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Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
Use Social Media To Grow Your Business and Net Worth
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Use Social Media To Grow Your Business and Net Worth

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Feeling like a small fish in a big social media pond? …

Feeling like a small fish in a big social media pond?

Learn how your business, small or large, can use social media to thrive and become more profitable.

How do you find time to keep up with all the new social media and still manage your business? Can you afford the time to promote your business? Can you afford not to promote your business competitively?

Can social media grow my business and my net worth?

Sanjay Dalal, our speaker, is CEO & Founder of Irvine-based Ogoing (www.ogoing.com), a social network company designed exclusively for the small business community. Established in 2009, Ogoing is all about helping small businesses promote their products, find customers and boost business.

Thousands of entrepreneurs and small businesses have signed-on and taken advantage of the rapidly growing Ogoing network.

Dalal uses Starbucks case study in his presentation.

Dalal made this presentation on June 27 2012 at Nikken HQ in Irvine.

Dalal was invited to speak by the Media Alliance of Orange County.

Published in: Business, Technology
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  • The Starbucks Facebook Page was created in 2008, with a total fan count of around 200,000. In the past 4 years, Starbucks has grown its “Facebook Fan” count to over 30,600,000 Fans! Making it number 33 on the All Facebook Stats Facebook Page Leader Board.  This number is absolutely off the charts for a consumer brand product. In fact, Starbucks Facebook Page comes in at number 2 for all consumer brand products, according to All Facebook Stats.
  • The Starbucks Facebook Page was created in 2008, with a total fan count of around 200,000. In the past 4 years, Starbucks has grown its “Facebook Fan” count to over 30,600,000 Fans! Making it number 33 on the All Facebook Stats Facebook Page Leader Board.  This number is absolutely off the charts for a consumer brand product. In fact, Starbucks Facebook Page comes in at number 2 for all consumer brand products, according to All Facebook Stats.
  • Transcript

