The London ‘Link-up’Social networking event for members of the Only Marketing Jobs LinkedIN Group 24th September 2009Smithy’s Bar, London Kings Crossevent sponsors

The London ‘Link-up’…it pays to know peopleA social network:An interactive structure made of individuals (or organizations) called ‘nodes’, which are connected by one or more specific types of interdependency.Wikipedia

The London ‘Link-up’…it pays to know peopleLinkedIN allows you to:Connect with peopleExchange business ideasDevelop your brandFind a jobFind jobseekers…and that’s what business networking is.0102030405

The London ‘Link-up’…it pays to know people9,000 The number of members in the onlymarketingjobs.com group, making it by far the largest UK marketing hub on LinkedIN.

The London ‘Link-up’…it pays to know peopleLinkedIn is now theundisputed world championof professional social media.Those not engaged are conspicuous by their absence.Only Marketing Jobs

The London ‘Link-up’…it pays to know peopleEverything is changing.People are connecting and working together. The Internet is enabling conversations and there is nothing corporations can do about it.Only Marketing Jobs

The London ‘Link-up’…it pays to know peopleSocial media is like teen sex.Everyone wants to do it. Nobody knows how.When it’s finally done there is surprise it’s not better.Avinash Kaushik, Analytics Evangelist, Google

The London ‘Link-up’…it pays to know people2 out of 3people find a job through networking.

The London ‘Link-up’…it pays to know people192,200The number of jobs tweeted in the last 30 days. Social media is growing.Big Fish Recruitment

The London ‘Link-up’…it pays to know people3The number of seconds it takes to form an opinion of someone.Internet research

The London ‘Link-up’…it pays to know peopleReferral-basedrecruitmentwill be a significant feature of the employment landscape within 2 years.Only Marketing Jobs

The London ‘Link-up’…it pays to know peopleHow you perceive yourself is important. But what really matters is how you are perceived by others. What is ‘brand you’ telling the world?Tessa Hood, Personal Brand Consultant, Changing Gear

The London ‘Link-up’…it pays to know people3,000The amount of pounds experts say top executives should be investing per annum to make themselves a better employee and job candidate.The Ladders

The London ‘Link-up’…it pays to know peopleSocial networking can be a maze of duplications and dead ends. Using an established recruiter is like having online Sat Nav.PSD Group

The London ‘Link-up’…it pays to know peopleTechnology is shifting the power away from the editors, the publishers, the establishment and the media elite. Now it’s the people who are in control.Rupert Murdoch, Global Media Entrepreneur

The London ‘Link-up’…it pays to know peopleMarketers don’t understand channels where you have to talk and listen at the same time.(But it’s about time they did.)

The London ‘Link-up’…it pays to know peopleFor companies, resistance to social media is futile.Your competitorsare already there.Your customershave been there for a long time.Business Week

The London ‘Link-up’…it pays to know peopleStop thinking‘campaigns’Start thinking‘conversations’

The London ‘Link-up’…it pays to know people10The number of new contacts you should have before you leave tonight. That’s a conversation with someone different every 30 minutes.Only Marketing Jobs

The London ‘Link-up’…it pays to know peopleSome people want it to happen, some wish it would happen, others make it happen.Michael Jordon, International sporting superstar

The London ‘Link-up’…it pays to know peopleThe successful networkers I know, the ones receiving tons of referrals and feeling truly happy about themselves, continually put the other person's needs ahead of their own.Bob Burg, Author and Networking Expert

The London ‘Link-up’…it pays to know peopleYou are like an ant.They can’t survive on their own, either. Ants help other workers in their colonies. It is the very definition of altruism.Simon Lewis, Only Marketing Jobs

The London ‘Link-up’…it pays to know peopleMore business decisions occur over lunch and dinner than at any other time, yet no MBA courses are given on the subject.Anonymous

The London ‘Link-up’…it pays to know peopleA shifting business climate creates an ever-moving target. A moving target is easier to hit if you’re moving with it.Suzie Sharpe, Career Coach, Key Change Training

The London ‘Link-up’…it pays to know peopleThe way of the world is meeting people through other people. There’s nothing new about it.Only Marketing Jobs

The London ‘Link-up’…it pays to know peopleAll things being equal, people will do business with and refer business to those people they know, like and trust.Bob Burg, Author and Networking Expert

The London ‘Link-up’…it pays to know peopleThe current economic climate lays a responsibility on us all to find ways to increase the awareness of our expertise.Tessa Hood, Personal Brand Consultant, Changing Gear

The London ‘Link-up’…it pays to know people11The number of potential Dark Sides in every individual. Finding out what they are and managing them better is what separates success from also-ran.Suzie Sharpe, Career Coach, Key Change Training

The London ‘Link-up’…it pays to know peopleOpenly and actively engage with others by offering support, advice and friendship. Do this without expectation of reward and it will soon some back to you by the truckload. Martin Shepherdly, Be There – Conference Capture

The London ‘Link-up’…it pays to know peopleBusiness cards can be used to pick spinach from your teeth. They do have other uses though: for example, you could call one of the numbers you find and say ‘hey, remember me..?’Simon Lewis, Only Marketing Jobs