1. Tools of the Trade - Nicole Avery

Tools of the Trade
Presented by
Nicole Avery of Planning With Kids
Michael Aulia of Craving Tech
Arnold Aranez of Mr Gadget
Official Nuffnang Blogopolis
Twitter Hashtag: #nnb2011

Nicole Avery
www.planningwithkids.com
www.blogcoachingboost.com

Tools to Promote Your Blog
RSS Feeds

What is RSS?
Really Simple Syndication (RSS 2.0)
RSS is a format that is used to deliver frequently updated content such as blogs, news, and podcasts.

RSS Feed Readers

http://www. PlanningWithKids.com/feed/
http://feeds.feedburner.com/PlanningWithKids
Your RSS Feed

Feedburner Options

Publicize - Activating email subscriptions

Publicize - Other Email Options

Optimize - Feedburner FeedFlare

Optimize - Choosing FeedFlares

Adding Personal FeedFlares by URL

Full vs. Partial RSS Feed

RSS Feed Settings Blogger

Plugins for Feeds:
FeedBurner FeedSmith Extend
RSS Footer
RSS Feed Settings Wordpress

RSS Feeds Add Ons

Subscribers
No posts
Reach
Analyze – Subscribers vs. Reach

Analyze – Item Use

Tools to Promote Your Blog
Newsletter Services

Newsletters are a direct email marketing service.
They differ from your RSS feed in that you craft and design the emails to be sent out, timed at your discretion to your email list.
What are newsletter services?

Why start a newsletter?

Comparing Newsletter Services - Pricing

Comparing Newsletter Services - Options

Image used with permission from problogger.net
What are Auto responders?

Welcome email
Planning With Kids
Newsletter
Monthly Update
Incl link to free download
Adhoc Promotion
Starting A Newsletter

Example of Bloggers’ Newsletters

Start when you can stick to it.
Create a simple free download.
Let subs know what to expect.
Provide useful content.
Think about your title.
Use images and add url’s to images.
Tips for starting a newsletter service

Nicole Avery

Tools to Increase Your Productivity
Reader, Focus Booster, Toggl

Manage the RSS feeds you subscribe to.
Free.
Mobile App.
Allows you to share.
You aren’t limited to subscribing to blogs.
Google Reader - www.google.com/reader

iTunes Store RSS – www.itunes.apple.com/rss/generator/

Google New Alerts RSS

Current Exhibitions RSS

Uses the Pomodoro Technique
Time management technique.
Uses a timer to break down periods of work into 25-minute intervals
5 minute breaks
Based on the idea that frequent breaks can improve mental agility.
Focus Booster - www.focusboosterapp.com

Basic time tracking and reporting is free.
Tracking time for different projects, time spent on social media, writing posts etc.
Make sure you are spending time on the right activities.
It has desktop widgets, an iPhone app, and an iGoogle gadget.
Toggl - www.toggl.com

Nicole Avery

1. Tools of the Trade - Nicole Avery

by NuffnangAU on Aug 01, 2011

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1. Tools of the Trade - Nicole Avery — Presentation Transcript