Linked In for Beginners Presentation by Paul McGarrity, Octave Online Communications

For Beginners

Is
not just a glorified online C.V or another social media site?

What is………..

Is…
The World’s Largest Professional Network
Perhaps your most important social media channel.
An opportunity to create a dynamic, highly visible online profile…….. + more

What can I do on ….
Gain Connections with other professionals
Research and generate leads
Status Updates – sync with Twitter
Gain and show recommendations
Gain Introductions
Source and join groups
Recruit

Why do I need to be on …….
?

“If you want to want to hang out with the big players – a place where connections are made, leads are generated and deals are done – then you need to spend more of your time on Linked In”
Lewis Howes
Author of LinkedWorking

Facts and Figures

120 MILLION PROFESSIONALS WORLDWIDE

Not just another social media site……..

Credits: Amodiovalerio Verde

SENIORITY WORLDWIDE

Signing Up

Navigation …
a quick guide

Do’s and Don’ts

Your Profile

Your Profile
Must be you and must be public Add current and past positions
Add Links to sites and visa-versa
Add specialities / skillsMake it social – add Twitter, blogs
Work in Progress!

Your Connections
Your aim is to source and add appropriate and relevant contacts.

Your Connections
Quality not Quantity
You need to try to add people who knowand trust you
Startwith people you have worked with!
Aim for decision-makers within target sectors
What about fellow members of professional organisations?
People you have met at trade fairs and networking events?

Recommendations
Recommendations are references that appear on your profile. Great way to add credibility!

Groups
Linked In Groups: Private forums centred around a common theme or area – e.g CIPR, World Tourism Network

Groups
Tips:
Start with 2-3 industry or professional groups that are relevant to you
Follow and interact with other members
Look for business opportunities through groups

Final Thoughts and Advice

Decide if
Is the social media channel for you - if so, really use it!

Don’t use
As a sales promotion or spamming tool!

Create a great
Profile.
Make it social – interact with people!

www.linkedin.com/in/paulmcgarrity
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Linked In for Beginners Presentation by Paul McGarrity, Octave Online Communications

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Linked In for Beginners Presentation by Paul McGarrity, Octave Online Communications Presentation Transcript