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We’re highlighting some of the best and brightest marketers in one of the country’s hottest tech hubs (and sharing their favorite growth hacking secrets to boot).
Gone are the days when Austin was considered an “up-and-coming” tech hub city. With a flourishing ecosystem that boasts some of the tech world’s fastest growing companies, several high-profile IPOs (HomeAway, BazaarVoice, RetailMeNot, Indeed.com), and an influx of venture capital, it’s safe to say that, as a tech scene, Austin has arrived.
So it’s only natural that in our search for the best startup marketing talent across the country, Austin’s “Silicon Hills” would be one of our first stops. See our picks for the Top Demand Gen Marketers in Boston here.
The ten professionals below represent the new face of B2B marketing — a demanding hybrid of old-school know-how, new-school data science, and critical technical and analytical expertise required to optimize the process of generating qualified sales pipeline and driving revenue growth. The backgrounds of the people who fill these demand gen roles tend to be varied, but they all share a common purpose: improving brand awareness, facilitating solution discovery, increasing buyer interest, and, ultimately, driving more sales.