The second guide to 60 Colin A. White | Chief Technology Officer | Enterprise Architect www.colinwhite.net | whiteca@gmail.com | Dec 08 Enterprise Innovation 00:00

00:02 Innovation is enterprise life blood

00:04 Innovation is competitive advantage

00:06 Innovation is growth

00:08 Evolution favors innovators

00:10 Innovation <> Invention

00:12 Enterprise Innovation is application of creative ideas

00:14

00:16 Creative ideas are nurtured…

00:18 Creative ideas have a lifecycle

00:20 and a shelf-life… Creative ideas have a lifecycle

00:22 Innovation involves risk of failure

00:24 Primary impacts of failure… sunk costs …

00:26 Secondary impacts of failure… damaged morale, cynicism and increased resistance to change…

00:28 High failure rates are wasteful and potentially threatening to the enterprise…

00:30 Begin by understanding success and failure criteria…

00:32 innovation can be simple…

00:34 Creative Ideas begin with an inspiration …

00:36 Inspiration can be decomposed …

00:38 into elements, parts , components, pieces

00:40 Each element has attributes, characteristics, uses, capabilities…

00:42 Each element can be individually … … repurposed, repackaged, replaced, reordered, reused, repositioned, recolored, redesigned, remade, refocused….

00:44 and then reassembled …

00:46 Enterprise innovation… is driven by this process of reinvention .

00:48 Evolution through reinvention…

00:50 is easier to plan, manage and measure than revolutionary disruptive innovation…

00:52 Develop a portfolio of innovation projects…

00:54 Expect some failure and know how to respond…

00:56 But be ready for success it can be overwhelming .

Colin A. White | Chief Technology Officer | Enterprise Architect www.colinwhite.net | colinwhite@gmail.com | Dec 08 Creative thinking 00:50 For further discussion, contact me.