(Typographic)  Freedom!   C H A R L E S   N I X
(TYPOGRAPHIC) FREEDOM!     Where are we with typographic choice in eBooks?     Which devices and formats allow font embedd...
(TYPOGRAPHIC) FREEDOM!     Where are we with typographic choice in eBooks? Getting there.     Which devices and formats al...
TYPOGRAPHIC HISTORY     THE MICRO & THE MACRO     :     CHARACTER VS. COLOR
CHARACTER VS. COLOR  CHARACTER VS. COLOR                                             Ragne         JENSON (ABRAMS VENETIAN...
GUTENBERG, 1452
JENSON, 1470
GARAMOND, 1546
BASKERVILLE, 1774        Printing by John Baskerville, 1758
BODONI, 1795
TEXT COLOR
TEXT COLOR             AREA
TEXT COLOR             AREA             LEADING
TEXT COLOR             AREA             LEADING             WORD SPACE
TEXT COLOR             AREA             LEADING             WORD SPACE             RHYTHM
TEXT COLOR             AREA             LEADING             WORD SPACE             RHYTHM             x-HEIGHT
TEXT COLOR             AREA             LEADING             WORD SPACE             RHYTHM             x-HEIGHT
TEXT COLOR     GEORGIA   IOWAN   SERAVEK
VARIETIES OF BOOKS     MEAL       Narrative fiction/non-fiction     MACHINE       Reference books     M E TA P H O R      ...
VARIETIES OF BOOKS     MEAL       Narrative fiction/non-fiction     MACHINE       Reference books     M E TA P H O R      ...
VARIETIES OF BOOKS     MEAL       Narrative fiction/non-fiction     MACHINE       Reference books     M E TA P H O R      ...
C H A R A C T E R and C O L O R
WHY EMBED?    FOR CONTENT FUNCTIONALITY    T O S O LV E T E C H N I C A L P R O B L E M S    FOR DESIGN CONSISTENCY    BEC...
WHY EMBED?    FOR CONTENT FUNCTIONALITY    T O S O LV E T E C H N I C A L P R O B L E M S    FOR DESIGN CONSISTENCY    BEC...
WHY EMBED?    FOR CONTENT FUNCTIONALITY    T O S O LV E T E C H N I C A L P R O B L E M S    FOR DESIGN CONSISTENCY
WHY EMBED?    FOR CONTENT FUNCTIONALITY    T O S O LV E T E C H N I C A L P R O B L E M S    FOR DESIGN CONSISTENCY    BEC...
(TYPOGRAPHIC) FREEDOM!     Which devices and formats allow font embedding?
(TYPOGRAPHIC) FREEDOM!     Which devices and formats allow font embedding?        Adobe Digital Editions (1.7.2)     Nook ...
(TYPOGRAPHIC) FREEDOM!     Should we limit ourselves to resident fonts?
(TYPOGRAPHIC) FREEDOM!     Should we limit ourselves to resident fonts?         For the eBooks as Meal? Probably.         ...
(TYPOGRAPHIC) FREEDOM!     What are the legal issues regarding embedded fonts?     EULAs (End-User License Agreements) gen...
(TYPOGRAPHIC) FREEDOM!     What are the legal issues regarding embedded fonts?     EULAs (End-User License Agreements) pro...
(TYPOGRAPHIC) FREEDOM!     What’s the difference between a free typeface        and one that’s free for use in eBooks?
(TYPOGRAPHIC) FREEDOM!     What’s the difference between a free typeface        and one that’s free for use in eBooks?    ...
(TYPOGRAPHIC) FREEDOM!     And what is the cost of typographic freedom     (for licensing—or failing to license fonts)?   ...
(TYPOGRAPHIC) FREEDOM!     Embedding will happen.
(TYPOGRAPHIC) FREEDOM!     YOUR FIRST (TYPOGRAPHIC) EBOOK:     WORKSHOP WITH CHARLES NIX       Type Directors Club       F...
THANK YOU.
Typographic choice
Typographic choice
Typographic choice
Typographic choice
Typographic choice
Typographic choice
Typographic choice
Typographic choice
Typographic choice
Typographic choice
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(Typographic) Freedom! Charles Nix. Tools of Change presentation. 14 February 2013.

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Typographic choice

  1. 1. (Typographic) Freedom! C H A R L E S N I X
  2. 2. (TYPOGRAPHIC) FREEDOM! Where are we with typographic choice in eBooks? Which devices and formats allow font embedding? Should we limit ourselves to resident fonts? Are we limited to typefaces that are freely available? What are the legal issues regarding embedded fonts? What’s the difference between free typefaces and those free for use in ebooks? What is the cost of typographic freedom (for licensing—or failing to license fonts)?
