Webinar: Top iPad Magazine Applications: Customer Experience Winners

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OTOinsights, a division of One to One Interactive, Inc., a Boston-based digital marketing firm, hosted a webinar on July 29th to present their latest customer experience research findings for several …

OTOinsights, a division of One to One Interactive, Inc., a Boston-based digital marketing firm, hosted a webinar on July 29th to present their latest customer experience research findings for several of the most downloaded iPad magazine applications including Wired, PopSci, GQ, Dwell, and Time.

OTOinsights' task-based analysis focuses on the homescreen, navigation, layout, advertisement placement and overall user satisfaction.

This webinar will help brands and publishers participating, or planning on participating, in iPad magazine applications as developers, advertisers or content authors.

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  • www.openebook.org/doc_library/industrystats.htmAndhttp://www.thebookseller.com/news/116506-pa-digital-book-industry-now-5-of-total-sales.html