Uptown 23rd Kickoff Presentation

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Uptown 23rd Kickoff Presentation

  1. 1. An Urban Environment Framework for Uptown 23rd A collaborative vision to shape an emerging commercial district Uptown 23rd Association City of Oklahoma City Institute for Quality Communities
  2. 2. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project Presentations Introduction to the Project Ian Colgan, AICP Urban Redevelopment Division Manager – City of Oklahoma City Planning Department Commercial District Revitalization in Oklahoma City Jennifer Gates, AICP Associate Planner – City of Oklahoma City Planning Department Success Stories for Similar Issues Shane Hampton Fellow – OU Institute for Quality Communities Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  3. 3. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project IMPORTANCE OF URBAN COMMERCIAL DISTRICT REVITALIZATION AmEx Study Quote #2 Quote #3 Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  4. 4. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project IMPORTANCE OF URBAN COMMERCIAL DISTRICT REVITALIZATION Residential neighborhoods served by a successful independent business district gained, on average, 50% more in home values than their citywide markets . . . American Express OPEN Independent Retail Index “Commercial corridors and neighborhood shopping centers serve as a kind of “front door” to any community. If the strip is run down and partially abandoned, it sends a negative signal about the quality of the entire neighborhood.” Center for Community Innovation “$1 Spent at a Local Restaurant Generated 27% More Local Economic Wealth Than a Chain Restaurant” Great Communities Collaborative Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  5. 5. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project PROJECT PURPOSE Market Conditions Organization Physical Environment Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  6. 6. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project ORGANIZATION MARKET CONDITIONS Uptown 23rd | City of Oklahoma City | Institute for Quality Communities PHYSICAL ENVIRONMENT
  7. 7. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project WHAT IS A FRAMEWORK? frame·work [freym-wurk] noun 1. A skeletal structure designed to support or enclose something 2. A frame or structure composed of parts fitted and joined together A plan that is prepared as a tool to guide future development and  investment, setting out the structure, the aspirations and the limits within which more detailed work on planning, design and delivery  can take place. Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  8. 8. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project WHY A FRAMEWORK? Strategies, market conditions, and implementation opportunities change over time. Physical master plans can lose relevance if not able to be developed shortly after their creation. Existing funding sources like GO Bonds can take years to implement even after project approval. As long as the core values / vision of key physical components can be communicated, flexibility, maximization of resources, and optimal coordination can be achieved. Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  9. 9. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project PROCESS 1. Framework Establish the decision-making structure 2. Integration Incorporation of the framework into city, neighborhood and private sector strategies, policies and funding opportunities. 3. Implementation Secure funding, partnerships, development outcomes, business growth, etc. Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  10. 10. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project COMPONENTS OF THE PROJECT Streetscape How can 23rd Street Plan for its “Next Generation” of Streetscape? Parking How to best manage existing and future parking needs / constraints while maintaining a healthy business district? Infill Development and Rehabilitation What are the next opportunities for property investment and what can partnerships between the district, neighborhoods and the public sector do to achieve positive outcomes? Peripheral Development / Relationship to Neighborhoods How can 23rd street grow in harmony with its surrounding neighborhoods? Multimodal Transportation How can 23rd Street best incorporate walking, bicycling and transit? Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  11. 11. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Introduction to the Project A MODEL FOR OKC COMMERCIAL DISTRICTS Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  12. 12. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City Presentations Introduction to the Project Ian Colgan, AICP Urban Redevelopment Division Manager – City of Oklahoma City Planning Department Commercial District Revitalization in Oklahoma City Jennifer Gates, AICP Associate Planner – City of Oklahoma City Planning Department Success Stories for Similar Issues Shane Hampton Fellow – OU Institute for Quality Communities Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  13. 13. