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Media Pack   Get Ahead Of The Curve Ot
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Media Pack   Get Ahead Of The Curve Ot
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Media Pack Get Ahead Of The Curve Ot

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‘Get ahead of the curve’, is a marketing and e-commerce resources website for financial professionals. Think of ‘get ahead of the curve’ as the ultimate marketing portal. …

‘Get ahead of the curve’, is a marketing and e-commerce resources website for financial professionals. Think of ‘get ahead of the curve’ as the ultimate marketing portal.

We provide financial professionals with access to practical sales strategies, supplier contacts, a resource centre and news. ‘Get ahead of the curve’ is the perfect mix of accessible, informative and inspirational editorial wrapped around the latest thinking, techniques and developments in marketing financial services.

With the likelihood of face-to-face advice for consumers falling in the future, ‘get ahead of the curve’ helps financial professionals equip themselves to tackle the industry challenges, sharing insights and sparking new idea

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  • 1. Media and Advertiser information Get ahead of the curve Providing the latest thinking,techniques and developments in marketing financial services
  • 2. welcomeGet aheadof the curve About Goldmine Media Goldmine Media has been providing‘Get ahead of the curve’, engages with over innovative business-to-business marketing solutions to different professional service53,500 financial professionals every month. sectors for over a decade and is recognised as one of the UK’s leading‘Get ahead of the curve’, provides in marketing financial services multiplatform media groups.practical sales and marketing ideas and obtaining support services.and strategies, supplier contacts, n ‘Get ahead of the curve’, Our portfolio of targeted print, digital,a resource centre and news to key gives your business access web and alternative marketingdecision makers from across the to an industry responsible for support solutions informs, inspires andfinancial servics sector. generating billions of pounds of connects within the sectors we operate, business every year. extending across the personal financial planning and wealth management,Highly targeted n Like-for-like spend across the accountancy and mortgage sectors. sector for marketing andand cost-effective support services increased by At Goldmine Media, our focus is onadvertising opportunity an additional £109.3m on the providing the best service to advertiser previous year (£840.8m 2010)* brands and providing a measurableJust a few reasons why your n With the level of face-to-face return on investment.business should advertise: financial advice offered to consumers expected to fall inn ‘Get ahead of the curve’, offers advertiser’s unrivalled access to the future, ‘get ahead of the curve’ provides advertisers with Visitor the valuable financial services the perfect route to financial demographics business community.n ‘Get ahead of the curve’ work professionals looking for new products and services to help overview closely with agencies and them improve client retention, ‘Get ahead of the curve’, target visitor clients to deliver bespoke and increase their marketing overview; independent financial advisers, highly creative campaigns that efficiency and grow sales. mortgage intermediaries, tied and multi-tied engage with our audience. advisers, insurance brokers, accountantsn ‘Get ahead of the curve’ We have a range of different and solicitors, stockbrokers, employee integrate advertising campaigns advertising options available, so benefits consultants and wealth managers. with initiatives ranging from we can create a tailor-made sponsorships, digital supplements package that best suits your and marketing partnerships. business needs and budget. For Visitor site usagen Aligning your marketing more information or to discuss your Average page views per visit 19.98 message with ‘get ahead of requirements, please call Oliver the curve’, gives your business Taylor, Media Account Executive Average time spent on site 16:19 exposure to thousands of on 0845 686 0055 or email Direct visitor traffic 38.42% financial professionals every oliver@goldminemedia.co.uk Visitors from referring websites 36.72% month who are looking to Visitors from search engines 24.86% access the latest thinking, *Source: Brad Marketing and techniques and developments Media Intelligence November 2011 Data from analytics December 2011
  • 3. dataEditorial ‘Get ahead of theoverview curve’, provides practical sales and marketing‘Get ahead of the curve’, offers the perfectmix of accessible, informative and inspirational ideas and strategies, suppliereditorial wrapped around the latest thinking,techniques and developments in marketing contacts, a resource centrefinancial services. and news to key decisionArticles are tightly written, enabling the reader to makers from across thetake in all the key facts quickly. financial services sector.A Market Place section features a listing ofbusiness support providers including: Complianceand RDR Support Services, Training and MarketingSolutions, Technology Providers and Software andParaplanning Service Providers. Other Tax Visitor business mix overview (split %) Retirement Retirement advice 31% advice Mortgage Protection advice 26% advice Investment advice 22% Mortgage advice 19% Protection Investment advice Tax advice 1% advice Other advice 1% Visitor demographics overview (split %) Solicitors Other advisory Independent financial advisers 39% firms Multi-tied advisers Mortgage intermediaries 12% Stockbrokers Insurance brokers 9% Wealth managers 7% Accountants Employee benefits consultants 7% Tied financial Independent financial advisers advisers Tied financial advisers 6% Accountants 5% Employee benefits consultants Stockbrokers 5% Multi-tied advisers 4% Solicitors 3% Wealth managers Insurance Mortgage Other advisory firms 3% brokers intermediaries
  • 4. Attract Engage Nurture Convert Helping financial professionals equip themselves to tackle the industry challenges, sharing insights and sparking new ideasContactFor advertising and sponsorshipenquiries, contact:Oliver TaylorMedia Account ExecutiveT: +44(0)84 5686 0055F: +44(0)84 5686 0071E: oliver@goldminemedia.co.ukW: www.goldminemedia.co.uk

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