Hopeful Monsters: Punctuated Equilibrium and the Post-Book Era
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Hopeful Monsters: Punctuated Equilibrium and the Post-Book Era

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The advent of hypertext and the new art of interaction design signal the dawn of a post-book epoch. The evolution of the bound book has much to teach us about this important moment in publishing ...

The advent of hypertext and the new art of interaction design signal the dawn of a post-book epoch. The evolution of the bound book has much to teach us about this important moment in publishing history and how to best consider, design, and guide the nascent post-book experience.

We will focus on the User Experience Design opportunities this moment affords. Innovative products and features such as content-rich apps and shared marginalia will be presented, evaluated, and discussed. A case will be made for a rich ecosystem of e-reading solutions. Particular attention will be paid to the ‘armchair apps’ that Exprima Media is developing for publishers and authors.

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  • Most species will exhibit little net evolutionary change...remaining in an extended state called stasis. When significant evolutionary change occurs, [it occurs as] events of branching speciation.\n
  • Tim Berners-Lee / WorldWideWeb browser 1990\nonce content was differentiated from container, there’s ‘abundance’\n
  • Tim Berners-Lee / WorldWideWeb browser 1990\nonce content was differentiated from container, there’s ‘abundance’\n
  • Tim Berners-Lee / WorldWideWeb browser 1990\nonce content was differentiated from container, there’s ‘abundance’\n
  • the original ‘hopeful monsters’ of writing: content and container | furniture and mobile\n
  • the original ‘hopeful monsters’ of writing: content and container | furniture and mobile\n
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  • digital additions (editions) should pass a two-fold test of utility (The Daly Test):\n\nImmersive: Natural extensions of the work - immersed well/ usefully “at the moment the these curiosities naturally arrive in the course of consuming the text.”\n\nNontrivial: juicy secondary content - primary source material, obscure topics, deep dives into related topics\n
  • The new container is context\ncommonplace booking\n
  • The new container is context\n
  • The new container is context\n
  • Attention to UX and development best practices.\nTop ereading complaints: orientation, navigation, distraction, menu conflicts, page layout problems\n
  • The new container is context\n
  • “Transforming digital text into interactive narrative was one of the first impulses in computing.” _ Liza Daly\nonce content was differentiated from container, there’s ‘abundance’\n\nBrian O’leary: Publishing should be the engine of the new engagement economy\n\npublishers should creare ‘more satisfying work’ | “Let’s start a new industry”.\n\nCookbook guys: publishers need to get customers, not sell books.\n\n
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Hopeful Monsters: Punctuated Equilibrium and the Post-Book Era Hopeful Monsters: Punctuated Equilibrium and the Post-Book Era Presentation Transcript

  • @exprima exprima media Text
  • Homo sapiens End of Civilization @exprima
  • Homo sapiens End of Civilization Publishing @exprima
  • Homo sapiens Now End of Civilization Publishing @exprima
  • @exprima
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  • @exprima
  • @exprima
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  • This is not a book@exprima
  • @exprima
  • “Whatever they may do, authors do not write books. Books are not written at all. They are manufactured by scribes and artisans, by mechanics and other engineers, and by printing presses and other machines.”@exprima
  • “Whatever they may do, authors do not write books. Books are not written at all. They are manufactured by scribes and artisans, by mechanics and other engineers, and by printing presses and other machines.” Therefore, “there is no comprehension of any written piece that does not at least in part depend upon the forms in which it reaches its reader.”@exprima
  • @exprima
  • Content ≠ experience Text ≠ object@exprima
  • Content ≠ experience Text ≠ object The space between content and experience is where much meaning is constructed@exprima
  • Content ≠ experience Text ≠ object The space between content and experience is where much meaning is constructed We are post-book. Not eBook.@exprima
  • The Post-book Era:Experiencing multifarious curated content in intentionally designed contexts. @exprima
  • The Post-book Era:Experiencing multifarious curated content in intentionally designed contexts. Immersive | Nontrivial @exprima
  • The Post-book Era:Experiencing multifarious curated content in intentionally designed contexts. Publisher Provided User Generated Copy Notation & Commentary Interactives Highlighting & Marking Bookmarking Video Reading Activity Audio Social Annotation Social Activity Immersive | Nontrivial @exprima
  • The Post-book Era:Experiencing multifarious curated content in intentionally designed contexts. “...maintaining and adding value to a trusted body of digital information for current and future use...” _Digital Curation Centre Immersive | Nontrivial @exprima
  • The Post-book Era:Experiencing multifarious curated content in intentionally designed contexts. Immersive | Nontrivial @exprima
  • The Post-book Era:Experiencing multifarious curated content in intentionally designed contexts. “The challenges publishers face is not just being digital; it’s being demonstrably relevant to the audiences who now turn first to digital to find content... [We must] create agile, discoverable, and accessible content.” _Brian O’Leary Immersive | Nontrivial @exprima
  • The Post-book Era:Experiencing multifarious curated content in intentionally designed contexts. Immersive | Nontrivial @exprima
  • The Post-book Era:Experiencing multifarious curated content in intentionally designed contexts. Interaction Design (IxD) defines the structure and behavior of interactive products and services. Interaction Designers create compelling relationships between people and the interactive systems they use. _IXDA Website Immersive | Nontrivial @exprima
  • The Post-book Era:Experiencing multifarious curated content in intentionally designed contexts. Immersive | Nontrivial @exprima
  • The Post-book Era:Deep and wide Immersive | Nontrivial @exprima
  • @exprima corey@exprimamedia.com www.exprimamedia.com@exprima