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City WILL THE CITIZENS SUPPORT REDEVELOPMENT? – OKC Citizen Survey 2013 “It is important for the City to support redevelopment of the cultural and commercial areas near where you live.” Strongly  Disagree 2% Don’t Know 6% Disagree 4% Neutral 15% Strongly Agree 36% Agree 37% Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  14. 14. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City COMMERCIAL DISTRICT REVITALIZATION PROGRAM (CDRP) • Led by the Economic Development Committee – Councilman McAtee, Councilwoman Salyer, Councilman Ryan • Dedicated City Program Management staff • Allocate resources to districts with capacity and commitment • Invest in District Development Plans that build on the unique market characteristics and redevelopment opportunities for each district • Provide funding for a district Executive Director as the district implements measurable goals and achieves self-sufficiency • Create a city-wide consortium for all commercial district stakeholders Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  15. 15. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City HOW A DISTRICT GROWS • Designed for flexibility, accountability, and self‐sufficiency District Review Phase 1: Capacity Building Phase 2: District Development Phase 3: Ongoing Support  Complete a district assessment  Assist districts in establishing a niche, vision  Implementation of program priorities  Assist the development of mature districts that have shown capacity for success  Ensure districts are prepared to invest the private sector time and resources to be successful  Determine program priorities  Advancement of organization to support district  Identify funding and organizational strategy  Development of sustainable funding mechanism Uptown 23rd | City of Oklahoma City | Institute for Quality Communities 15
  16. 16. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City OKLAHOMA CITY COMMERCIAL DISTRICTS Organized Commercial  Districts and BIDs Emerging  Districts Downtown Uptown 23rd | City of Oklahoma City | Institute for Quality Communities 16
  17. 17. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City BUSINESS IMPROVEMENT DISTRICTS • • • • Capitol Hill (2009) Stockyards City (2001, 2011) Western Avenue (2009) Downtown (2001, 2011) Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  18. 18. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City ORGANIZED DISTRICTS • • • • • Friends of NW 10th (2010) Paseo Arts District (2011) Plaza District (2003) Uptown 23rd (2011) Windsor Area Business Group (2010) Uptown 23rd | City of Oklahoma City | Institute for Quality Communities 18 18
  19. 19. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City EMERGING DISTRICTS • • • • • Envision 240 (2012) (SOKC Chamber 1992) Farmers Market (2013) Meridian (2012) NW 39th and Penn (2012) SW 29th Street (2012) (Hispanic Chamber 2008) Uptown 23rd | City of Oklahoma City | Institute for Quality Communities 19
  20. 20. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City STRATEGIC PLAN ELEMENTS A Comprehensive Approach in 5 Elements: 1. Organization, Planning, Operations and Finance 2. Market Fundamentals, District Culture, and Promotion 3. Economic & Community Development 4. Redevelopment, Design and Infrastructure 5. Access and Safety, Parking, Traffic and Mobility Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  21. 21. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City Organization SNAPSHOT • • • • • 501(c)6 since 1994 27 Board of Directors 1 FT Executive Director, Part of Downtown OKC Business Improvement District MAPS 1993 Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  22. 22. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City Organization SNAPSHOT • • • • 501(c)3 since 1996 Board of Directors Part of Downtown OKC Business Improvement District Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  23. 23. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City Organization SNAPSHOT • • • • • • • 501c3 since 1997 Number Served Annually: 8,000 Annual Budget: $110,000 40% Corporate Donors 36% CDRP Contract 12% Events 6% Individual Donors 6% Foundations/Grant 13 Board of Directors 1 FT Executive Director, 1 PT Staff Support Work with 32 local business 32 local business represent and serve: 300 theatre professionals 200 theatre students 400 dance students 298 musicians 547 visual artists 68 poets, comedians, storytellers Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  24. 24. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City INVESTMENT 2000-2013 Total Public Investment in area: $2,382,000 Total Private Investment in area: $9,554,000 $6,000,000 $5,000,000 $4,000,000 $3,000,000 $2,000,000 $1,000,000 $0 2000-2007 2008-2011 PUBLIC 2012 PRIVATE Uptown 23rd | City of Oklahoma City | Institute for Quality Communities 2013
