Girl Effect presentation

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  • ConvenientIt's volunteerism that fits into your schedule when you have time - typically (but not necessarily) via an internet connected device such as a personal computer or mobile phone. In practice, to achieve this level of convenience, there is often no training or vetting necessary by the nonprofit.Bite-sizedVolunteer tasks are broken into small(-ish) pieces, so that you can complete a task in the time you have available (whatever that time may be).CrowdsourcedThe nonprofit that needs help asks a large(-ish) group for assistance. Micro-volunteers who have the time, interest, and skills (ideally), and who may be previously unknown to the nonprofit, do the work.Network-managedThe time demands of the manager (e.g. a nonprofit staffer) are reduced by distributing as much of the project management and quality review as possible to the network of micro-volunteers. This work management method differs from a top-down model of project management.
  • Micro-actions can be conducted anywhere, at any time and so therefore people can control the environment in which they volunteer their time, thereby making it potentially safer than traditional volunteer opportunitiesMost micro-actions are non-committal, which means that one of the barriers that inhibits people to perform traditional volunteering, has now been stripped away. You can dip in and dip out whenever you wantPeople who are shy and uncomfortable with a group of strangers might feel more at home with micro volunteering as they can now volunteer in their own companyYou get more bang for your buck time wise. People who perform traditional philanthropy and who want to do more, now have the option to achieve more in between their traditional philanthropic commitmentsIt empowers people to realise they can make a difference, as they can now do something that benefits a worthy cause on their own terms, which gives them greater control over the difference they can makeYou can do it while watching telly, on the bus or in your pyjamas. You're not restricted to being at a certain place at a certain time anymore. Volunteering can go wherever you go.

