MCommerce Digest May 21 - May 27, 2012
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MCommerce Digest May 21 - May 27, 2012

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The presentation focuses on the weekly highlights of Mcommerce, Mbanking sector with the future trends, growth & latest developments of mobile money market globally.

The presentation focuses on the weekly highlights of Mcommerce, Mbanking sector with the future trends, growth & latest developments of mobile money market globally.

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MCommerce Digest May 21 - May 27, 2012 MCommerce Digest May 21 - May 27, 2012 Presentation Transcript

  • MCommerce Digest- 21- 27 May, 2012
  • Index• Latest news in Mcommerce 21- 27 May, 2012 Obopay Confidential 2
  • Latest news in Mcommerce 21- 27 May, 2012 59% mobile consumers make use of mobile phone in the restroom: Study. http://on.mktw.net/Jm1BdI Consumers welcome Mobile ads, making mobile shopping easier for consumers. http://bit.ly/JW4mjlBy the end of 2012, 70% of Australians toshop online by the end of 2012. http://bit.ly/LkUlK1New policy to allow authorities to measure thegrowth of mobile market, mainly in e-commerce. http://bit.ly/LeCt48Corporate Website Follow us on http://twitter.com/Obopay
  • Latest news in Mcommerce 21- 27 May, 2012 Understand how an Internet and mobile-based classifieds venture has led Warburg Pincus to reach a $32-million investment. http://bit.ly/JwEDBu Consumers aged between 18-34 read and respond to marketing emails via phones. http://bit.ly/JsFE97 Mobile payments are predicted to increase to 900 million users and $1 trillion in transaction value by 2015. http://bit.ly/LGNMYK Study reveals that mobile solutions and tools helps small-business owners to work anywhere and anytime. http://bit.ly/KxbljLCorporate Website Join us on www.linkedin.com/company/obopay
  • Weekly Highlights Highlights: 21- 27 May, 2012 A study conducted by On Device Research revealed that 47% of mobile commerce actions happened at home. 24% of consumers performed mobile commerce activities because it was the easiest way to do so, while 22% said it was because of a mobile ad. Many mobile payment strategies still focus on local person-to-person payments, but there is a scope for bankers to expand the channel in order to cater for corporate treasurers, for instance. Banks can also benefit from mobile commerce, which is the use of mobile phones to buy products, driven by e-commerce companies that seek to uplift their product sales and generate advertising revenue. Younger consumers are significantly more likely to read marketing emails on their mobiles than the average, as the whole channel sees a boost in Smartphone engagement. Mobile solutions and tools are helping small- business owners cope with longer working hours and extended workweeks, according to a survey by business management software and services specialist Sage.Corporate Website Like us on www.facebook.com/ObopayMobilePayments
  • Thank You info@obopay.com www.obopay.com www.facebook.com/ObopayMobilePayments http://twitter.com/Obopay http://blog.obopay.com/ www.linkedin.com/company/obopay http://pinterest.com/obopay