BRAINSTORMINGHaving Fun And Making Profit                   Prepared by                   Olga Ivancho
Q:   What is brainstorming?A:   Hmm.. I have no idea!     Lets brainstorm this!
Agenda:● What is brainstorm?● Why brainstorm?● How to brainstorm better?● Q&A
What is BRAINSTORMING?
The way to get good ideas is to getlots of ideas and throw the bad once                away.                   Linus Pauli...
brainstorming process for generating creative ideas and solutionsthrough intensive and freewheeling group discussion.  Eve...
brainstorminga group creativity technique designed to generate alarge number of ideas for the solution of a problem       ...
Why BRAINSTORM?
The point of brainstorming is thegeneration of new ideas. So start with     tabula rasa- a clean slate                   E...
● Encourages creative  thinking and thinking out  of the box● Better ideas faster● Helps to innovate● Gathering new data
Working is FUN!
How to BRAINSTORM?
Basic Rules● Briefly set the problem● Invite different people● Present the information● Weird ideas are welcome!● Focus on...
Something to write...
Something to eat....
Something interesting/weird....just for the mood
Start with a warm up...
The cardinal rule of brainstorming is that you can not do it successfully            in a vacuum.                         ...
Go with the flow...   Write whatever people say...         EXACTLY as they say....             Filter what youve got....  ...
Recommended books
Brainstorming
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Brainstorming

  1. 1. BRAINSTORMINGHaving Fun And Making Profit Prepared by Olga Ivancho
  2. 2. Q: What is brainstorming?A: Hmm.. I have no idea! Lets brainstorm this!
  3. 3. Agenda:● What is brainstorm?● Why brainstorm?● How to brainstorm better?● Q&A
  4. 4. What is BRAINSTORMING?
  5. 5. The way to get good ideas is to getlots of ideas and throw the bad once away. Linus Pauling, Nobel Prize winner
  6. 6. brainstorming process for generating creative ideas and solutionsthrough intensive and freewheeling group discussion. Every participant is encouraged to think aloud and suggest as many ideas as possible, no matter seemingly how outlandish or bizarre. http://www.businessdictionary.com/
  7. 7. brainstorminga group creativity technique designed to generate alarge number of ideas for the solution of a problem http://en.wikipedia.org/wiki/Brainstorming
  8. 8. Why BRAINSTORM?
  9. 9. The point of brainstorming is thegeneration of new ideas. So start with tabula rasa- a clean slate Ethan Rasiel, The McKinsey Way
  10. 10. ● Encourages creative thinking and thinking out of the box● Better ideas faster● Helps to innovate● Gathering new data
  11. 11. Working is FUN!
  12. 12. How to BRAINSTORM?
  13. 13. Basic Rules● Briefly set the problem● Invite different people● Present the information● Weird ideas are welcome!● Focus on quantity● Withhold criticism● Set the atmosphere.....
  14. 14. Something to write...
  15. 15. Something to eat....
  16. 16. Something interesting/weird....just for the mood
  17. 17. Start with a warm up...
  18. 18. The cardinal rule of brainstorming is that you can not do it successfully in a vacuum. Ethan Rasiel, The McKinsey Way
  19. 19. Go with the flow... Write whatever people say... EXACTLY as they say.... Filter what youve got.... Tell the team about results... and...
  20. 20. Recommended books

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