Omni-channel. Multi-channel. Convergence. Continuous Commerce. Whatever you call it, the seamless integration of end-to-end experiences across multiple channels to delight customers is the prize, and the biggest untapped opportunity lies with online grocery. A multi-channel solution to online grocery shopping, synched to the rhythms of daily activity, is the best way to play a more meaningful and valuable role in customers’ lives.
To view the video on YouTube: https://www.youtube.com/watch?v=MQYSMk5TXNM