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Social Media ROI

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This PPT shows the direct correlation between invest and potential return when using social media!

This PPT shows the direct correlation between invest and potential return when using social media!

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Transcript

  • 1. Social Media: What's the worth? OurBizSpace 866-610-6060 www.ourbizspace.com www.Facebook.com/OurBizSpace
  • 2. True or False?
    • Social Media = Positive ROI
  • 3. TRUE
  • 4. Spider Web Effect
  • 5. The Numbers
    • 300,000+ business have a presence on Facebook.
    • By 2010 Gen Y will outnumber Baby Boomers.
      • 96% of them are have joined a social network.
    • Social Media has overtaken porn as the #1 activity on the Web.
    • 1 out of 8 couples married in the U.S. last year met via social media.
  • 6. Years to 50 Million
    • Radio
      • 38 Years
    • TV
      • 13 Years
    • Internet
      • 4 Years
    • I-pod
      • 3 Years
    • Facebook
      • Added 100 million users in less than 9 months .
  • 7. More Numbers
    • If Facebook were a country it would be the world’s 4 th largest!
      • China, India, United States, Facebook!
    • The fastest growing segment on Facebook is 55 – 65 year-old females.
  • 8. Twitter
    • Ashton Kutcher and Ellen DeGeneres have more twitter followers than the entire population of Ireland, Norway and Panama.
    • 80% of Twitter usage is on mobile devices.
      • People update anywhere, anytime.
    • Generation Y and Z consider E-mail passe
      • In 2009 Boston College stopped distributing e-mail addresses to incoming freshmen!
  • 9. Word of Mouth
    • 25% of search results for the World’s Top 20 largest brands are links to user-generated content.
    • 34% of bloggers post opinions about products & brands.
      • Do you like what they are saying?
        • About your brand?
          • You better!
    • Business owners care more about how their social graph ranks products and services than how Google ranks them.
    • 78% of consumers trust peer recommendations.
      • Only 14% trust advertisements.
  • 10. How Big Is This?
    • Only 18% of traditional TV campaigns generate a positive ROI.
    • 70% of 18 – 34 year-olds have watched TV on the Web.
    • 25% of Americans in the past moth said they watched a short video…
      • On their phone.
    • 35% of book sales on Amazon are for the Kindle.
    • 24 of the 25 largest Newspapers are experiencing record declines in circulation.
  • 11.
    • We no longer search for news, the news finds us…
    • In the near future we will no longer search for products and services…
      • They will find us via social media!
  • 12. Just a Fad?
    • Social Media isn’t just a fad, it’s a fundamental shift in the way we communicate.
    • More than 1.5 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) are shared on Facebook…
      • DAILY
    • “ It’s the economy stupid” – James Carville 1992
      • “ It’s a people driven economy stupid” – Eric Qualman, 2009

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