Transcript

  • 1. Digital Business Model Presentation
    Presented by Team Two:
    Robin Ray
    SurajAtreya
    Beatriz Briones
    Alex Lund
    Anna Arancon
    Adriana Mancilla
    Olli Lainto
  • 2. Overview of Organization
  • 3. Overview of Organization
    Target Audience:
    • Government or International Organizations
    • 4. Private Donors
    • 5. NGOs
    • 6. Private Employers
    • 7. General public
  • Services Offered
    Counting
    Working to officially recognized identification for adolescent girls
    Collecting data on adolescent girls and disaggregate it by age and gender to asses whether programs are reaching adolescent girls
  • 8. Investing
    Increasing funding for adolescent girls
    Expanding opportunities for girls to attend secondary school
    Re focusing HIV - AIDS prevention
    Re orienting health delivery systems to work fro adolescent girls
    Economically empowering adolescent girls by building and protecting their assets
    Services Offered
  • 9. Advocating
    Making the law work for adolescent girls
    Equipping adolescent girls to advocate themselves in their communities
    Mobilizing communities, families, men and boys to support adolescent girls
    Services Offered
  • 10. Geographical Markets
    NGOs and Government
  • Current Business Model
    C Segments
    Partner Network
    Key Activities
    Offer
    C Relationship
    • Raise awareness about empowering adolescent girls as a solution to global poverty.
    • 20. Influence and leverage policy makers to incorporate adolescent girls into their program and their police.
    • 21. Motivate practitioners and NGOs to build their girl expertise
    • 22. Tax reductions
    • 23. Corporate Social Responsability
    • 24. Training programs for NGOs
    • 25. Advocate
    • 26. Count
    • 27. Invest
    • 28. Global giving
    • 29. Local government
    • 30. Local Ngos
    • 31. Businesses
    • 32. United Nation Foundation
    • 33. Coallition for adolescent Girls
    • 34. Those who work for girls
    • 35. Government
    • 36. International organizations
    • 37. Private donor
    • 38. Practitioner or NGOs
    • 39. Private employer
    Key Resources
    D Channels
    relationships
    Information gathering
    • Online donations
    • 42. Corporate partners donations
    • 43. Text messages
    • 44. Volunteering
    Benefit Streams
    • Donations
    • 45. Volunteering
    • 46. Influencers «spreading the word»
  • Current Business Model
  • 47. Framework for Costumer Motivation
    • NGOs / CEOs
    • 48. Individual doners / Private /Companies
    • 49. Government
  • Framework for Understanding Consumer Motivation
    NGOs
    Private Employers
    Aspiration
    Frustration
    High involvemnt
    Government
    Companies
    Irritation
    Fun
    Low involvement
    Individual Doners
    Positive
    Negative
  • 50. Crowdsourcing
    Gamification
    Aggregation
    12
    Potential Business Models
  • 51. Crowd Sourcing
    Benefits
    Offers Brisk Economical Solutions
    Access to a Much Larger Talent Pool
    Better Understanding of Customer Needs
    Leverage expertise throughout the world
  • 52. Gamification
    Brands get customer engaged or monetize their virtual goods
    Companies get revenue from the brands to allocate them on the games
    Measurement and results are communicated
    Game company creates a game and makes it popular
    Brands join the games to advertise or sell virtual goods
    3
    4
    5
    1
    2
    • In-game advertising is thriving.
    • 53.  Gaming connects brands to valuable audiences
    • 54. In-game advertising works.
    • 55. In-game advertising is measurable, inexpensive and easy to do.
    • 56. Buying and selling virtual goods is becoming mainstream.
  • Aggregation
    Community rates and the most popular content is shown
    Encourages sharing
    Monetize and Sustain
    Portal feeds information from many sources
    Users recommend content
    3
    4
    5
    1
    2
    Content sourced
    Users rate content
    Measurable and scalable
    Large accessibility
  • 57. Accesibility and Attractiveness
    16
    ATTRACTIVENES
    22
    CS
    G
    A
    10
    22
    10
    ACCESIBILITY
  • 58. 1-9-90 Rule
    17
  • 59. Selected Business Model
  • 60. Volunteers
    Awareness
    Share results
    Funding
    Business Model
  • 69. Justification
    Talent: tap creative and inspired participants whom you can leverage to create results
    Affordability: breaking it down into smaller and more focused pieces
    Expertise: only people with expertise in that particular area will engage
    Speed: The “crowd” can do it! and with quality
    Ripple effect: information can be disseminated from community to community to broaden its impact.
    20
  • 70. Motivations to participate
    21
  • 71. Social Media Channels
    Functionality:
    • Adopt a Project
    • 72. Share your Project
    • 73. Ask your community to join
    • 74. Request Funding
    • 75. Share Updates
  • Social Media Channels
    Benefits:
    • Deep relationships and engagement
    • 76. Extensive reach
    • 77. Easy to participate
    • 78. Facilitates crowdsourcing
    • 79. 51% of donors prefer giving online
  • Cases:
    Social Media Channels
  • 80. Mobile Channels
    Functionality:
    • Access the mobile website
    • 81. Process payments through a mobile phone
    • 82. Receive notifications on the status of the project
    • 83. Send messages to friends for support
  • Mobile Channels
    Benefits:
    • High Open Rate
    • 84. Lower resistance to spending
    • 85. Simple method to donate
    • 86. Real time engagement with users
  • Mobile Channels
    Case Studies:
  • 87. Girl Effect – Collaboration with Brands
    Stories: Know about girls – photos, words, art
    Stories: Know about girls – photos, words, art
    User sharing to friends, donate, contribute
    Comment, rate, acquire points
    Collaboration with Brands – Cause Marketing
    Brands incentivize users and / or Girl Effect
    User engagement with Brands, PR
  • 88. Some examples
  • 89. Micro-volunteering
  • 90. Microvolunteering
    Benefits:
    Case Study:
    Convenient
    Crowd-sourced
    Network-managed
  • 91. Transactions
  • 92. Transactions
    Benefits:
    Case Study:
    Convenient and simple
    Wow people everyday in every way
    Privacy and security
  • 93. Domain engagement
    Expertisesupport
    Emotional support
    GIRL PROJECT
    Job generation
  • 94. Benefits
    • Securing Girls projects to succeed
    • 95. Bigger support for Girls
    • 96. People keen on sharing knowledge
    • 97. Giving supporters social recognition
  • 36
    Benefits
    • Securing Girls don´t get pulled down by their environment
    • 98. Provinding a support network to Girls
    • 99. Profesionals get recognition and practice (pre graduates)
  • Domain Engagement
    Company or institution´s need
    Freelancers
    FUND RASING
    Deliverables
  • 100. FUNDRAISING
  • 101. COMMUNITY
  • 102. Gaming
    GameIndustry
    Creation
    Monetize
    Virtual Goods
    Revenue
  • 103. Some examples
    TaamiNutz on Farmville
    GEO Location VOLVO on MyTown
  • 104. Volunteers
    Awareness
    Share results
    Funding
    Business Model
  • 113. Girl Effect + Digital Business Model
    VIDEO
  • 114. Thank You!
    Questions?