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Excellence is analysis in Essbase
April 28, 2010
Karol Kwiecień
What Do These Have in Common?
                   Essbase: Top 10 Most
                   Influential Innovation




     E...
Today’s Analytic Challenges


          •    Can’t one report answer my questions?
          •    Analysts stretch Excel b...
What Business Needs …


                Have speed of thought conversations with the data

                 Replace spread...
The Solution?
               Oracle Essbase

                              The OLAP (Online Analytical Processing) server
...
BI Tools are Designed for Reporting
 Essbase is Tuned for Analysis

         REPORTING                               ANALY...
Why Essbase?


 1     Richest Business User Experience
SmartView: Microsoft Office
               Integration




Copyright © 2010, Oracle and/or its affiliates. All rights rese...
Plus a Range of Superior Reporting
               Tools…



                                      “Visual Explorer is not ...
Broadest Analytic Functionality

          • Drill, pivot, select, compare, rank, sort, filter, group
            stack, c...
Why Essbase?


 1     Richest Business User Experience




 2     Highly Advanced Calculation Engine
Superior Calculation Power
• Widest range of functionality
  • Simple aggregations to complex
    cross dimensional alloca...
Comprehensive Library of Functions



              •    350+ functions
              •    Simple syntax
              •  ...
Financial Intelligence: A Simple
               Example



                                                               ...
Time Intelligence: A Simple Example


                                                            YTD
                    ...
Why Essbase?


 1     Richest Business User Experience




 2     Highly Advanced Calculation Engine




 3     Best Custo...
Optimized Storage
                                                                         Block

                        ...
Forward Looking Applications


                                                                       Essbase:            ...
Premium Performance

           • Multiple and cross platform
             deployment
                  • Unix and/or Wind...
Essbase OLAP Server
               Flexible, Powerful, Modeling Across Sources
             • Flexible business model     ...
Essbase Provides the Business …


                     Speed of thought conversations with their data

                   ...
3-D Cube

    • Dimensions                                                                                    s
          ...
Dimension Hierarchies

          For each dimension, you can organize the set of its
           members in a hierarchy.
  ...
Rolling Up and Drilling Down

           • Rollup summarizes data by climbing up the dimension hierarchy
             (dim...
Pivoting

    Pivot rotates the data cube to change the data visualization.

                              Sales          ...
Essbase Products: Key Features

          •    Integration with existing infrastructure
          •    Data integration
  ...
Display of Multidimensional Data


           • All dimensions must be represented in the
             spreadsheet.
      ...
Navigating Through Hierarchies

          Drill down




          Drill up




Copyright © 2010, Oracle and/or its affili...
Retaining and Removing Data Subsets




                               Keep Only
                                         ...
Pivoting Data
                     Row Dimensions
                                                                       C...
Answers and Dashboards

          •    100% thin client
          •    Ad-hoc report creation
          •    Packaged and ...
Dynamic Data Points
                                                        Move data with context:
                      ...
Adaptive Data Visualization

          • Who:
                 • Analyst
                 • Power user
          • Dynamic...
Customers – implementation stories




Copyright © 2010, Oracle and/or its affiliates. All rights reserved.   34
…for 30,000 Business Users

          • 5,000 views & reports                                        “We realized we neede...
Polska Grupa Farmaceutyczna
   Consolidation, Reporting, Planning, Forecast,
   Analysis
           The first pharmaceutic...
Polska Grupa Farmaceutyczna
   Flexibility and .. again flexibility



What PGF asked                            What PGF ...
British Petroleum (Retail Division)
    Delivering convenience in profitability analysis
                             Over...
BP (Retail Division)
               Empowering the business user



                           “Essbase consolidates data ...
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Excellence is analysis in essbase

