30 Tips Guerrilla Testing
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30 Tips Guerrilla Testing

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By Martin Bulmer

By Martin Bulmer

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    30 Tips Guerrilla Testing 30 Tips Guerrilla Testing Presentation Transcript

    • Guerrilla testing for mobile and more http://www.greatgorillas.org/wp-content/uploads/2009/09/gorilla-phone.jpg @optimalmartin
    • Testing in the ‘lab’ is all very well, but… http://www.visitcarlsberg.dk/contact/imagegallery/PublishingImages/History/Carlsberg%20Laboratory.jpg @optimalmartin
    • Take it to da streets! LS Lowry @optimalmartin
    • 1. Test early @optimalmartin
    • 2. Test your script @optimalmartin
    • 3. Pre-formatted response sheets @optimalmartin
    • 4. Test when there’s people there http://www.colorfulwolf.com/blog/2010/12/25/zombie-london/ @optimalmartin
    • 5. Match your spot to your audience http://gulfstreamblues.blogspot.co.nz/2012/08/bank-battle-new-york-vs-london.html @optimalmartin
    • 6 Match your spot, some more http://www.gulfcontracting.com/divisions.php?pid=26 @optimalmartin
    • 7. Test on exit @optimalmartin
    • 8. Test in crowded, noisy places http://clarencethehorse.wordpress.com/about/find-clarence/ @optimalmartin
    • 9. It’s raining or cold? Get in doors http://zittingzoodad.wordpress.com/2009/04/14/ @optimalmartin
    • 10. Cafe owners - your new best friends http://www.tikouka-cafe.co.nz/ @optimalmartin
    • 11. Always get permission http://www.freebackgrounds.com/photos_A000014.html @optimalmartin
    • 12. Lures, lures, lures http://www.jaygoodrich.com/data/photos/50_1baby_eyes_colorado.jpg @optimalmartin
    • 13. Lures, lures, lures http://drawmyimage.blogspot.co.nz/2011_09_01_archive.html @optimalmartin
    • 14. Two heads are better than one http://images3.wikia.nocookie.net/__cb57886/muppet/images/d/d8/Tumblr-Two-HeadedMonster.png @optimalmartin
    • 15. Women rule http://thegoodspaspies.files.wordpress.com/2011/01/land-girl-we-can-do-it.jpg @optimalmartin
    • 16. Consider a desk http://bp3.blogger.com/_hxJUY-Ir6B4/RmciQ3ULYOI/AAAAAAAAATE/LkqdlKphNmA/s1600/California233.jpg @optimalmartin
    • 17. Testing two at once http://slackershack.files.wordpress.com/2011/08/bertandernie.jpg @optimalmartin
    • 18. Winning smile and first line http://www.parsingnonsense.com/about-me/ @optimalmartin
    • 19. Fifteen minutes http://www.georgjensen.com/europe/home/clocks-and-weatherstations/koppel-10-cm-vaegur-sort-med-hvid-skive @optimalmartin
    • 20. Screen people http://itlounge.eu/tag/bouncer/ @optimalmartin
    • 21. Screened people get thanked too http://chefsharul.blogspot.co.nz/2011/01/is-chocolate-addictive.html @optimalmartin
    • 22. Show me http://tech2.in.com/features/smartphones/basic-tips-for-the-noob-iphone-user/67042 @optimalmartin
    • 23. Don’t use jargon http://fortunebrainstormtech.files.wordpress.com/2011/06/icloud-wallpaper1.png @optimalmartin
    • 24. Don’t lead http://www.pawsforlove.com/images/poppylead[detail].jpg @optimalmartin
    • 25. Test until you know it’s a problem http://www.abstractinfluence.com/forums/gallery/image.php?album_id=7&image_id=2819 @optimalmartin
    • 26. More fidelity @optimalmartin
    • Other tests http://www.getacoder.com/data/projects/91276/Clip_Board.jpg @optimalmartin
    • 27. First click @optimalmartin
    • 28. First click @optimalmartin
    • 29. Card sorting @optimalmartin
    • 30. Tree testing @optimalmartin
    • 31. Mr Tappy http://www.mrtappy.com/photos.htm @optimalmartin
    • 32. UX Recorder @optimalmartin
    • Thanks @optimalusability @optimalmartin Last tip: Cast-iron career progression: sleep with the boss Martin Bulmer