Institutions

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Institutions

  1. 1. Institutions
  2. 2. What type of institution might distribute our film?Must be aimed at the mass market (not incredibly niche)Must involve previous experience with films aimed at our target audience Teenage girls (13-18) Group E (students)Must distribute similar films to ours Genre (chick flick) Examples, Mean Girls, Shes the Man
  3. 3. UniversalMass audience Well known High budgetDistributed successful chick flicks, including: Wild Child (containing similar themes about being natural and yourself over materialistic obsessions John Tucker Must Die
  4. 4. See-Saw FilmsVery contemporary and modern – founded in 2008Aimed for a mass market but are small, British companyHasnt previously distributed chick-flicks but does endorse films with subversive artistic styles and messages (much like ours)Known for films like: The Kings Speech
  5. 5. Paramount PicturesFounded in 1912One of the largest (top-grossing) studios in Hollywood (appealing to a mass market) This is an indicator of the studios success in distributing its films effectively to the right audience members (who will make them money by buying/watching the film)Previous experience with chick flicks is extensive - well known for producing chick flicks like Mean Girls which has redefined and shaped the chick flick genre. This appeals to our target audienceMean Girls not only has a similar audience but also addresses similar teenage issues of identity, social cliques and teenage social lifeThis institution is the most suitable as a distributor of our film

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