    • 1. $$$$$ You Profits Social MediaCan I Profit And Grow My Net Worth?
    • 2. When You Think of Coffee Image: http://www.mikepauljr.com
    • 3. You Think of …
    • 4. PhaseOne Research
    • 5. PhaseOne Research
    • 6. PhaseOne Research
    • 7. Image: FamilyCar.com
    • 8. Starbucks on YouTube250+videos8.6+millionviews
    • 9. Dan’s EveryLove Story
    • 10. Starbucks on Facebook
    • 11. Starbucks on Facebook
    • 12. Starbucks on Twitter
    • 13. PROMOTION YOUR CUSTOMERS
    • 14. CONVERSATIONS
    • 15. CONVERSATIONS
    • 16. Individual
    • 17. CUSTOMER SERVICENEGATIVE to SOLUTION
    • 18. CUSTOMER SERVICENEGATIVE to “SORRY”
    • 19. CUSTOMER SERVICEPOSITIVE - THANK YOU!
    • 20. RESOLVING RUMORS
    • 21. RESOLVING RUMORS
    • 22. GETTING IDEAS
    • 23. SHARE NEWS &EVENTS
    • 24. SHARECAUSE
    • 25. FOR A GREAT CAUSE
    • 26. BUILD GOODWILL
    • 27. Subliminal
    • 28. Starbucks Social Media Total Reach:Anyone?
    • 29. Starbucks Social MediaTotal Reach:30 million + Facebook2.6 million + Twitter8.5 million + views YouTube2 million + WebsiteOver 40 million!!
    • 30. Starbucks SummaryIntegrated:Facebook, Twitter, YouTube, Blogs, Pinterest, WebsitePromotion – Customers : Individual FocusConversations – All the Time!Customer Service – 24/7/365Resolving Rumors - ImmediatelyGetting Ideas - Always
    • 31. oGoingWhat’s going on?
    • 32. What is oGoingSocial Network for Small BusinessBusiness to BusinessPromote Products and ServicesShare Deals, News and EventsPost and Get RecommendationsMake New ConnectionsSEO + Social Media BoostGrow Website Traffic and Ranking
    • 33. Why Join oGoing?Get Real LeadsPromote and ShareBusiness MatchmakerGrow Your Business
    • 34. SOCIAL MEDIAWHAT’S IN IT FOR ME?
    • 35. Social Media ExplosionOver One Billion Users WorldwideFacebook – 900 millionTwitter – 250 millionLinkedIn – 170 million
    • 36. Social Media ExplosionOver One Billion Users WorldwideFacebook – 900 millionTwitter – 250 millionLinkedIn – 170 millionGoogle Plus – 150 millionMySpace – 80 millionYelp – 60 millionYouTube - 450 millionWikipedia (300M+), Craigslist(150M+), WordPress, Flickr, IMDB, Photobucket, Blogger, Tumblr, eHow, TypePad, HubPages, Instagram, Pinterest, Banjo
    • 37. Social Media is HOT Social Networking EXPLODES: 22% of all time spent online in the USOgoing Inc. 949-288-6880 www.ogoing.com
    • 38. Number of Minutes SpentOgoing Inc. 949-288-6880 www.ogoing.com
    • 39. Twitter is Killing it! Number of Tweets Took over 3 years to send the one billionth Tweet Takes less than one week to send over one billion TweetsOgoing Inc. 949-288-6880 www.ogoing.com
    • 40. Facebook Explodes People on Facebook More than 900 million active users More than 50% of our active users Average user has 130 friends More than 2 billion posts are liked and commented on per dayOgoing Inc. 949-288-6880 www.ogoing.com
    • 41. Facebook on FIRE 900M If Facebook were a country: Third Largest in the worldOgoing Inc. 949-288-6880 www.ogoing.com
    • 42. LinkedIn is STRONG Over 170 Million Professionals and Counting…Ogoing Inc. 949-288-6880 www.ogoing.com
    • 43. Social Networking: AdultsOgoing Inc. 949-288-6880 www.ogoing.com
    • 44. Who uses Social Networking? Everyone!!Ogoing Inc. 949-288-6880 www.ogoing.com
    • 45. One Message BEFOREOgoing Inc. 949-288-6880 www.ogoing.com Source: Presentation Advisors, in conjunction with M80
    • 46. Message Travels SlowlyOgoing Inc. 949-288-6880 www.ogoing.com Source: Presentation Advisors, in conjunction with M80
    • 47. ONE MESSAGE AFTEROgoing Inc. 949-288-6880 www.ogoing.com Source: Presentation Advisors, in conjunction with M80
    • 48. MESSAGE DISTRIBUTES FAST! Ogoing Inc. 949-288-6880 www.ogoing.com Source: Presentation Advisors, in conjunction with M80
    • 49. How to Get Started SOCIAL MEDIA STRATEGY
    • 50. GOALS + EXECUTION MORE Prospects & Customers. But HOW? First Step: New Fans, Followers, Connections and ContactsOgoing Inc. 949-288-6880 www.ogoing.com
    • 51. GOALS + EXECUTION MORE Prospects & Customers. But HOW? First Step: New Fans, Followers, Connections and Contacts Second Step: Engage with themOgoing Inc. 949-288-6880 www.ogoing.com
    • 52. GOALS + EXECUTION MORE Prospects & Customers. But HOW? First Step: New Fans, Followers, Connections and Contacts Second Step: Engage with them Third Step: Qualified LeadsOgoing Inc. 949-288-6880 www.ogoing.com
    • 53. GOALS + EXECUTION MORE Prospects & Customers. But HOW? First Step: New Fans, Followers, Connections and Contacts Second Step: Engage with them Third Step: Qualified Leads Fourth Step: New Clients Crawl before you Walk.Ogoing Inc. 949-288-6880 www.ogoing.com
    • 54. GOALS + EXECUTION INCREASE Customer Loyalty. But HOW? Provide Customer Service Ask to ExpressOgoing Inc. 949-288-6880 www.ogoing.com
    • 55. GOALS + EXECUTION INCREASE Customer Loyalty. But HOW? Provide Customer Service Ask to Express Gather Customer Feedback Ask QuestionsOgoing Inc. 949-288-6880 www.ogoing.com
    • 56. GOALS + EXECUTION INCREASE Customer Loyalty. But HOW? Provide Customer Service Ask to Express Gather Customer Feedback Ask Questions Get Great Recommendations Ask to EndorseOgoing Inc. 949-288-6880 www.ogoing.com
    • 57. GOALS + EXECUTION INCREASE Customer Loyalty. But HOW? Provide Customer Service Ask to Express Gather Customer Feedback Ask Questions Get Great Recommendations Ask to Endorse Obtain New Ideas Ask for IdeasOgoing Inc. 949-288-6880 www.ogoing.com
    • 58. GOALS + EXECUTION INCREASE Customer Loyalty. But HOW? Provide Customer Service Ask to Express Gather Customer Feedback Ask Questions Get Great Recommendations Ask to Endorse Obtain New Ideas Ask for Ideas Acquire Referrals Ask for new clientsOgoing Inc. 949-288-6880 www.ogoing.com
    • 59. GOALS + EXECUTION BEST Brand! But HOW? Most Recognized, Trusted Brand When Customers Think of ______Ogoing Inc. 949-288-6880 www.ogoing.com
    • 60. GOALS + EXECUTION BEST Brand! But HOW? Do Good Business Provide Great Products and Services Deliver Excellent Customer Service Recognize and Promote Your Customers Give Back to the Community. Good CauseOgoing Inc. 949-288-6880 www.ogoing.com Slow and Steady Wins the Race!
    • 61. GROW YOUR PROFITS Set Your Goals Listen and Learn Build Your Channels Engage Your Audience Analyze, Reflect and Change Repeat Not A One Shot ApproachOgoing Inc. 949-288-6880 www.ogoing.com
    • 62. HERE ARE SEVEN DO’S Conversational Informative Engaging Rewarding Solving Caring No SpammingOgoing Inc. 949-288-6880 www.ogoing.com
    • 63. HERE ARE FIVE DON’TS No Hard Sell No Self Promotion No Everywhere No Grandiose No FreeOgoing Inc. 949-288-6880 www.ogoing.com
    • 64. GROW YOUR NET WORTH “A journey of a thousand miles begins with a single step” - Lao-tzu, Chinese PhilosopherOgoing Inc. 949-288-6880 www.ogoing.com
    • 65. KISS: Keep It Simple Stupid!
    • 66. Contact MeCEO@OGOING.BIZOGOING.COM/SANJAYDALALTWITTER, LINKEDIN, FACEBOOK949-288-6880 (weekdays)

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