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Knowledge Management and Intellectual Capital

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  • 1. THINKING BEYOND THE OBVIOUSKnowledge Management andIntellectual Capital MasterclassIdentifying new options for economic growth throughknowledge management and intellectual capital valuation11 – 12 April 2012Indaba Hotel and Conference Centre, Cnr William Nicol andPieter Wenning Street, Fourways, Johannesburg, South Africa SETA Accreditation No. 2502
  • 2. NOT-TO-BE-MISSED SPECIAL FEATURE: The Basadur online ProfileThe Basadur profile is a Canadian online profiling system for creative problem solving in areas of teamdesign and team dynamics management. It is an essential tool for providing participants with the necessaryunderstanding of their unique ‘work style preference’ and how this preference can influence the way theytackle problems or challengesIan Corbett, a guru in this field of Basadur profiling, will conduct an interactive session based on this andwill require each delegate to go online and complete a quick profile before the event.Interested participants should please tick the Basadur Profiling box in the registration form attached. MOTIVATIONGlobally, society is undergoing a dramatic transition from the industrial & information age towards a new eraof brainpower knowledge-based age. This move towards the knowledge society and knowledge economy affectsboth the micro-economic and macro-economic sectors of our everyday life so much that investment in these so-called ‘intangible business’ or the ‘intelligence–age industries’ is increasing, accounting for the rapid growth in socialnetworking businesses, software companies, soft-sale companies like entertainment, advertising, brand solutions andhuman resource companies. This new industrial shift is re-writing the paradigm of business evaluation and investment,as knowledge-management - both intangible knowledge (ideas, workforce skills & talent) and tangible knowledge(physical & material) - and intellectual capital (IC), have become the benchmark for assessing a company’s trueworth. The actual worth of a company accounts for its ‘true market value’ in terms of business, market leadership,investments, mergers and acquisitions. However, it is how to capitalise and leverage this value to gain market controland competitive edge that is crucial to the growth and sustainability of the organisation.Africa industrial leaders are yet to fully value and manage intellectual capital for optimal economic growth, competitiveadvantage and market leadership. It is widely accepted that only through careful and sustainable appreciation of thesenew ‘intangible’ resources can companies be enabled to better achieve their corporate goal and excellence. So, in thesedays of global challenges and financial meltdown, how does KM and IC change the way we do business? BENEFITS OF ATTENDINGThis workshop is designed to raise corporate awareness about the growing importance of knowledge managementand intellectual capital in driving economic growth, and to identify key processes and strategies that can help busi-nesses and government develop growth strategies that better utilize these assets.By attending this two day plenary Masterclass you will gain:• Insights and Approaches to managing knowledge economy• Expert strategies and ideas for creative knowledge management• Detailed processes for establishing necessary building blocks for future economic growth• Capacity to develop a framework to quantify intellectual capital value• Tactical methods to enhance the market value of intellectual capital• Leading-edge expertise on how to remain a dominant and competitive market force WHO SHOULD ATTENDCEOs, Senior Executives and Emerging Leaders in corporate institutions:• Board Directors, Entrepreneurs • Leaders and Advisors in Health services and Business Owners or industries• Thought leaders and Innovation Managers • Educators - Principals, Teachers, Academics• Personal Development Specialists and Administrators• Regional Directors, Heads of Departments, • NGOs and CSR Professionals Senior Managers • Creative Directors• Organisation Development Managers • Entertainment Managers• HR Managers • Media Executives• Business Development Managers • Government officers• Executive and Organisational Coaches GLOBAL PROSPECTUS TRAINING (PTY) LTD. Chief Executive O er - Dhevaraj Pillay Johannesburg - Tel: +27 11 781 6222 Fax: +27 11 781 6044 Marketing - m2@globalprospectus.co.za Auditors - Russell Bedford SA (Jhb) Inc. Pietermaritzburg - Tel: +27 33 391 4229 Fax: +27 33 391 5722 Design - www.designmaster.co.za (071 018 8355) Legal - DA Morris & Associates
