LinkedIn for Beginners

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A presentation from the Apple Valley Chamber of Commerce LinkedIn for Beginners Class.

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LinkedIn for Beginners

  1. 1. For Beginners
  2. 2. This LinkedIn Class will teach you the Basic Start up skills: <ul><li>Creating a LinkedIn Accounts </li></ul><ul><li>How to Manage LinkedIn </li></ul><ul><li>How to Connect using LinkedIn </li></ul>
  3. 3. What is <ul><li>LinkedIn is an interconnected network of experienced professionals from around the world, representing 170 industries and 200 countries. </li></ul>
  4. 4. <ul><li>LinkedIn is the world’s largest professional network with over 135 million members and growing rapidly. LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals. </li></ul>
  5. 5. Latest Facts <ul><li>LinkedIn has over 135 million members. </li></ul><ul><li>LinkedIn members were on pace to do more than four billion people searches on the LinkedIn platform in 2011, two billion people searches were performed in 2010. </li></ul><ul><li>Executives from all Fortune 500 companies are LinkedIn members. </li></ul>
  6. 6. Creating a Account <ul><li>Build Your Profile </li></ul><ul><li>Own a profile that truly represents you. </li></ul><ul><li>List your current and past positions, education, and web locations. This helps the right people and opportunities find you. </li></ul><ul><li>Add a profile photo– people never forget a face! </li></ul>
  7. 7. How to Manage <ul><li>Manage Your Brand </li></ul><ul><li>Add a summary paragraph. Think of it as the cover letter to your resume. </li></ul><ul><li>Highlight your mission, value proposition, and offerings. </li></ul><ul><li>Capitalize on your Internet Presence by connecting your networks </li></ul><ul><li>Emphasize your skills in the Specialties section </li></ul>
  8. 8. How to Connect using <ul><li>Ensure your connections represent your current network. </li></ul><ul><li>Use webmail import to see, all the people you know who are already on LinkedIn. </li></ul><ul><li>Upload a contacts file from Outlook, Palm, ACT!, or Mac Address </li></ul><ul><li>View their list of your colleagues and classmates that are already on LinkedIn. </li></ul>
  9. 9. <ul><li>LinkedIn becomes a valuable business tool when you have established quality connections. You can connect with thousands of people and get no real value from this network, or you can establish quality relationships and see real results. The goal here is to deepen your involvement with your network, increase your sphere through introductions to targeted contacts, and strengthen your Internet presence. </li></ul>
  10. 10. Why <ul><li>Build Relationships </li></ul><ul><li>Market a Business </li></ul><ul><li>Network with Colleagues </li></ul><ul><li>Post and Find New Jobs </li></ul><ul><li>Highlight Your Expertise </li></ul><ul><li>References and Photo Credit </li></ul>

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