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•   1.	  THE	  LEGAL	  STUFF…Copyright	  Notice	  	  	  The	  contents	  of	  this	  publication	      are	  the	  intelle...
                                           	  Donkeys are not involved in Internet pinningPinning is all the rage. No not ...
Technically speaking, the site leaves it up to you to get clearance to repostany graphics or pins from others, even though...
2. Create Your Own Pins With WordsTweet your own profound words from your press releases. Derek Halpernadvocates that in y...
3. Create InfographicsDanZarellaadvisestall pinsformorerepins!
This is more fun than a pile of sand or finger painting – and you can informand entertain with this type of publicity. Wri...
4. SlideShareCover	  plus	  blog	  posts	  or	  articles	  =	  a	  Slide	  Share	  presentation	  • •         Convert a s...
Myrna Greenhut heads up P-O-P-s.com (Points of Persuasion),an original content and syndication service through socialmedia...
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HOW-T0 CREATE ORIGINAL VISUALS FOR PINTEREST AND WHY THAT'S A GOOD IDEA!

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This is an updated paper on four ways to create original visuals that can be used on Pinterest to get you more followers and traffic, more search engine rankings and more visibility for your own website or business. Further, these techniques are useful on other social media platforms as well.

Investigating these simple techniques took more time to master than I had anticipated, so there has been a huge gap in time since the text document was first uploaded and this completed document finalized. Please forgive the gap, but really exploring many other recommended tactics on my MacBook Air did not work the way I was told it would and I didn't want to recommend to others what I couldn't manage myself.

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HOW-T0 CREATE ORIGINAL VISUALS FOR PINTEREST AND WHY THAT'S A GOOD IDEA!

