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MCCA_2012

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  • How many of you used Google today? Raise your hands!
  • CC Image courtesy of SparkCBC on Flickr
  • i.e. Facebook news feed – keeps track of what links you click on to try to give you only the most relevant links.
  • Websites are personalized to try to show you what it thinks you need based on what you usually click on first. (What we need is information vegetables and information deserts, but if we click too many “junk food” sites, our results will become skewed.)
  • How do I pop my bubble?
  • Use the Google Search bar as a calculator.Use the Google Search bar to convert units, measurements, or currencies.Use the Google Search bar as a spell-checker – mention discussion board postsSee the definition of a word or phrase.See the latest census information (population, unemployment rates) for a state or county.
  • University of MNGPA was .23 higher when the student used the library at least onceStudents who used the library at least once were 1.54 times more likely to re-enroll
  • No college library when you graduate, but you can use Google and the Public Library!
  • evaluating sources = good employee/manager and citizen
  • Transcript

    • 1. To or not toElaine Settergren; esettergren@globeuniversity.edu Alyssa Novak; anovak@globeuniversity.edu Globe Education Network
    • 2. Where do you get info?
    • 3. Information in the Digital Age Challenges and advantages of using Google and the Library
    • 4. Stats about Internet Search91% of Online Adults use search engines to find information on the web73% of search engine users say that most or all the information they find as they use search engines is accurate and trustworthy
    • 5. Information Overload
    • 6. Ads
    • 7. Content Farms Overview of Content Farms: http://www.npr.org/2011/04/2 1/135514220/webs-content- farms-grow-audiences-for-ads Latest News on Content Farms: http://searchengineland.com /library/content-farms
    • 8. Filter Bubbles Video Overview: http://blog.ted.c om/2011/05/02/b eware-online- filter-bubbles-eli- pariser-on-ted- com/
    • 9. Filter Bubbles – no “standard Google”
    • 10. Filter BubblesNot Signed in:1. Delete cookies2. Or “opt out”Signed in:1. “Hide personal results”2. Or remove Google Web History Turn off personalization: http://support.google.com/accounts/bin/answer.py?hl=e n&answer=54048
    • 11. CRAP Currency Reliability Authority Purpose
    • 12.  http://scholar.google.com
    • 13. Search Tips from Keep it simple. Describe what you want in as few terms as possible. Think of how the page you want will be written. Use words that are likely to appear on the page. Use descriptive, specific words. Avoid general or common words. Slides 15-18 developed by: Trent Maverick Tasha Bergson-Michelson
    • 14. ! ""% * Use Search Operators & + _ > ()$ #
    • 15. excludes words
    • 16. makes sure the word it precedes is usedexactly as you entered it
    • 17. includes similar words
    • 18. includes one, the other, or both words
    • 19. includes a range of numbers
    • 20. leaves space for a missing word
    • 21. include only the exact phrase
    • 22. Useful OneBox searches  Calculator: [224.6 + 791 + 3]  Conversions: [5 gallons in ounces]  Spell Check: [neccesary]  Dictionary: [define nebulous]  Public Data: [unemployment rate california]
    • 23. Library is the best at… Librarians to help you! Privacy – no personalization or filter bubble Balance No Content Farms Scholarly
    • 24. Library makes scholarly easy
    • 25. The Library is overwhelming too!
    • 26. Become informed
    • 27. Collaboratewith yourLibrarian
    • 28. Require Library Sources Unit 6 Assignment This assignment is devoted to researching your specific public health topic. Find at least five peer-reviewed articles related to your topic. Use the Online Library to find quality articles.
    • 29. Does it matter where you get info? What do you think?
    • 30. Life After Graduation
    • 31. Thanks!Elaine Settergren; esettergren@globeuniversity.edu Alyssa Novak; anovak@globeuniversity.edu Globe Education Network
    • 32. Resources Overview of Content Farms: http://www.npr.org/2011/04/21/135514220/webs-content-farms-grow- audiences-for-ads Latest News on Content Farms: http://searchengineland.com/library/content-farms TED talk on Filter Bubbles: http://blog.ted.com/2011/05/02/beware-online- filter-bubbles-eli-pariser-on-ted-com/ Turn off Personalization in Google: http://support.google.com/accounts/bin/answer.py?hl=en&answer=5404 8 Google Search Education Lesson Plans:https://sites.google.com/site/gwebsearcheducation/lessonplans Google’s search Tips & Tricks:http://www.google.com/insidesearch/tipstricks/ LifeHacker’s Evaluation Techniques: http://lifehacker.com/5950871/how- to-spot-truth-in-the-sea-of-lies-rumors-and-myths-on-the-internet
    • 33. References ListcomScore, Inc. (2012, October 11). comScore releases September 2012 search engine rankings [Press release]. Retrieved from http://www.comscore.com/Press_Events/ Press_Releases/2012/10/comScore_Releases_September _2012_U.S._Search_Engine_RankingsPurcell, K., Brenner, J., & Rainie, L. (2012, March 9). Search engine use 2012. Pew Internet & American Life Project. Retrieved from http://www.pewinternet.org/Reports/ 2012/Search-Engine-Use-2012.aspxUniversity of Minnesota. (2012). Library Data and Student Success [PowerPoint Presentation from the Lib Tec Conference]. Retrieved from http://digitalcommons.macalester.edu/libtech_conf/2012/s essions/28/