  3. 3. (TYPOGRAPHIC) FREEDOM! Where are we with typographic choice in eBooks? Getting there. Which devices and formats allow font embedding? Some. Should we limit ourselves to resident fonts? No. Are we limited to typefaces that are freely available? No. What are the legal issues regarding embedded fonts? Most are prohibited. What’s the difference between free typefaces and those free for use in ebooks? EULAs. What is the cost of typographic freedom (for licensing—or failing to license fonts)? Google “NBC font lawsuit”
  4. 4. TYPOGRAPHIC HISTORY THE MICRO & THE MACRO : CHARACTER VS. COLOR
  5. 5. CHARACTER VS. COLOR CHARACTER VS. COLOR Ragne JENSON (ABRAMS VENETIAN) GARAMOND (AUGEREAU) Ragne Ragne Ragne BASKERVILLE (ITC NEW BASKERVILLE) BODONI (BAUER BODONI)
  6. 6. GUTENBERG, 1452
  7. 7. JENSON, 1470
  8. 8. GARAMOND, 1546
  9. 9. BASKERVILLE, 1774 Printing by John Baskerville, 1758
  10. 10. BODONI, 1795
  11. 11. TEXT COLOR
  12. 12. TEXT COLOR AREA
  13. 13. TEXT COLOR AREA LEADING
  14. 14. TEXT COLOR AREA LEADING WORD SPACE
  15. 15. TEXT COLOR AREA LEADING WORD SPACE RHYTHM
  16. 16. TEXT COLOR AREA LEADING WORD SPACE RHYTHM x-HEIGHT
  17. 17. TEXT COLOR AREA LEADING WORD SPACE RHYTHM x-HEIGHT
  18. 18. TEXT COLOR GEORGIA IOWAN SERAVEK
  19. 19. VARIETIES OF BOOKS MEAL Narrative fiction/non-fiction MACHINE Reference books M E TA P H O R Art books
  20. 20. VARIETIES OF BOOKS MEAL Narrative fiction/non-fiction MACHINE Reference books M E TA P H O R Art books
  21. 21. VARIETIES OF BOOKS MEAL Narrative fiction/non-fiction MACHINE Reference books M E TA P H O R Art books
  22. 22. C H A R A C T E R and C O L O R
  23. 23. WHY EMBED? FOR CONTENT FUNCTIONALITY T O S O LV E T E C H N I C A L P R O B L E M S FOR DESIGN CONSISTENCY BECAUSE WE CAN
  24. 24. WHY EMBED? FOR CONTENT FUNCTIONALITY T O S O LV E T E C H N I C A L P R O B L E M S FOR DESIGN CONSISTENCY BECAUSE WE CAN
  25. 25. WHY EMBED? FOR CONTENT FUNCTIONALITY T O S O LV E T E C H N I C A L P R O B L E M S FOR DESIGN CONSISTENCY
  26. 26. WHY EMBED? FOR CONTENT FUNCTIONALITY T O S O LV E T E C H N I C A L P R O B L E M S FOR DESIGN CONSISTENCY BECAUSE WE CAN
  27. 27. (TYPOGRAPHIC) FREEDOM! Which devices and formats allow font embedding?
  28. 28. (TYPOGRAPHIC) FREEDOM! Which devices and formats allow font embedding? Adobe Digital Editions (1.7.2) Nook (apps and devices)* Kindle KF8-enabled devices* Safari Books Online (browser) Apple iBooks* Sony eReaders Google eBooks (app and online)* VitalSource Readers* IDPF Readium Project* Apabi Reader Azardi (apps and online)* Blio Kobo iPad Reader* Bluefire Reader Kobo Touch, Glo, Mini, Arc, DL Reader and Vox*
  29. 29. (TYPOGRAPHIC) FREEDOM! Should we limit ourselves to resident fonts?
  30. 30. (TYPOGRAPHIC) FREEDOM! Should we limit ourselves to resident fonts? For the eBooks as Meal? Probably. For the eBook as Machine or Metaphor? No.
  31. 31. (TYPOGRAPHIC) FREEDOM! What are the legal issues regarding embedded fonts? EULAs (End-User License Agreements) generally do not allow font embedding. The OFL (Open Font License) is a EULA that allows embedding Some Adobe Type Library fonts have EULAs that allow embedding: http://www.adobe.com/type/browser/legal/additional_licenses.html
  32. 32. (TYPOGRAPHIC) FREEDOM! What are the legal issues regarding embedded fonts? EULAs (End-User License Agreements) prohibitions OFL (Open Font License) freedoms
  33. 33. (TYPOGRAPHIC) FREEDOM! What’s the difference between a free typeface and one that’s free for use in eBooks?
  34. 34. (TYPOGRAPHIC) FREEDOM! What’s the difference between a free typeface and one that’s free for use in eBooks? The EULA.
  35. 35. (TYPOGRAPHIC) FREEDOM! And what is the cost of typographic freedom (for licensing—or failing to license fonts)? “Please call for prices.”
  36. 36. (TYPOGRAPHIC) FREEDOM! Embedding will happen.
  37. 37. (TYPOGRAPHIC) FREEDOM! YOUR FIRST (TYPOGRAPHIC) EBOOK: WORKSHOP WITH CHARLES NIX Type Directors Club Friday, 22 March, 8:30am–4:30pm tdc.org | 212.633.8943
  38. 38. THANK YOU.
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