  1. 1.     HOW-­‐TO  CREATE  ORIGINAL  VISUALS  FOR  PINTEREST                                    AND  WHY  THATS  A  GOOD  IDEA!                                                                                                      BY  MYRNA  GREENHUT      WWW.  P-­‐O-­‐P-­‐S.com                                                          
  2. 2. • 1.  THE  LEGAL  STUFF…Copyright  Notice      The  contents  of  this  publication   are  the  intellectual  property  of  Myrna  Greenhut.    All  rights  reserved.  No   part  of  this  publication  may  be  reproduced  or  transmitted  in  any  form,   or  by  any  means,  electronic  or  mechanical.  Any  unauthorized  use,   sharing,  reproduction,  or  distribution  is  strictly  prohibited  unless   expressly  given  the  rights  by  Myrna  Greenhut  or  P-­‐O-­‐P-­‐S.com  (or  other   agent  who  has  obtained  the  right  to  do  so  from  Myrna  Greenhut  and  P-­‐ O-­‐P-­‐S.com  (Points  of  Persuasion)    • 2.  Legal  Notice  The  information  presented  herein  represents  the  view  of   the  author  as  of  the  date  of  publication.  Because  conditions  may  change   at  an  unpredictable  rate,  the  author  reserves  the  right  to  alter  and   update  his  opinion  based  on  new  conditions.  The  report  is  for   informational  purposes  only.    While  attempts  have  been  made  to  verify   information  provided  in  this  publication  neither  the  author  nor  the   publisher  assumes  any  responsibility  for  errors,  omissions,  or   contradictory  information  contained  herein.  This  publication  is  not   intended  as  legal,  financial,  investment,  or  accounting  advice.  • The  reader  of  this  document  assumes  all  responsibility  for  the  use  of   these  materials  and  information.    Myrna  Greenhut  assumes  no   responsibility  or  liability  whatsoever  on  behalf  of  any  reader  of  these   materials.              
  3. 3.    Donkeys are not involved in Internet pinningPinning is all the rage. No not that kind!Todays pinning is no blindfolded kissing game when you pin the tail on thedonkey close to where the tail belongs.Just a quick recap: Pinterest is one of the fasting growing social mediaplatforms of all times. It currently has nearly five million users, and israpidly increasing its participants. Nearly 1.5 million unique users visitPinterest daily, spending an average of 15 minutes a day on the site.Check your email, and the number of webinars devoted to pinning and thenumber of books on Kindle about the Pinterest platform are many. Giventhey have recently opened their doors to everyone, you should get on thebandwagon NOW while Pinterest still has cachet and before anotherprogram comes along to sweep it into the done, finished category.The New Type of PinningAs Beth Hayden states: Pinterest is fast becoming a heavy hittiingmarketing tool for brands and businesses … like yours.If you are not using this vastly popular site to send traffic to your blog orwebsite then you are missing out.As with all good social media sites, the idea is to get to know your audienceso that you can be counted on with eye pleasing, good information andentertaining quips that help them resolve their own problems.
  4. 4. Technically speaking, the site leaves it up to you to get clearance to repostany graphics or pins from others, even though you are basically sendingthem traffic through your repins. (Yup, Ive read that is still an issue inmost instances, though not a likely problem, as long as the credit goes tothe original source for the item.)Still, one of the things that you can do to minimize this problem and stillfeel Pinterest is worthy of your time is to create original pins -- so at leastyou are benefitting from this high-trafficked site with more of your ownwebsite traffic, more potential sales and a higher ROI for your efforts tofollow.Are you aware of how easy it is to create original pins? Original photo with text and watermark overlay1. Create Your Own Pins With PhotosYou are paying gazillion dollars a month to some smart phone provider, sowhy not use the photo app to get the shot you want and show it off onPinterest?Facebook has proven that more people engage with visual images than withjust conversation, so why not give them what they want?
  5. 5. 2. Create Your Own Pins With WordsTweet your own profound words from your press releases. Derek Halpernadvocates that in your blog post template, the third item should be aTweetable phrase. (Your own words or those of the person you are writingabout.)But the best part is that you can make an image from these words ofwisdom and add them to a Pinterest board that is watermarked with yourown name or company URL.
  6. 6. 3. Create InfographicsDanZarellaadvisestall pinsformorerepins!
  7. 7. This is more fun than a pile of sand or finger painting – and you can informand entertain with this type of publicity. Write a headline about yourexpertise that answers a question your target audience is asking about.Then write some subheadings that further investigate the issue.Choose pictures/graphics that reflect on and illustratate theproblem/answer – and incorporate into the infographic.Watermark your graphic with your business email or personal emailaddress and you have an infographic.Dan Zarella of Hubspot fame suggests the taller the infographic, the morerepins you’ll achieve. He spends time researching this, so he is probablyright.In my humble opinion, try to make your graphic text and image largeenough so that people can read it at a glance. If you have to work too hardto read it, it might get repinned but the info might never get implemented.      
  8. 8. 4. SlideShareCover  plus  blog  posts  or  articles  =  a  Slide  Share  presentation  • • Convert a single blog post or a few blog posts on a single topic to a pdf, slap on a cover and add to Slide Share thereafter.• • Make a board of Slide Share pins on the same topic. Ask your followers to submit their Slide Share to your board. It’s great for joint ventures.Your Turn Tell us about some methods for original pins you have used with success inthe comments.And show them off in the Comments section.
  9. 9. Myrna Greenhut heads up P-O-P-s.com (Points of Persuasion),an original content and syndication service through socialmedia. If you sign up for her syndicated articles publicity blog@ http://www.p-o-p-s.com using the hashtag #SS, shell sendyou a bonus cheat sheet on creating original visuals that youcan use on your blogs, on Facebook and on Pinterest. (Offerlimited to October 15, 2012)Connect with Myrna via email, myrnapops@aol.com,myrnapops@gmail.comvia Twitter, @columngalvia Facebook, www.Facebook.com/pointsofpersuasionvia Pinterest, www.Pinterest/p-o-p-s.com/                                        

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