DHL Click to DoorTim Baxter, DHLE, NZ Country ManagerJune 20131
Click To Door Solution, Auckland, 12 June 2013 Page 2DHL Click To Door: Why The Fashion Industry Focus?The combined AU and NZ online retail marketsold over NZD $15 Billion at a growth rate of20% pa overall and 36% for fashion.• 90% of fashion industry cart checkouts are <2kg• $50 to $250 NZD average cart checkout valuesacross range of brands offers duty free exportmarket targeting opportunity• Fashion brand consumer relationships provideopportunity for DHL Click To Door to improve theshopper’s experience.• DHL has been in online from the start withaccounts like Net A Porter, Surf Stitch, PumpkinPatch and Amazon.Nielsen 2011: 26 000 interviews across 48Countries % purchasing item in past 12 monthsFashion is thegrowth segment forphysical fulfilmentQuality partnerships will win in the long run for a market evolvingbeyond price to value experienced.
Click To Door Solution, Auckland, 12 June 2013 Page 3• What’s New?• Transit time has changed• Partnership to meet the new reality –“online transit time”• Online Transit Time• Credit Card to delivery• No longer Warehouse to Warehouse• Transparency from Checkout to pick/pack to delivery channel to doorDHL Click To Door: A New customer expectation
Click To Door Solution, Auckland, 12 June 2013 Page 4DHL Click To Door: The OpportunityIntegrated express improves USEREXPERIENCE:• Homepage, FAQ’s, Checkout and customerservice confidence• INCREASES CONVERSION RATE forfashion industry carts• REDUCES RETURNS by 50% and over• REDUCES CALLS AND EMAILS TOCUSTOMER SERVICE by 30% and over• Keep RRP longer instead of discounting.
Click To Door Solution, Auckland, 12 June 2013 PageDHL Click To Door: New Zealand Experiences5
Click To Door Solution, Auckland, 12 June 2013 PageWhere Is My Order?Flight Auckland – Sydney FULL DetailsDHL Click To Door Tracking As Site Content applied to user login gives your shoppermore control, reduces customer service interactions and increases shop visitsDHL Click To Door: Tracking As Site Content
Click To Door Solution, Auckland, 12 June 2013 PageDHL Click To Door Integration:All carts: Magento, E Star, Big Commerce, Solutionists, Black Pepper, Kudos....DHL Click To Door: Integration
Click To Door Solution, Auckland, 12 June 2013 Page 88DHL Click To Door: Key Learning - Simplicity• Unique pricing- Sharing the riskü <2Kgsü Five simplified zonesü All surcharges includedü In Bound rates on same account forreturns managementü Enables easy FREE Shipping Calculationü Improves % RRP V discountingü Pricing forecast PARTNERSHIP volumesnext 12 months