  1. 1. <Insert Picture Here> Excellence is analysis in Essbase April 28, 2010 Karol Kwiecień
  2. 2. What Do These Have in Common? Essbase: Top 10 Most Influential Innovation Essbase
  3. 3. Today’s Analytic Challenges • Can’t one report answer my questions? • Analysts stretch Excel beyond it’s abilities! • Yet, Excel is the analysts’ tool of choice • No “single source” for information • Acquisitions promote stress • Flexibility with “Speed of Thought” • What’s certain about today’s business climate is uncertainty Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 3
  4. 4. What Business Needs … Have speed of thought conversations with the data Replace spreadsheets with a scalable architecture Leverage their expertise and comfort with Excel A single source of consistent data for analysis Model the enterprise and see the future Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 4
  5. 5. The Solution? Oracle Essbase The OLAP (Online Analytical Processing) server that provides an environment for rapidly developing custom analytic and enterprise performance management applications Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 5
  6. 6. BI Tools are Designed for Reporting Essbase is Tuned for Analysis REPORTING ANALYSIS Which customers spend the most? Which customers are most profitable? What did this customer buy? What is the customer likely to buy next? What is the Q4 revenue forecast? What if demand falls short of forecast?
  7. 7. Why Essbase? 1 Richest Business User Experience
  8. 8. SmartView: Microsoft Office Integration Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 8
  9. 9. Plus a Range of Superior Reporting Tools… “Visual Explorer is not just a slick way to visualize, it’s a slick way to visually analyze.” – Wayne Eckerson, Industry Analyst, TDWI Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 9
  10. 10. Broadest Analytic Functionality • Drill, pivot, select, compare, rank, sort, filter, group stack, calculate, annotate, write back… • Reporting tools enabled by the “Outline” • “Maps” to the business Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 10
  11. 11. Why Essbase? 1 Richest Business User Experience 2 Highly Advanced Calculation Engine
  12. 12. Superior Calculation Power • Widest range of functionality • Simple aggregations to complex cross dimensional allocations • Results stored or calculated upon retrieval • Relationship aware • Application wide or subset specific • Conditional and procedural logic
  13. 13. Comprehensive Library of Functions • 350+ functions • Simple syntax • Extensible • Single point of maintenance Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 13
  14. 14. Financial Intelligence: A Simple Example Actual Budget Variance Variance % Gross REVENUE 100 120 -20 (16.67) Sales EXPENSE Advertising 100 120 20 16.67 What’s the variance? Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 14
  15. 15. Time Intelligence: A Simple Example YTD QTD MTD …xTD Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Prior Next period period Current period
  16. 16. Why Essbase? 1 Richest Business User Experience 2 Highly Advanced Calculation Engine 3 Best Custom Analytic Environment
  17. 17. Optimized Storage Block Aggregate Hybrid Advanced Relational Access Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 17
  18. 18. Forward Looking Applications Essbase: enabling a spectrum of analyses Trending Forecasting Scenario modeling What if testing Goal seeking OLAP mining “Predictive Analytics …is where Business Intelligence is going.” Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 18
  19. 19. Premium Performance • Multiple and cross platform deployment • Unix and/or Windows • 32/64 bit • Optimization techniques • Partitioning • Clustering • Tuning • Trickle feed Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 19
  20. 20. Essbase OLAP Server Flexible, Powerful, Modeling Across Sources • Flexible business model Oracle definition BIEE Office Plus • Advanced calculation & integration engine Essbase Optimized Multidimensional storage Server Over 300 analytic functions • Fast “speed-of-thought” Financial, Time and Calendar intelligence calculation power Trickle feed Read/Write/Writeback • Leading Excel user interface Enterprise scale • Powerful Visual analysis • Mission critical scalability and performance Native RDBMS Multi-dimensional Other Oracle Oracle OLAP XML SQL Server Microsoft Excel DB2 SAP BW Text Teradata Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 20
  21. 21. Essbase Provides the Business … Speed of thought conversations with their data A scalable, maintainable architecture Leverage their expertise and comfort with Excel A single source of consistent data for analysis The ability to model the enterprise into the future Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 21
  22. 22. 3-D Cube • Dimensions s k et Y • Time ar T N M C A • Products C Diet Cola 166 182 143 • Markets Products Root Beer 131 149 120 • Members Cream Soda 123 150 115 • Jan, Feb, Mar (Time) Fruit Soda 267 196 231 • Diet Cola, Root Beer, Jan Feb Mar Cream Soda, Fruit Soda Time (Products) • CA, CT, NY (Markets) 267 units of fruit soda sold in CA in Jan • Measures • Sales Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 22
  23. 23. Dimension Hierarchies For each dimension, you can organize the set of its members in a hierarchy. Year Products Markets Quarter 1 Sodas West January Fruit Soda CA February Cream Soda East March Colas CT Quarter 2 Diet Coda NY April Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 23
