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  • 1. Target audience questionnaire Can you please complete this questionnaire about horror films; it should take you no longer than 2 minutes. (Please tick one box per question unless otherwise instructed.) 1. What is your age? 16-18 19-25 26-35 36-45 45+ 2. What is your favourite film genre? Comedy Horror Thriller Action/Adventure Romance Other* *if you put other please specify ____________________ 3. How often do you watch horror films? ___________________________________________________________________________________ 4. Why do you watch horror movies? __________________________________________________________________________________ 5. Do film poster and trailers influence your decision to watch films? Yes No Don’t know 6. Name a film that you were encouraged to see simply because of an effective promotion campaign? ___________________________________________________________________________________ 7. What makes a good horror film poster to you? __________________________________________________________________________________ 8. Please list any horror films that you recently watched and enjoyed. __________________________________________________________________________________