2011 "Wear It!" Campaign Presentation
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2011 "Wear It!" Campaign Presentation

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The "2011 'Wear It!' Campaign Presentation" is great for educators and instructors to use to communicate the campaign's message, statistics, and resources.

The "2011 'Wear It!' Campaign Presentation" is great for educators and instructors to use to communicate the campaign's message, statistics, and resources.

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  • The North American Safe Boating Campaign , encourages, reminds, and highlights the importance of life jacket wear and provides resources for educators.
  • The North American Safe Boating Campaign’s PURPOSE: To educate boaters about safe and responsible boating, particularly to wear your life jacket at all time while on the water.
  • The Campaign MESSAGE: Encourages all boaters to “Wear It!” Your life jacket could save your life.
  • The Campaign: Reminds everyone why it’s not enough to simply carry life jackets; you have to wear one. Accidents on the water happen too fast to reach stowed life jackets.
  • The Campaign: Highlights that today’s life jackets are more comfortable, less restrictive, and come in a variety of customized styles and colors. There’s a life jacket for everyone!
  • The Campaign: Provides boating safety educators with resources that educate boaters.
  • National Safe Boating Week takes place each year during the first full week before the Memorial Day Weekend. This year it’s May 17 through 23.
  • National Safe Boating Week serves as the kick off for the Campaign and the traditional boating season. It serves to remind boaters that even the most experienced boaters can fall victim to boating accidents.
  • The GOAL of National Safe Boating Week is to heighten awareness among recreational boaters of the importance of ALWAYS wearing a life jacket .
  • The #1 thing any boater can do: To ALWAYS wear his or her life jacket. Accidents on the water happen too fast to reach stowed life jackets.
  • The #1 cause of death: Drowning remains the number one cause of death in recreational boating accidents.
  • 543 lives: 84% of those who drowned in 2009 were not wearing a life jacket.
  • NO EXCUSES- comfort and safety There are many options when it comes to today’s modern life jackets including new inflatable versions that offer a complete range of movement and life jackets customized for all types of recreation. There are no excuses for not wearing one.
  • Proper fit First and foremost, it’s important to choose a properly fitted life jacket. Check the manufacturer’s ratings for size and weight and make sure it’s US Coast Guard approved.
  • The Law and You Each state has different life jacket wear laws that apply to children and certain water activities, such as riding a personal watercraft or jet ski. If a state does not have a law in place, there is a Federal law that requires children under 13 to wear a personal flotation device (PFD) while on the water.
  • The Law and You While there are very few laws that require adults to wear life jackets while on the water in boat, life jacket wear is a matter of survival. It’s also a matter of setting a good example for kids to always wear their life jackets.
  • Passing boating safety along to the next generation of boaters: When these kids grow up they then continue to provide an example to the next generation of boaters. It serves as a constant reminder that anyone can drown and everyone must always wear a life jacket.
  • Life jackets for children: Life jackets meant for adults do not work for children. Proper fit of a life jacket requires that it fits snugly, it’s buckled or zipped up, and the jacket flotation is appropriate for the person’s weight. Above all, life jackets will not work if they are not worn.
  • Kid’s Campaign resources: The Boating Safety “Sidekicks” provides activities geared toward boating safety with an emphasis on life jacket wear. Since kids are educated and influenced by what they learn and what others do, these online activities are a great way to get kids involved in boating safety.
  • What You Can Do: Use the resources available from the campaign to educate, encourage, remind, and highlight the importance of life jacket wear.
  • Wear It! Posters, logos, web page elements, presentations, and best practices from the Campaign’s web site provide a consistent brand that brings a greater profile to local efforts. “Wear It!” is a message with international coverage and immediate recognition.

Transcript

  • 1.  
  • 2. The campaign encourages, reminds, and highlights the importance of life jacket wear and provides resources for educators.
  • 3. The campaign’s PURPOSE: To educate boaters about safe and responsible boating, particularly to wear a life jacket at all time while on the water.
  • 4. The campaign’s MESSAGE: Encourages all boaters to “Wear It!” Your life jacket could save your life.
  • 5. The campaign: Reminds everyone why it’s not enough to simply carry life jackets; you have to wear one. Accidents on the water happen too fast to reach stowed life jackets.
  • 6. The campaign: Highlights that today’s life jackets are more comfortable, less restrictive, and come in a variety of customized styles and colors. There’s a life jacket for everyone!
  • 7. The campaign: Provides boating safety educators with resources that educate boaters.
  • 8. National Safe Boating Week takes place each year during the first full week before the Memorial Day Weekend. This year it’s May 21 through 27.
  • 9. National Safe Boating Week serves as the kick off for the campaign and the traditional boating season. It serves to remind boaters that even the most experienced boaters can fall victim to boating accidents.
  • 10. The GOAL of National Safe Boating Week is to heighten awareness among recreational boaters of the importance of ALWAYS wearing a life jacket.
  • 11. To ALWAYS wear his or her life jacket. Accidents on the water happen too fast to reach stowed life jackets. The #1 thing any boater can do:
  • 12. Drowning remains the number one cause of death in recreational boating accidents.
  • 13. 543 lives: 84% of those who drowned in 2009 were not wearing a life jacket.
  • 14. There are many options including new inflatable versions and life jackets customized for all types of recreation. NO EXCUSES comfort and safety
  • 15. Proper fit It’s important to choose a properly fitted life jacket. Check the manufacturer’s ratings for size and weight and make sure it’s USCG-approved.
  • 16. The Law and You Each state has different laws that apply to kids and certain water activities. A Federal law is also in place that requires kids under 13 to wear a life jacket.
  • 17. The Law and You While there are very few laws that require adults to wear life jackets, life jacket wear is a matter of survival. It’s also sets a good example for kids to always wear their life jackets.
  • 18. Next generation of boaters: When these kids grow up they provide an example to the next generation of boaters. It serves as a constant reminder that everyone must always wear a life jacket.
  • 19. Life jackets for kids: Life jackets meant for adults do not work for children. Proper fit of a life jacket means it fits snugly, it’s buckled, or zipped up, and is appropriate for the person’s weight.
  • 20. Kid’s campaign resources: The Boating Safety “Sidekicks” provide activities geared toward boating safety with an emphasis on life jacket wear. These online activities are a great way to get kids involved in boating safety.
  • 21. What you can do: Use the resources available from the campaign to educate, encourage, remind, and highlight the importance of life jacket wear.
  • 22. Wear It! Posters, logos, presentations, and best practices provide a consistent brand that brings a greater profile to local efforts. “Wear It!” is a message with international coverage and immediate recognition.
  • 23. YOU CAN MAKE A DIFFERENCE!