  24. 24. Rolling Up and Drilling Down • Rollup summarizes data by climbing up the dimension hierarchy (dimension reduction). • Drilldown is the reverse of rollup. Sales Qtr1 Diet Cola 491 CA Root Beer 400 rollup drilldown Sales Jan Feb Mar Qtr1 Diet Cola 166 182 143 491 CA Root Beer 131 149 120 400 Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 24
  25. 25. Pivoting Pivot rotates the data cube to change the data visualization. Sales January February Diet Cola 166 182 CA Root Beer 131 149 Diet Cola 78 56 CT Root Beer 55 69 CA CT Sales January February January February Diet Cola 166 182 78 56 Root Beer 131 149 55 69 Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 25
  26. 26. Essbase Products: Key Features • Integration with existing infrastructure • Data integration • Ease of server and database administration • Mission-critical applications in Web-based environments • Powerful querying • Complex calculations • Robust write-back and security • Ease of development Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 26
  27. 27. Display of Multidimensional Data • All dimensions must be represented in the spreadsheet. • The spreadsheet layout has four sections: POV toolbar Column labels Row labels Data cells Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 27
  28. 28. Navigating Through Hierarchies Drill down Drill up Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 28
  29. 29. Retaining and Removing Data Subsets Keep Only Remove Only Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 29
  30. 30. Pivoting Data Row Dimensions Column Dimensions Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 30
  31. 31. Answers and Dashboards • 100% thin client • Ad-hoc report creation • Packaged and customized dashboards • Combined relational and OLAP data • Consistent semantic definition across reports Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 31
  32. 32. Dynamic Data Points Move data with context: • Word • PPT • Outlook Visualize to: • Excel • Visual Explorer Copyright © 2006, Hyperion. All rights reserved. 32
  33. 33. Adaptive Data Visualization • Who: • Analyst • Power user • Dynamic, adaptive visualization of data • Advanced insight through drag-and-drop • Maintain insight with increasing business dimensions • Statistical Analysis • Dashboard Display • Customizable UI Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 33
  34. 34. Customers – implementation stories Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 34
  35. 35. …for 30,000 Business Users • 5,000 views & reports “We realized we needed a • Sales powerful OLAP system—one • HR that was highly dimensional • Purchasing and detailed—that could • Finance provide speed of thought • 24 x 7 availability response for tens of • Maximum query time thousands of users. We • Less than 4 seconds selected Hyperion because it met our scalability and performance requirements…” Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 35
  36. 36. Polska Grupa Farmaceutyczna Consolidation, Reporting, Planning, Forecast, Analysis The first pharmaceutical wholesale company quoted on the Warsaw Stock Exchange. In the group of 100 largest and fastest-growing companies in Central and Eastern Europe The share in the nationwide market of pharmaceuticals distribution currently equals about 20% and the holding's sales revenue has exceeded 1 billion USD Needs After Consolidation process takes 2 Consoldation reduced to 2 weeks months (QTR based) (107 Subsidiaries!!!) Plan vs. actual variances Standard set of reports emailed to Year on year comparisons key business users An environment that promotes Rapid and accurate rate case integrity and trust in the information defense Speed up rate case defense Significant reduction in IT developed development – slow and reactive ad-hoc reports Consistent historical reporting and Ad hoc reports take seconds to build trending
  37. 37. Polska Grupa Farmaceutyczna Flexibility and .. again flexibility What PGF asked What PGF get Solution to support Consolidation for Solution that supports 107 23 Subsidiaries subsidiaries Statutory Reporting Statutory and Management reporting Improved integration with 23 Ad-hoc analysis tool Companies Common process to support integration also with new subsidiary
  38. 38. British Petroleum (Retail Division) Delivering convenience in profitability analysis Over 3200 retail stores in the US Both corporate and franchise outlets Sell gasoline and general groceries Needs After Central repository providing visibility Integrates SAP BW (corporate data) by store / market / product / channel and franchise data to provide a and manager into: single data repository for reporting Fuel volume by $ and gallons 3 years of actuals / current year Store revenue by category budget COGS, margin calculations Standard set of reports emailed weekly to key business users Plan vs. actual variances Metrics modified and tested daily Year on year comparisons Ad hoc reports take seconds to build Full year estimates
  39. 39. BP (Retail Division) Empowering the business user “Essbase consolidates data from several new and legacy systems to offer our field staff an unprecedented view of the business. Never before have we been able to see detailed category sales and margin data by week and day with the associated KPI calculations alongside. Our Essbase solution filled in the gaps and offered flexibility that SAP BW can’t match. Andrew Klowchak Performance Analyst Copyright © 2010, Oracle and/or its affiliates. All rights reserved. 39
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