A journey through our cognitive biases
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A journey through our cognitive biases

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WE make errors every day. We may soetimes say "how" could I ever had done that error? This is slide deck of the ALE2013 talk about what are our cognitive biases that lead us to wrong decisions.

WE make errors every day. We may soetimes say "how" could I ever had done that error? This is slide deck of the ALE2013 talk about what are our cognitive biases that lead us to wrong decisions.

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A journey through our cognitive biases A journey through our cognitive biases Presentation Transcript

  • A journey through our cognitive biases ALE2013 Oana Juncu
  • A little bio-story
  • The Instinct of Survival
  • Brain is a brilliant lazy machine « Reason fools us more often than nature »
  • The most popular decision tool Heuristics =
  • The test 50% Unknown
  • The availability bias
  • Attribution bias
  • Representatives bias
  • Confirmation bias E 6 7 J
  • Retrospective bias
  • The familiarity bias What we don’t know is not.
  • Status Quo bias
  • A disease will kill 6000 people if we do nothing. We can pick a choice among 2 plans: : 2000 people will be saved : all people can be saved , but there is a chance out of three that all people 6000 will be saved , and 2 chances out of three that all people die A choice…
  • Loss Aversion Bias Endowment effect
  • If we know our cognitive biases, we’ll do less errors
  • References O « Descartes Error », Antonio Damasio O « »Judgment under Uncertainity : Heuristic and Biases » ,Daniel Kahneman & Amos Tversky O « Petite Philosophie de nos erreurs quotidiennes » , Luc de Brabandère O « The Public Speaker Confessions » , Scott Berkun
  • Thank YOU! Oana JUNCU @ojuncu www.coemerge.com http://oanasagile.blogspot.com oanajuncu@coemerge.com +33 6 65 02 87 16