  • 3. YOUR FACILITATORS Dr. Ian Corbett Director, Knoco South Africa Ian Corbett is director of Knoco South Africa. Based in Cape Town, Ian is introducing southern African leaders and businesses to the benefits of Knowledge Enabled Performance™. So far, his experiences show that Knoco’s dialogue-rich approach is well-suited to a continent that is characterised by diversity. Ian has diverse managerial experience in southern Africa where he has led high-performing teams involved in the development and implementation of cutting-edge technologies. He is fascinated by the role that leadership and social networks play in releasing the performance and innovation potential of people and teams. Ian has extensive KM facilitation experience. He specialises in designing and running integrated learning programmes that accelerate personal growth and enable teams to rapidly develop innovative solutions. Ian developed and implemented a Knowledge Management strategy as part of the strategic review for De Beers whilst he was the Intellectual Capital Manager of the Operations and Exploration Division. He has national and international experience in Knowledge Management strategy, implementation and application. Ian attended the Advanced Management Programme at Templeton College, Oxford. He is an Associate of Warwick Business School’s Knowledge and Innovation Network. Nonye Mpho Managing Director, The Firehouse Africa Fellow of the Nigerian Brand Institute Senior Member: Chartered Institute of Bankers Member: Advertising Practitioners Council of Nigeria Member: Nigerian Institute of Public Relations Social Secretary: Association of Corporate Affairs Managers for Banks Communication and Brand Consultant and former Group Head: Corporate Communications Oceanic Bank International Plc, Nigeria Nonye Mpho is the Managing Director of The Fire House Africa and a communication and brand consultant. A former Group Head of Corporate Communications at Oceanic Bank, Lagos, Nigeria, Nonye started her career in London at Maynard Leigh Associates followed by TMP Worldwide. She also worked at Jupiter Drawing Room in Johannesburg, FCB in Durban and Insight Grey in Lagos. She is passionate about integrated communications and has attended numerous courses on creative brand building, project management and effective media channel applications. She is a graduate of the University of Westminster, London, and is an Honorary Senior member of the Chartered Institute of Bankers. She was awarded the Brand Leadership Award at the World Brand Congress in Mumbai India 2010 for her professional expertise and the Top Woman in Marketing Communications in Nigeria by Marketing World 2011 for her creative and strategic excellence. She also holds the Proficient Banker Award 2011 of the Enquirer Financial Institutions Awards. Belia Nel Performance Technologist (CPT) Founder: Leaders of Learners and ImprovID Performance Consulting (Pty) Ltd South Africa Belia Nel is a Certified Performance Technologist and is the founder of Leaders of Learners and ImprovID Performance Consulting (Pty) Ltd. She is an international member of ISPI (International Society for Performance Improvement) and also the founder member and past president of ISPI in South Africa. She is a regular speaker at conferences both locally and internationally and is a recipient of an international leadership award from the ISPI in 2005 as well as a Service Award in 2008. She has published various articles and made contributions to academic textbooks on the subject of Performance improvement and Performance Consulting. Her work focuses on improving organisational performance. This includes achieving business objectives through the integration of a sustainable performance management system. She has spent years educating, coaching and consulting in the Performance Improvement methodology. Specialties: Belia has expertise in Performance Consulting Service, Performance Consultant Certification, Performance Management, Performance Improvement Tools and Performance Improvement Workshops.GLOBAL PROSPECTUS TRAINING (PTY) LTD. Chief Executive O er - Dhevaraj PillayJohannesburg - Tel: +27 11 781 6222 Fax: +27 11 781 6044 Marketing - m2@globalprospectus.co.za Auditors - Russell Bedford SA (Jhb) Inc.Pietermaritzburg - Tel: +27 33 391 4229 Fax: +27 33 391 5722 Design - www.designmaster.co.za (071 018 8355) Legal - DA Morris & Associates
