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Energomera insurance company

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  • 1. Energomera Insurance Company Business Plan
    Alexander Akimenko
    Oleg Kotov
  • 2. Table of Contents
    Table of Contents
    Executive Summary
    Business Description
    Business Environment Analysis
    Marketing Plan
    Operational Plan
    Financial Plan
    Appendices
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    2-16
  • 3. Mission
    Energomera Insurance Company is dedicated to providing insurance products and business services that provide high quality, protection, and value pricing. We wish to establish a successful cooperation with our mother company that respects its interests and goals.
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    3-16
  • 4. Executive Summary
    Energomera Insurance Company is a start-up provided insurance services for JSC Energomera Corporation and small business companies.
    Attracting of the new client provided by efficient marketing plane which was made by top managers of the company and some specialists and experts who was engaged to analyze market situation and create marketing plan.
    The keys to success for Energomera Insurance Company are quality of business services and products, personal contact, timely and accurate service, development of one-to-one relationships, and a reputation of honesty and integrity.
    Energomera Insurance Company has efficient structure. It is not many employee in the company, so it is very efficient-controlled organization.
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    4-16
  • 5. 08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    5-16
  • 6. Business Description
    Energomera Insurance Company is open joint-stock company.
    Nominal capital of the Company divided into shares 90% of which are owned by JSC «Energomera Corporation».
    10% of the shares divided between 3 top Managers of the company.
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    6-16
  • 7. Efficiency of work. Energomera Insurance Company should make profit not only for itself, but for every client.
    New technologies. Using of the new technologies should make Energomera Insurance Company work faster.
    Economic. Only economic methods of making business.
    Range of options. All clients can choose different kinds of services.
    Gain of work. Good work – good payment.
    Original. Original and innovation area of work and methods of work.
    Market. Market oriented work.
    Ease of work. Only ease atmosphere of work can create efficient nice impression.
    Risks. Risks – one of the main factor which we consider every day.
    Actual. All our work must be interesting for the market.
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    7
  • 8. Marketing Plan
    The main aim of our company is to keep financial resources of the JSC «Energomera Corporation» in the company. Another aim is to attract new clients from small business in our region. So we have two markets: JSC «Energomera Corporation» and small businesses in Stavropol Region.
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    8-16
  • 9. Product of our company is insurance services of business sales, cargo, equipment and responsibility of contract members.
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    9-16
    Marketing Plan
  • 10. How our company would attract clients?
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    10-16
  • 11. Calculation of expenses on marketing campaign
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    11-16
  • 12. Operational Plan
    The office of Energomera Insurance Company will be situated in the Stavropol business centre. Required space is going to be 192 m2
    There is going to be:
    3 private offices for chief officers,
    3 rooms for managers,
    1 reception room, 1 canteen,
    1 WC
    1 pantry.
    The estimated rent cost is 78 000 rubles per month
    Maintenance is 10 000 rubles per month
    The business hours – from 9 a.m. to 7 p.m.
    5 day business week.
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    12-16
  • 13. Organizational structure
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    13-16
  • 14. Chief Financial Officer
    AlexandrAkimenko
    Chief Accounting Officer
    Oleg Kotov
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    14
  • 15. 12-Month Profit and Loss Projection
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    15-16
  • 16. Three-Year Profit Projection
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    16-16
  • 17. Thank You for Your Attention
    08.11.2010
    Energomera Insurance Company. Business Plan. Alexander Akimenko, Oleg Kotov.
    17-16