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ObjectiveMarketer Introduction
ObjectiveMarketer Introduction
ObjectiveMarketer Introduction
ObjectiveMarketer Introduction
ObjectiveMarketer Introduction
ObjectiveMarketer Introduction
ObjectiveMarketer Introduction
ObjectiveMarketer Introduction
ObjectiveMarketer Introduction
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ObjectiveMarketer Introduction

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ObjectiveMarketer is a SAAS-On Demand solution that helps businesses all over the world to manage their social media marketing.

ObjectiveMarketer is a SAAS-On Demand solution that helps businesses all over the world to manage their social media marketing.

Published in: Business, Technology
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  • 1. ObjectiveMarketer Overview<br />Social Media Marketing Suite Plan – Share – Manage - Measure<br />More Information on: Website | Twitter | Facebook | Blog<br />
  • 2. Introduction<br />ObjectiveMarketer offers an easy-to-use, SAAS On-Demand solution to distribute contents across multiple social channels, and a comprehensive analytics framework to measure the effectiveness of various initiatives across these channels.<br />Since launch in August 2009, ObjectiveMarketer has served enterprises from Fortune 500, small businesses and their agencies, supporting business use cases, including, management of 100+ assets, 400+ brands and globally served campaigns/audience, to list a few. <br />
  • 3. Introduction<br />Enterprises use ObjectiveMarketer as an integrated platform to manage their end-to-end social media initiatives<br />Integrated Social Media Management and Marketing Suite<br />
  • 4. Business Application<br />ObjectiveMarketer forms the Business Layer, which is seamlessly integrated with social media channels, and has the capability to integrate with emails or any other communication channel.<br />The API structure allows for seamless integration with native applications like 2-way data exchange with Omniture, or a Coupon Management System (e.g.). <br />Business Applications<br />User Interface<br />Coupons<br />Mobile Apps<br />Campaigns<br />Analytics<br />Landing Pages<br />User Profiles<br />Reports<br />API’s<br />Email, Twitter, Facebook, YouTube, SlideShare etc. <br />
  • 5. Key <br />Capabilities<br /><ul><li> Scalability
  • 6. Integration
  • 7. Administration
  • 8. Management</li></li></ul><li>Key <br />Capabilities<br /><ul><li> Distribution
  • 9. Engagement</li></ul>Use Case:<br /><ul><li> Brand Management
  • 10. Direct Marketing</li></li></ul><li>Key <br />Capabilities<br />Comprehensive and Granular:<br /><ul><li> Analytics
  • 11. Insights
  • 12. Reporting</li></li></ul><li>Business Model<br /><ul><li>SAAS Easy-to-use Product
  • 13. Multiple Levels of Pricing – best suited for Agencies
  • 14. Self-service, Credit Card based Payment System
  • 15. Whitelable Solution
  • 16. Affiliate and Reseller Ready</li></ul>Other services<br /><ul><li>Social data driven Mashup Sites, and Reports for Direct Marketers and Brand Managers
  • 17. Strategic Services, including Campaign Creation and Analysis</li></li></ul><li>For more information, contact:<br />Amita Paul, Founder/ CEO<br />Phone: 650-587-5185<br />amita@objectivemarketer.com<br />

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