  25. 25. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  26. 26. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  27. 27. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Commercial District Revitalization in Oklahoma City BEST OF OKC 2013 – OK Gazette Of the 62 categories for Best Places and Best Food and Drink, 43 categories had at least one CDRP district business listed. Businesses, places and events within CDRP districts were mentioned 68 times. 7 Districts were represented by businesses in the Best of OKC: • • • • • • • Stockyards – 1 mention Windsor - 1 mention 39th Street – 2 mentions (1 business) Paseo - 6 mentions (3 different businesses and the Paseo Arts Festival) Western - 16 mentions (15 different businesses) Uptown - 19 mentions (14 different businesses) Plaza - 23 mentions (13 different businesses and Live on the Plaza) Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  28. 28. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories Presentations Introduction to the Project Ian Colgan, AICP Urban Redevelopment Division Manager – City of Oklahoma City Planning Department Commercial District Revitalization in Oklahoma City Jennifer Gates, AICP Associate Planner – City of Oklahoma City Planning Department Success Stories for Similar Issues Shane Hampton Fellow – OU Institute for Quality Communities Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  29. 29. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  30. 30. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  31. 31. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  32. 32. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  33. 33. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  34. 34. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  35. 35. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories STREET ENVIRONMENTS for Commercial Districts Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  36. 36. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories LOWER GREENVILLE Dallas, TX Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  37. 37. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories LOWER GREENVILLE Dallas, TX Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  38. 38. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories COLFAX AVENUE Denver, CO Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  39. 39. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories LAKE STREET Minneapolis, MN Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  40. 40. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories CENTRAL AVENUE Albuquerque, NM Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  41. 41. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories MAIN STREET Longmont, CO Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  42. 42. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories PARKING MANAGEMENT Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  43. 43. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories SEATTLE, WA Extended Parking Hours Restricted Parking Zones Peak Hour Zones Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  44. 44. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories RECLAIMED SPACE Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  45. 45. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories THE PORCH Philadelphia, PA Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  46. 46. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories THE PORCH Philadelphia, PA Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  47. 47. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories THE PORCH Philadelphia, PA Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  48. 48. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories THE PORCH Philadelphia, PA Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  49. 49. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories PAVEMENT TO PLAZAS New York, NY Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  50. 50. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories PAVEMENT TO PLAZAS New York, NY Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  51. 51. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories UNIVERSITY CITY Philadelphia, PA Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  52. 52. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories SUNSET TRIANGLE Los Angeles, CA Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  53. 53. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories SUNSET TRIANGLE Los Angeles, CA Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  54. 54. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories ALLEYS Fort Collins, CO Uptown 23rd | City of Oklahoma City | Institute for Quality Communities
  55. 55. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Next Steps Future Present Past Next Steps ? Uptown 23rd | City of Oklahoma City | Institute for Quality Communities ?
  56. 56. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Next Steps PROCESS & SCHEDULE Step 1: Step 2: Step 3: Step 4: Step 5: Step 6: Project Kick-off (march) Issue Identification and Clarification via Focus Groups, Fieldwork, Survey Distribution (march) Vision Workshops (april) Draft Framework Results (may) Refinement (may) Presentation (june) ? Uptown 23rd | City of Oklahoma City | Institute for Quality Communities ?
  57. 57. URBAN ENVIRONMENT FRAMEWORK FOR UPTOWN 23RD Success Stories CONTACT http://iqc.ou.edu/portfolio/uptown23rd/ City of Oklahoma City Jennifer Gates, AICP Associate Planner Planning Department Jennifer.gates@okc.gov 297-1682 OUIQC Shane Hampton Fellow Institute for Quality Communities shanehampton@ou.edu 694-7105 Uptown 23rd Association James Eldridge Executive Director uptown23rdokc@gmail.com 323-7186 Uptown 23rd | City of Oklahoma City | Institute for Quality Communities

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