  • 4. COURSE AGENDA DAY 1 AM Knowledge Management, creativity & innovation in practice The move towards the knowledge society and knowledge economy affects both the micro-economic and macro- economic sectors of our everyday life. This change which is so dynamic affects the “traditional” industries or “First” and “Second” Phase industries (referred to as the Mechanical and Technology-age industries respectively). The knowledge economy has a far-reaching impact on the value creation process, emphasizing creativity and innovation, networks and personal connectivity, communication and knowledge flow. How well you respond to these changing demands influences how well you meet customer expectations, the quality of your services and products, and ultimately the financial success - or otherwise - of your business. There’s never been a better time than the present to explore the possibilities of collective intelligence and capability of your organisation in improving performance and value; so that South Africa’s rapidly emerging economy, not only remains globally competitive, but equally grows progressively. How we harness our collective knowledge and operate within the knowledge economy is (should be?) fundamentally changing the way we work, creating new forms of seamless partnerships and intellectual exchange. You will learn: Knowledge management principles and how to use them to improve performance • Africa in the global knowledge economy • Case study illustrations on KM applications • Gain insights into how you might improve knowledge management in your organisation Participate in interactive discussions & feedback KM introduction - 1 • Essential KM concepts & principles KM introduction - 2 • Essential KM concept & principles KM Self-Assessment Exercise • Participants apply Knoco self-assessment tool to determine current KM reality in their organisation Q & A Session COURSE AGENDA DAY 1 PM Building capability for future economic growth A global shift in business mindset shows that investment in so-called ‘intangible business’ or the ‘intelligence–age industries’ is increasing, accounting for the rapid growth in social networking businesses, software companies, soft- sale companies like entertainment, advertising, brand solutions and human resource companies. This has become the new focus area in first world countries. How does this impact on economic growth, particularly in Africa? Does your organisation have the capabilities it needs to compete and grow? This session introduces principles and processes that can help achieve economic emancipation. You will gain an appreciation of some key principles behind: Building strategic capabilities - 1 • Retaining knowledge & Accelerating productivity competence Building strategic capabilities – 2 • Applying knowledge in support of deliberate innovation Interactive participant exercise • Working out which building blocks you need: Identifying capability gaps and the knowledge you need to fill them Interactive participant exercise • Exploring ‘work style preference’ Building strategic capabilities – 3 • Insights into building teams that innovate successfully for creative success Q & A Session Facilitator: Dr. Ian Corbett, Director Knoco South AfricaGLOBAL PROSPECTUS TRAINING (PTY) LTD. Chief Executive O er - Dhevaraj PillayJohannesburg - Tel: +27 11 781 6222 Fax: +27 11 781 6044 Marketing - m2@globalprospectus.co.za Auditors - Russell Bedford SA (Jhb) Inc.Pietermaritzburg - Tel: +27 33 391 4229 Fax: +27 33 391 5722 Design - www.designmaster.co.za (071 018 8355) Legal - DA Morris & Associates
  • 5. COURSE AGENDA DAY 2 AMIntellectual Capital and brand value propositionA great percentage of today’s global economic value-creation is based on ‘intangible’ resources. However, mostorganisations still do not have the appropriate management processes to measure the value of these resources. Evenmore so, they don’t know how to benchmark on these resources to achieve future value creation. How do you valuethe strength and worth of a brand against its intellectual capital? How do you initiate the appropriate corporategovernance to achieve this brand value proposition? How does your organisation’s internal communication systemimpact on your brand value? How can you quantify and measure this? These are some questions this session hopesto addressYou will learn:The strength of the brand via its intellectual capital• The essence of good corporate governance to achieve brand strength• Strategies for retaining talent• Internal communication and its impact on brand valueQuantifiable measures for strategic value management• How ‘intangibles’ can become quantifiable factors – ie, profitability• Establishing effective metrics – looking at financial, operational and performance indices as value proposition• Boosting competitiveness and growth through correct intellectual capital asset value• Identifying IC niche market potential and leveraging it: what is your brand’s unique proposition?