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Rachel Johnson, Communications Director            National Safe Boating Council                           March 5, 2012
Strategic Plan of the National RecreationalBoating Safety Program (2012 – 2016):• Objective 2: Boating Safety Outreach• Ob...
- 2012 Press Kit    - Magnetic Postcard- Campaign Mailer   - Lenticular Postcard
• Will be available  beginning April  2012• All previous Public  Service  Announcements  (PSAs) available at  SafeBoatingC...
• Free Resources  Now Available• Paid Resources  Available Year  Round
• Name Change to “Ready, Set, Wear It!”• “Wear Your Life Jacket to Work” Day – Friday, May 18    • Saturday, May 19, 2012 ...
• 2012 “Wear It!” Application for  Support/Funding• 32 Applications Received• $24,000 in resources/funding
Rachel Johnson, Communications Director     National Safe Boating Council            (703) 361-4294   outreach@safeboating...
Making a Difference: You and the “Wear It!” Campaign
Making a Difference: You and the “Wear It!” Campaign
Making a Difference: You and the “Wear It!” Campaign
Making a Difference: You and the “Wear It!” Campaign
Making a Difference: You and the “Wear It!” Campaign
Making a Difference: You and the “Wear It!” Campaign
Making a Difference: You and the “Wear It!” Campaign
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Making a Difference: You and the “Wear It!” Campaign

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The "Wear It!" Campaign presented at the 2012 International Boating and Water Safety Summit in San Diego, CA on how others can use the campaign for their own outreach efforts.

Published in: Sports, Education
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Transcript of "Making a Difference: You and the “Wear It!” Campaign "

  1. 1. Rachel Johnson, Communications Director National Safe Boating Council March 5, 2012
  2. 2. Strategic Plan of the National RecreationalBoating Safety Program (2012 – 2016):• Objective 2: Boating Safety Outreach• Objective 4: Life Jacket Wear• Strategy 11.2: Provide Public Access to Effective Grant Products
  3. 3. - 2012 Press Kit - Magnetic Postcard- Campaign Mailer - Lenticular Postcard
  4. 4. • Will be available beginning April 2012• All previous Public Service Announcements (PSAs) available at SafeBoatingCampaign.com
  5. 5. • Free Resources Now Available• Paid Resources Available Year Round
  6. 6. • Name Change to “Ready, Set, Wear It!”• “Wear Your Life Jacket to Work” Day – Friday, May 18 • Saturday, May 19, 2012 (first day of NSBW) • Record to Beat? 1,685 from 2011 • www.ReadySetWearIt.com
  7. 7. • 2012 “Wear It!” Application for Support/Funding• 32 Applications Received• $24,000 in resources/funding
  8. 8. Rachel Johnson, Communications Director National Safe Boating Council (703) 361-4294 outreach@safeboatingcouncil.org Facebook.com/SafeBoatCampaign Twitter.com/BoatingCampaign YouTube.com/OutreachNSBC
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