lhup.eduTim Keohane Tkeohane@lhup.eduEllie Nesser Nesser@calu.eduCarol Adukaitis CAdukaitis@passhe.edu

Session, PASSHE Universities - Carol Adukaitis, Cori Myers, Tim Keohane & Ellie Nesser

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