• Disclosing ‘intangibles’ for exploitation purposes• Exploitative value proposition – mergers and acquisition, sale of value asset, joint venture proposition of licensing agreement• Capitalisation of historic profits: assessing brand value in light of corporate management, market share, market trend, advertising and marketingFacilitator:Nonye MphoManaging Director, The Firehouse Africa COURSE AGENDA DAY 2 PMPerformance Improvement and Talent Retention for positive growthIntellectual Capital provides the most valued tool for effective management of non-financial assets of an organisation.But Intellectual Capital itself cannot be valued on its own, if there is no strategy for performance improvement andtalent retention in that organisation. Retaining talent and improving skill through consistent training, increasesknowledge and capacity to execute tasks effectively, but it is not always sustainable. This of course translates toperformance improvement and efficiency in production or service. Value-creation, which is the basis of knowledgeManagement, cannot effectively be quantified in terms of return on investment if there is no sound performancemanagement strategy to plan and measure improvement and growth. This session looks at how performancemanagement and talent retention can increase intellectual capital value and accelerate growth.You will learn:Strategic Performance Alignment• Strategic Planning for performance improvement• Competency identification and performance potential PROGRAMME SCHEDULE• Balanced scorecard performance indicators• Measures, standards and assessment of work process 08:30 Registration & morning coffeeStrategic Performance Management 09:00 Start of workshop• Driving Organisational goals to Team and Individual performance 10:30 Morning refreshments• Align workplace, work and worker performance indicators 10:45 Workshop• Consequence planning 12:15 Networking LunchStrategic Performance Improvement• Skill training plan vs a Performance Improvement Plan 13:30 Workshop• Initiative management plan 15:00 Afternoon refreshments• Talent retention linked to Performance Sustainability 15:15 Workshop 16:45 End of workshopFacilitator:Belia NelCertified Performance TechnologistFounder Leaders of Learners South Africaand ImprovID Performance Consulting (Pty) Ltd South Africa
  • 6. Knowledge Management and Intellectual Capital Masterclass ONLY Basadur Profiling R699 11 – 12 April 2012 Per D eleg 0Registration Form Indaba Hotel and Conference Centre, ex. VA ate, T. Cnr William Nicol and Pieter Wenning Street,GPW Fourways, Johannesburg, South Africa Fax Completed Registration Form To: +27 11 781 6044Company Name:Type of Business:Address:Tel: Fax: VAT Number:Delegate 1:Position: E-Mail:Delegate 2:Position: E-Mail:Delegate 3:Position: E-Mail:Delegate 4:Position: E-Mail:Delegate 5:Position: E-Mail:AUTHORISATION: Signatory must be authorised to sign on behalf of Company CREDIT CARDName: Cardholder’s Name: DETAILSPosition: Credit Card Number:Signature: Date: CVC No: Expiry Date:PAYMENT METHODS1. Bank Transfer - Global Prospectus Training (PTY) Ltd. 2. Credit card - Please fill in your credit card details above First National Bank: Randburg 3. Cheques - Made Payable to: Global Prospectus Training (PTY) Ltd. Account Number: 62109 270372 Branch Code: 254005TERMS & CONDITIONSThe following terms and conditions will apply: Substitutions Payment is required in full 5 days from date of invoice Delegates must inform Global Prospectus Training (PTY) Ltd in writing All payments to be made directly to Global Prospectus Training (PTY) Ltd. of any substitutions. No seats will be reserved, unless Global Prospectus Training (PTY) Ltd. receives a signed registration form. There is no charge for substitutions. Global Prospectus Training (PTY) Ltd. reserves the right, due to circumstances beyond our control, to change Global Prospectus Training (PTY) Ltd will not be held liable for incorrect speakers, program content, date & venue. Delegate details on Certi s, etc. in the event of substitutions being The signed registration form is a legally binding contract. made on the day of the conference. In the event of Global Prospectus Training (PTY) Ltd having to cancel or postpone an event due to circum-Cancellations stances beyond our control, delegates will be issued with a credit voucher,All cancellations will be subject to approval by the management of Global Prospectus Training (PTY) Ltd. - which may be used at another of our events.All cancellations made 7 days prior to date of the above mentioned event will be subject to a 50% cancellation fee. -Cancellations made within 7 days of date of the above mentioned event, will be subject to a 100% cancellation fee. Global Prospectus Training (PTY) Ltd will not be held liable for travel and accommoda -The will be no refunds or credit vouchers. tion costs. The conference fee includes: conference material, lunches and refreshments, but excludes travel & accommodation.GLOBAL PROSPECTUS TRAINING (PTY) LTD. Chief Executive O er - Dhevaraj PillayJohannesburg - Tel: +27 11 781 6222 Fax: +27 11 781 6044 Marketing - m2@globalprospectus.co.za Auditors - Russell Bedford SA (Jhb) Inc.Pietermaritzburg - Tel: +27 33 391 4229 Fax: +27 33 391 5722 Design - www.designmaster.co.za (071 018 8355) Legal - DA Morris & Associates