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Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
Consolidate with engineered systems
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Consolidate with engineered systems

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  • 1. Consolidate with Engineered SystemsEnrico ProserpioSenior Director Sales Consulting – Oracle Italia
  • 2. Dedicated Stacks Wasted Capacity Complexity 2
  • 3. ENTERPRISE IT PLATFORM CHALLENGES71% of IT cost in Staffing and ImplementationSizing & DeploymentPlanningInstallation &ConfigurationDeploying and ScalingPatching & MaintenancePlatform Administration 40% Staffing 31% Implementation 10% Hardware 12% Software 7% Facilities 3
  • 4. The world before Henry Ford• Every car was custom built.• In the best case, it came in 3 bits: • Chassis • Engine/Drivetrain • Bodywork: Doors, seats, windscreen..• Every car was different• No standardization of • Pedal locations • Gear shift controls • Steering • Wheel widths and sizes
  • 5. The world after Henry Ford“You can have any color as long as it is black”• Reduced procurement cost.• STANDARDISATION • Pedals, steering wheel, • Gearstick • Wheels and tires.• Most importantly: Standardization reduced running costs. • Lower cost of components (mass produced) • Lower cost of repair (standard components)• But, yes, you can still build/buy a custom car if that’s what you really want.
  • 6. Operational efficiency and agility Drastically Simplified Deployments • Custom systems do not achieve full performance – Component imbalance, misconfiguration, bottleneck • Engineered systems simplify the deployment of database & middleware systems – Industry standard pre-installed and pre-certified components – Balanced and optimized end-to-end (HW and SW) for Maximum and Predictable RAS – Extreme performance out of the box • Ready on day one – Pre-built, tested, standard, supportable configurationDeploy in Days, • Less Deployment Risk Not Months 6
  • 7. The Engineered Systems Difference Pre-built and optimized out-of-the-box 100% Custom Configuration Test & debugAchievement AchievementPerformance Performance failure modes Measure, diagnose, Multi- Assemble tune and vendor dozens of reconfigure finger components pointing Time Time (Days) (Months) 7
  • 8. Operational efficiency and agility Drastically Simplified Deployments • Runs existing applications unchanged – Run standard Oracle 11g R2 database – Entire Fusion Middleware portfolio – No Exalogic or Exadata certification required • Leverages Oracle ecosystem • Skills, knowledge base, people, partners • Less Drain on I/T Talent • Building and operating a unique system requires top talent • Exadata frees I/T talent to focus on business specific needsDeploy in Days, • Green data center Not Months • Power, cooling, space savings 8
  • 9. Operational efficiency and agility Drastically Simplified Configuration and Maintenance• Every unit is identical • Pre-built, tested, standard, supportable configuration • No unique configuration issues • All benefit from experience of others • Support can reproduce issues on identical system at Oracle• Full-stack support and patch across whole lifecycle • Provisioned, Managed, Supported, Upgraded, Patched Less Risk as a single, still modular, block Better Results • Oracle owns all issues and patches from firmware to OS to database 9
  • 10. Exadata Database MachineOptimized, Pre-Integrated Cloud Platform • Database Consolidation mixes many different workloads in one system – Warehouse oriented bulk data processing – OLTP oriented random updates • Handles any combination of workloads with extreme performance and predictable response times • Foundation for Mission Critical Cloud • Runs standard Oracle 11g R2 – Manageability, Security, Performance and Availability 10
  • 11. Exadata in the MarketplaceRapid adoption in all geographies and industries 11
  • 12. KPN customer case (for next slides see separate KPN slides)Business Objectives Improvements • Data Center Consolidation• Increase performance and availability 35 33 100• Decrease costs 30 Performance• Prepare for massive consolidation 25 20 16Solution 15 10• 2011 first half: Introduce database as a service and separate POC/Pilot 5 3 3 environment 0• 2011 second half: Production main ordering channel• 6 POD’s: 2 POC/Pilot (2 node clusters) and 4 DTAP (4 node clusters)Results• 180 databases hosted, 70 TB storage used• Cross EXA backups (8x faster than tape) Data Guard• 22 applications consolidated, incl. Siebel, BRM and Fusion Middleware / AIA“Oracle cloud is a journey. With Exadata we made an excellent first step.” Eric Zonneveld– Innovation DC 1 DC 2 Program Architect, KPN (Two X2-2) (Two X2-2) 12
  • 13. Up to 10X 50X + + +Hybrid Columnar Compression Smart Flash Smart Scan Queries Cache 13
  • 14. EXADATA DELIVERS EXTREME CONSOLIDATIONCreate a “Database-as-a-Service” Platform Large Memory Extreme Performance Workload Management Quality of Service 14
  • 15. ORACLE EXALOGIC ELASTIC CLOUDExtreme Application Performance. Extreme Efficiency. For Java Applications For Oracle Business Applications For the Cloud 15
  • 16. ORACLE EXALOGIC ELASTIC CLOUDCloud Application Foundation Exalogic Elastic Cloud X2-2 X2- Enterprise Manager Exalogic Elastic Cloud Software Oracle Oracle Oracle VM Linux Solaris 16
  • 17. ORACLE EXALOGIC ELASTIC CLOUDBest Oracle Applications Ownership Experience Easier deployment Integrated management Standardization Simplified maintenance & Consolidation Improved support Streamlined supply chain 17
  • 18. WORKING TOGETHER Typical 3X OTLP Performance Gain Exalogic Exadata 18
  • 19. Exalogic and ExadataORACLE APPLICATIONS Standard hardwareOn Exadata & ExalogicE-Business Suite E-Business Suite PeopleSoft Siebel UCM Order to Cash Self Service and Order Self Service HRMS, FIN Management Customer Hub3x better Response Time 3x better Response Time 8x better Response Time 8x better Response Time2x better Scalability 5x better Scalability 4x better Scalability 2x better Scalability Response Time Response Time Response Time Response Time 2.23 s 11.94 s 200 ms 1.18 s 8X 8X 3X 3X 0.74 s 0.39 s 1.42 s 25 ms 19
  • 20. Oracle ApplicationsOn Exadata & Exalogic 20
  • 21. ENGINEERED SYSTEMS – THE FAMILY Exalytics In-MemoryExadata Exalogic Big Data Database Appliance SPARC SuperCluster 21
  • 22. Oracle Database Appliance Ideal for SMBs and Departmental Systems • Simple to implement • Designed and priced to scale • Easy to manage and maintain • Highest availability for this class of machine© 2011 Oracle Corporation
  • 23. End-user Experience with Exalytics Speed of Thought Interactive Analysis • Highly Interactive Analysis • View Auto Suggestions • Free Form Data Exploration • Contextual Actions • High Density Visualizations • All on MobileFor information purposes only, not a commitment to the development, release, and timing of any features or functionality. 23
  • 24. What Makes it Big Data? SOCIAL BLOG 101100101001 001001101010 SMART 101011100101 METER 010100100101VOLUME VELOCITY VARIETY VALUE © 2011 Oracle Corporation 24
  • 25. Maximize the Value of Enterprise Big Data Engineered Systems for Big DataACQUIRE ORGANIZE ANALYZE DECIDE © 2011 Oracle Corporation 25
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