Introducing the world’s first all-in-onesocial media toolkit for small business Beam Social Debuts Today
Steve Ennen Alex AvendanoPresident & Chief Intelligence Director, Product & StrategyOfficer Social Strategy1Social Strategy1 Alex@socialstrategy1.comSteve@SocialStrategy1.com 2
Here is what we will cover today• What is social media? – The whole landscape• What is Internet Marketing? – Where Beam Fits – The future for Beam – Who is using Beam• What is Beam – Internet marketing, social media• Beam Demo – 15 minute demo• How do you get started? – Sign up RIGHT NOW and get a free book
Our world is changing and those changes affect every Our world is changing and those changes business, large and small affect every business, large and small There are more than 2 billion people using social media today
Local levelOn the local level:Research from the PewResearch Center showsthat people of all agesrely MOST on theinternet for informationabout local businesses
Older media is losing effectiveness By making their decisions online, buyers are leaving other sources behind
Social is growing daily
What is Social Media?The socialweb isexplodingIt is impossible tomonitor theconversationmanually.
Your customers are talking about you Academic research has proven that nearly 80% of today’s buyers make decisions based on what they read online about companies. That movement has created an insurmountable need to know what’s being said about you and, reach out to customers and potential customers.
Your business can take advantage of these changes In 2011, Office Arrow asked more than 300 small businesses about social media. Simply put, they said they know social media affects their business, they just don’t know where to go for help. Social Strategy1 heard that message and has developed a one-stop resource for help.
Beam Social• Beam Social – Internet marketing toolbox with a focus on social media • We filter out all the noise and focus on what matters – It helps you manage your online image and engage with your customers and prospects • Listen + Engage – Engagement Intelligence – Beam tells you what’s next• Bottom line: Use this tool to drive more business and manage your reputation.
How does Beam work?• Internet Marketing with Beam Social – Beam connects you to Reviews, News, Blogs, Web pages, Listings, Facebook, and Twitter, with a Coupon module to expand your reach. – Beam has two functions critical for your business: • 1) What is being said • 2) How can I engage with that message and speakers Determine next Engage with Listen to what’s being said steps your UsersProprietary & Confidential |Social Strategy1, Inc.
How Beam helps you connect and listen Facebook Ads Twitter News Email Your Company BEAM SOCIAL Blogs SEO Reviews Websites Listings
Who is using Beam?• A small retail boutique in Atlanta – Managing brand name and connecting with customers for Sales (coupons)• A 30 person agency in Atlanta – Monitoring the competition for client mentions and streamlining communication to Facebook and Twitter
Here’s a front row look
What if I need more help?- Comprehensive Help section with unique content- User community forum that allows you to share and discuss- Personal Support available at a discounted rate for members Toll free 855-236-0115
Get Started!- First 5 to sign up TODAY get a free copy of the Michael Lewis book “Social Media Leadership” You can sign up anytime @ https://beam.ss1engage.com/- Quiz Offer: Get a private setup and tutorial when you sign up for a free trial subscription at officearrow.com- Any registrants from today’s webinar can get half-off Beam Social if you contact us in the next 7 days
Your Future• Beam will continue to grow as an internet marketing toolbox: • Mobile apps & ads • Website SEO and analytics • Customer Lists • Email Marketing • MORE!
More Information? Contact us if you need more information, or go straight to this link to start using Beam Social http://bit.ly/BeamMeSteve EnnenSteve@SocialStrategy1.comAlex AvendanoAlex@socialstrategy1.com Toll free 855-236-0115