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Social  Media ROI
 

Social Media ROI

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This PPT shows the direct correlation between invest and potential return when using social media!

This PPT shows the direct correlation between invest and potential return when using social media!

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    Social  Media ROI Social Media ROI Presentation Transcript

    • Social Media: What's the worth? OurBizSpace 866-610-6060 www.ourbizspace.com www.Facebook.com/OurBizSpace
    • True or False?
      • Social Media = Positive ROI
    • TRUE
    • Spider Web Effect
    • The Numbers
      • 300,000+ business have a presence on Facebook.
      • By 2010 Gen Y will outnumber Baby Boomers.
        • 96% of them are have joined a social network.
      • Social Media has overtaken porn as the #1 activity on the Web.
      • 1 out of 8 couples married in the U.S. last year met via social media.
    • Years to 50 Million
      • Radio
        • 38 Years
      • TV
        • 13 Years
      • Internet
        • 4 Years
      • I-pod
        • 3 Years
      • Facebook
        • Added 100 million users in less than 9 months .
    • More Numbers
      • If Facebook were a country it would be the world’s 4 th largest!
        • China, India, United States, Facebook!
      • The fastest growing segment on Facebook is 55 – 65 year-old females.
    • Twitter
      • Ashton Kutcher and Ellen DeGeneres have more twitter followers than the entire population of Ireland, Norway and Panama.
      • 80% of Twitter usage is on mobile devices.
        • People update anywhere, anytime.
      • Generation Y and Z consider E-mail passe
        • In 2009 Boston College stopped distributing e-mail addresses to incoming freshmen!
    • Word of Mouth
      • 25% of search results for the World’s Top 20 largest brands are links to user-generated content.
      • 34% of bloggers post opinions about products & brands.
        • Do you like what they are saying?
          • About your brand?
            • You better!
      • Business owners care more about how their social graph ranks products and services than how Google ranks them.
      • 78% of consumers trust peer recommendations.
        • Only 14% trust advertisements.
    • How Big Is This?
      • Only 18% of traditional TV campaigns generate a positive ROI.
      • 70% of 18 – 34 year-olds have watched TV on the Web.
      • 25% of Americans in the past moth said they watched a short video…
        • On their phone.
      • 35% of book sales on Amazon are for the Kindle.
      • 24 of the 25 largest Newspapers are experiencing record declines in circulation.
      • We no longer search for news, the news finds us…
      • In the near future we will no longer search for products and services…
        • They will find us via social media!
    • Just a Fad?
      • Social Media isn’t just a fad, it’s a fundamental shift in the way we communicate.
      • More than 1.5 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) are shared on Facebook…
        • DAILY
      • “ It’s the economy stupid” – James Carville 1992
        • “ It’s a people driven economy stupid” – Eric Qualman, 2009